To say that the person who can climb the hot search list every day in recent days is not the latest young top stream, but Murong Yunhai-Hans Zhang, who was known to the whole country with meteor rain more than ten years ago.

No matter which entertainer is in the entertainment circle, it must be a good thing to go online for hot search. After all, it means higher exposure. Unfortunately, it’s not that Hans Zhang has anything good to do with the hot search. The hot topic of this round of search is the drama Gentlemen of East Eight Districts, which was produced, written and starred by Hans Zhang himself.

A TV series with such a high volume of content has attracted everyone’s attention, not because it is so good-looking, but because it is beyond measure. Winning the historic score of 2.1 points has successfully become the lowest record in domestic film and television dramas in Douban score. There is more than a little bit of sadness in the play, and the source of all this is of course our producer, screenwriter and starring Hans Zhang.

In this regard, some netizens teased that Hans Zhang had taken over the greasy work of domestic male stars in an all-round way, which can be called an unprecedented and unprecedented master. But the question is, is Hans Zhang just greasy? In fact, his biggest problem is not greasy, but no entertainment spirit.

Said he didn’t have a strong spirit of entertainment, there have been two well-known events, which reflects this.

Once it was an expression pack incident.

Hunan Satellite TV followed suit to shoot Korean dramas, and produced a super-power TV series similar to You from the Stars, so it invited Hans Zhang to star in this drama-Different Handsome Man. Most netizens mentioned this drama, and they should not remember it at all.

However, there is a special expression pack in this drama, that is, looking back and smiling from Hans Zhang. This screenshot showing 18 big white teeth has made everyone spoof. Netizens are actually not malicious, they just think it’s fun. Many stars, such as Jacky Cheung and Z.TAO, have experienced it and let the whole network take it as an expression pack. Stars, their existence is to let the audience entertain.

It happened that Hans Zhang was unconvinced and blacked out several marketing numbers that forwarded this emoticon. Some of them went too far, so he simply sued them directly. Later, he also responded to this incident and explained plausibly: "At that time, I just met a low state and was teased by others. During that time, I was very uncomfortable. I slept for three hours every day and took sleeping pills every day."

However, when netizens heard him talk like this, they didn’t feel that Hans Zhang at that time was distressing, but it made people feel that he couldn’t afford to play. There are more people in the entertainment circle than Zhang Hanhong, who are subjected to black, slander, rumors and personal attacks. I have never seen others come forward to find so many reasons and excuses for themselves.

There was a discordant episode before the big explosion drama "Shanshan is coming" was broadcast and a preview was released in advance. There is a clip in the preview, in which Feng Teng, the hero played by Hans Zhang, said to Shanshan, the heroine played by Zhao Liying, "I want everyone to know that this fish pond has been contracted by you." Then, a film and television blogger intercepted the video and sent a long picture saying, "I really don’t understand, there is nothing to show off."

Anyone with a discerning eye can see that this is just a joke of a blogger who spits. When the TV series is combined in the later stage, there is a reason for the hero to say this sentence. He wants to reassure his beloved woman and use the fish pond as a metaphor.

And Hans Zhang didn’t have the courage to hold his breath at all. He went to Weibo directly, and even swore, "Because I am your good father, my sons go out every day to embarrass themselves and lose their moral integrity. How can dad earn money to support you if he doesn’t pretend?" Originally, it was a small-scale spit, but as a result, a stone stirred up a thousand waves at once, making countless people think that he was so stupid. Today, the blogger is on Hans Zhang’s Lahei list.

Artists walking in the entertainment circle, if they don’t have any entertainment spirit, then they should take pictures with peace of mind, isolate themselves from the audience, try to show people with their roles, take filming as their work, and don’t expose their temperament. If there is no way to be single-minded and just shoot movies, you should keep interacting with fans and netizens. Even if you can’t cultivate an invulnerable diamond heart, you should at least have the entertainment spirit of being willing to play with the public.

　　　　Mei Lanfang’s swimsuit photos taken during her stay in the United States.

　　　　Mei Lanfang improved the hairstyle and clothing of the new fashion drama, and added fashion elements to the Beijing drama.

　　　　For the modern young audience, Mei Lanfang is just a symbol. From the textbook, we know that he is the first of the four famous artists and represents the culture of Peking Opera. Perhaps many people can’t tell the difference between Mei Lanfang and Anita Mui. In fact, Mei Lanfang is not only a master of art, but also the most popular fashion star of the year. Recently, some netizens exposed a group of unknown old photos of the Peking Opera master in real life in the forum. In this group of photos, a rare photo of Mei Lanfang wearing a swimsuit is particularly eye-catching.

　　Mei Lanfang loves fashion to take swimsuit photos.

　　　　The netizen said that this swimsuit photo was taken in Shanghai in the 1930s, when the social atmosphere was not so open. On the other hand, the shooting background seemed to be out of place with the word swimsuit. However, some netizens said that in Shanghai in the 1930s, fashionable people would take a few swimsuit photos. At that time, people often saw the appearance of swimsuits from those fashionable cigarette cases and moon cards. As a well-known Peking Opera actor at that time, Mei Lanfang was naturally unwilling to lag behind, and generously took such a swimsuit photo by the swimming pool.

　　　　According to the historical records of that year, in 1926, the public swimming pool in Hongkou, Shanghai was opened to the public, and men and women traveled together in Shanghai. By 1930, Gao Qiao Beach had been built, and swimsuits had long been the equipment of Shanghai-style figures. At that time, almost all the stars and celebrities-Shang Guanyunzhu, Ruan Lingyu, etc.-had fashionable styles in swimsuits. Mei Lanfang’s swimsuit photo was produced under such an "open" historical background, even though it was not taken in Shanghai but in the United States on the other side of the ocean. In 1946, when Drama Illustrated published this swimsuit photo of Mei Lanfang during her stay in the United States, it also caused quite a stir.

　　Love to take pictures, generous show camera

　　　　Mei Lanfang’s hobby of spare time also keeps ahead of the trend. In old Shanghai, it was fashionable to take photos in a photo studio, not to mention owning a camera. Cameras were a luxury at that time, and families who could buy them must be rich and fashionable enough. Mr. Mei Lanfang’s camera, which seems to be inadvertently painted, is also put into the photo to some extent as an ornament that embodies a kind of taste and shows off.

　　Singing Beijing Opera in Modern Costume

　　　　Besides taking photos, Mr Mei Lanfang used fashionable elements in Beijing Opera, and he was once called the "originator of fashion dramas in Beijing Opera". At that time, he personally created a new play "The Waves of the Evil Sea", and at the same time he created his own hairstyle and clothes for the new fashion play, which was true to others. It is understood that Mei Lanfang rehearsed three new fashion plays, among which "Deng Xiagu" and "A wisp of hemp" received great response. For a time, Peking Opera dressed in modern clothes became fashionable, and it did not lag behind the vernacular drama at that time.

Editor: Sun Jie

author/Adasi

The Battle at Lake Changjin’s box office exceeded 4.5 billion, and it entered the prehistory of cinema. In 2021, the box office passed the 40 billion mark. Lanxin Grand Theatre, The First Furnace Incense and Uninvited Visitors rushed to the film market after the National Day, and Pingyao Film Festival was held in full swing. ……

There are still 77 days before 2022, and China films and film people who have come out of the haze will welcome more good news.

As an indispensable part of the film and television industry, film marketing is one of the most popular jobs. From the wall-painting posters in rural areas to the short video war in Aauto Quicker, Tik Tok, there are some successful cases of "ineffective marketing", "false marketing" and "showing off feelings", and there are also successful cases of cross-border linkage and creativity.

Although most people think that marketing is icing on the cake for good content rather than giving timely help, it is undeniable that in the Internet age where content is fiercely competitive, the fragrance of wine is also afraid of the depth of the alley, and excellent marketing can help the film quickly enter the public’s field of vision.

Today, I will take stock of the current mainstream film marketing companies and talk about the family history of the behind-the-scenes promoters of these explosive movies ~

Bole marketing: the explosive promoter leading the trend

Peak Blast, Me and My Father, Leap, The Eight Hundred … Nine times out of ten, you can imagine heavy commercial films with main melody melody, and Bole marketing will appear on the list of publicity teams.

Zhang Wenbo, the head of Bole, was once a media person, and served as founder and executive in marketing companies and film companies. Bole Marketing was established in 2013. Two years later, it established a reputation in the industry with projects such as monster hunt, Biography of Wukong and Fanghua, and established in-depth cooperation with big directors such as Zhang Yimou and Xiaogang Feng.

Most of the projects handled by Bole Marketing are stable and the water level is higher. Bole is also blossoming in the company’s business. Bole Film, a film and television investment company, Bole Qingguo and Bole Tianhai, a drama marketing company, and a film and television material company are famous. The short video marketing team is not tired of technology, and the rapid insight and control of new channels for publicity and development are the advantages of Bole’s long-term invincible position.

Spring breeze: all-type marketing expert

Hi, Mom, The Battle at Lake Changjin, Chinese Doctors, The Captain … Behind many explosive film and television works, you always seem to find the name of the spring breeze.

As a film marketing label of Chenming Media, a film and television company, Chunfeng is as proud as its name, and it is in the limelight in the film and television industry: in 2016, it undertook projects such as Passing Through Your World, Love O2O, and Chill 2, and established in-depth cooperation with head film and television companies such as Bona, Beijing Culture and Joy Media.

Zhao Ting, the founder and general manager, is a senior marketer. In recent years, the company’s business has also expanded to drama marketing and artist/creative brokerage affairs, and he has participated in the promotion of the online drama "The Sky of Wind Dogs and Teenagers". Whether emotional or exciting action movies can hold, it can be said that it is a comprehensive responsibility in marketing companies.

In the next film and television projects this year, Chunfeng will also be responsible for the promotion of suspense comedy "Make a Famous Name", New Year’s file "Flame on the Plain" and Spring Festival file Han Han’s new film "Four Seas", and will hand over a beautiful report card without accident.

Matt culture: a transformation production company

Although I participated in the promotion of many blockbusters such as Dying to Survive, The Sacrifice and The Climbers, I also produced the Mango TV explosion drama "I’m fine in a foreign land" this year. For the public, the 13-year-old Matt culture is not widely known.

Compared with the company’s low-key, Chen Lizhi, the boss of Matt, who is a media person, is quite famous in the rice circle. From time to time, he publishes celebrity-related remarks on social media, and he is the Weibo V with 5 million fans.

Matt culture has a deep relationship with big-name directors and stars in the industry. In recent years, it has gradually transformed into a production company and participated in dozens of film and television projects. For Chen Lizhi, it is an inevitable choice to March upstream in the film and television industry, and marketing is the icing on the cake. With the rise of the Internet platform, it is bound to be weakened, and good content is the core.

Faded out of film promotion, Matt co-produced projects such as Crazy Alien, Send me to Qingyun, My Sister, etc. This year, there is a new Chinese New Year movie Love Myth, which is supervised and starred by Xú Zhēng, the FIRST film festival work Lao Zheng flies into the sky, and the suspense film The Last Truth, which is supervised by Huang Xiaoming, is waiting to be shown.

Not surprisingly, people will probably keep pace with many film and television investment companies if they mention Matt culture again in the future.

Movie World: Introducing Daniel

From Inception’s "Fantastic Beasts and Where to Find Them" and "Iron Man 3" to this year’s Godzilla vs Kong, when it comes to the movie industry, it is the big importer who comes to mind.

In fact, as an established company of integrated film marketing, the film industry has served hundreds of overseas and domestic film and television works in the past 12 years, including many domestic masterpieces such as Love Story in Beijing, 33 Days of Lovelorn Love and Ip Man 2. Therefore, the epidemic situation has caused difficulties in introducing foreign films, which is not a fatal blow to the film industry.

In the past two years, the film industry has touched the investment and development of online movies and online dramas, and participated in the production of "The Legend of Xing ‘an Mountain Hunter" and "Dear Mr. Lemon Essence".

Film marketing and film and television investment walk on two legs, so that the film industry is still stable in marketing business. At the end of the year, we received the promotion of Xinli’s New Year comedy "Li Mao for Prince". Whether it can stand out from the fierce competition at the end of the year, let us wait and see.

Infinite freedom: embracing the "first force" of online students

With Huayi’s investment background, "China’s first film marketing stock" successfully listed on the New Third Board in 2015, its unlimited business has long been not limited to film marketing, but involves many businesses such as film and television investment production, artist brokerage, short video marketing, film and television music production and promotion, and it is also the first leader in film marketing companies to touch online film promotion.

Zhu Weijie, the founder of Infinite Freedom, who was born in the media, has been exploring upstream under the drive of the concept of "marketing+".In recent years, Infinite Freedom Film has participated in the production of many films, such as Jianghu Children, Finding You, Anti-Corruption Storm 4, Forever, Send me to Qingyun, etc. This year, there are also many blockbusters jointly produced by Anti-Corruption Storm 5 and Flame on the Plain, and film marketing is in the business sector.

It is worth noting that as a veteran army of film marketing, it has cultivated a batch of marketing teams at will. Its holding subsidiaries, such as First Voice Interactive, Fantasy Shadow and Cognitive Culture, have established the reputation of marketing brands in the industry.

Shifang Entertainment: Emotional Marketing is Young

There may be friends who remember the news that the movie "They Are Young in 1950" donated all the box office to veterans. This documentary film with no stars and big names has exceeded 10 million at the box office, which is precisely due to the efforts of the marketing team behind Shifang Entertainment.

Founded nearly 10 years ago, Shifang Entertainment actually started as a foreign film marketing, and accumulated a reputation in the industry. We have helped Wolverine 3, The Fantasy Drifting of Boys and Girls, Jurassic World 2 and other projects to be successfully promoted in China. Shifang Entertainment has outstanding capabilities in marketing innovation, cross-border cooperation and integrated marketing, and this year it also participated in the promotion of Out of Control Players in China.

From the 3D version of Titanic to They were Young in 1950, Shifang Entertainment is good at creating a circle for the film with the help of feelings, and the national memory and collective memory incite the project to be small and broad, showing the professionalism and maturity of the team in the field of film marketing.

Blue Diamond Culture: "Hard Bone" Players

The promotion song "Little Apple" of the movie "old boys" has spread all over the country, and the driving force behind it is the blue diamond culture.

Founded in 2012 by Pan Guofeng, a veteran former media person, Blue Diamond Culture serves the marketing promotion of movies, drama series, variety shows and online movies. It has participated in the promotion of projects such as A Spoon, Heaven and Fire, Looking at Paradise in Summer, Reversing Life, and also participated in the representative work of online movies in the Spring Festival at the beginning of this year and the joint production of Song Xiaobao’s diary of making a fortune.

This year, Blue Diamond Culture has taken over the film marketing of Turandot and Wuhai. Costume epic films and suspense literary films are two hard bones. Whether they can be chewed down depends on the marketing team’s ability to make miracles.

Joy Pictures: the trendsetter who knows young people best.

From the promotion of la la land and Uncle Monkey of Little Loli in China, to the popularity of White Snake: The Origin and the Battle of Luo Xiaohei, and now to the promotion of Lanxin Grand Theatre, Joy Pictures has gradually formed labels such as good vision, second dimension and literary film pusher.

Joy Pictures pursues the integration of distribution and publicity, and its business covers publicity, materials, music production, commerce, cultural tourism and other business sectors. It has many subsidiaries such as Zhuoran Sound, Cyclic Broadcasting, Zhuoran Zhongtai and Zhuoran Cultural Tourism.

Founder Zhang Jin is good at smelling the wind. In recent years, script killing and secret rooms have escaped popularity. Joy Pictures set up the script killing brand "Let’s go", which is committed to serving the script killing industry with film propaganda thinking and introducing more IP and offline entertainment scenes.

First voice interaction: the dormant person waiting for the explosion

Warm Hug’s Zhu Xian, Shi Shen Ling and Finding You … As another well-known film marketing company under Infinite Freedom, Seisen Interactive has rich experience in the promotion of emotional films and visual blockbusters.

Founded in 2014, with the marketing of films such as goodbye mr. loser, Master of Memory, England vs. England, it has gradually accumulated popularity in the industry. In 2017, some members of the team left to establish Jishi Media, which had a certain impact on the first voice interaction.

However, backed by unlimited freedom, Seisune Interactive still has many projects this year. It may be the company’s top priority to be responsible for the promotion of "Flame on the Plain", "As long as you live better than me" and "Railway Hero".

Reaching the shore movie: fame and miracle in World War I

Da ‘an Film is a company founded by Li Haipeng, the general manager of Light Film Publicity. It has been established for seven years and is regarded as the backbone of film marketing companies.

Keep close cooperation with the old club, and let Da ‘an rise rapidly in the first few years with projects such as Thailand, breakup guru and To Youth. Nowadays, the films reaching the shore have a wider range of contact projects, winning many good blockbusters such as Secret Visitor, Crowd, The Rescue and so on, and the team maturity and tacit understanding are getting better and better.

And the good results of participating in the marketing of explosive sci-fi films in The Wandering Earth also make Da ‘an very likely to become the main marketing team of the sequel Wandering Earth 2, and accumulate the experience of publicizing serial films.

(If you like this article,Click on the topAKA TaodaodaoPay attention to WeChat official account,There is no shortage of good stories here ~)

　　Xinhua News Agency, Harbin, May 2 (Reporter Wang Junbao) "Because my name is Ning Zhongyan" — — This is the name of Ning Zhongyan’s social media account. Who is Ning Zhongyan? Before 2019, this is a problem.

On February 19th, China’s Ning Zhongyan (first from the front) competed in the men’s team start semifinal of speed skating in the Beijing Winter Olympics. Xinhua News Agency reporter Wang Jianwei photo

　　Speed skating is an important competitive event in the Winter Olympics, but before the Beijing Winter Olympics, China athletes won only one gold medal in the speed skating event in the Winter Olympics. Ning Zhongyan, like this project, has not received much attention.

　　At the PyeongChang Winter Olympics four years ago, almost no one knew Ning Zhongyan’s name. The turning point took place in 2019.

　　In December 2019, the International Skating Federation Speed Skating World Cup was held in Nursultan, Kazakhstan, and Ning Zhongyan competed with a number of world experts. In the men’s 1500m race, he broke through the encirclement of the Dutch and won the gold medal.

　　The last time China won the gold medal in this event in the world competition was in 1963. 2: 09.2, Luo Zhihuan still remembers this achievement. On February 24th, 1963, in Nagano, Japan, he set a world record of 1500m at the 57th World Men’s Speed Skating Championships, and became the first China player to win the world championship in winter events.

　　Luo Zhihuan and Zhang Hong, the champion of the Winter Olympics, praised Ning Zhongyan’s achievements. "But when I came down from the podium, it was actually all zero." As a professional athlete, Ning Zhongyan knows the importance of continuous efforts.

On February 18th, China’s Ning Zhongyan finished the men’s 1000m speed skating final in Beijing Winter Olympics. Xinhua News Agency reporter Wang Jianwei photo

　　In 1999, Ning Zhongyan was born in Heping Village, Shiyan Town, Mudanjiang City, Heilongjiang Province, and studied at Heping Primary School in the village. Geng Yuhua, a school teacher, poured an ice rink in the school to enrich the children’s extracurricular life. Ning Zhongyan, 10, learned to fly on the ice for the first time.

　　He soon fell in love with the sport. "I remember that he would skate on ice, because he liked roller skates before he was six or seven years old, so I bought him a pair, and then he would skate." Ning Zhongyan’s mother Zhao Shuyan recalled.

　　"Later, Ning Zhongyan achieved good results in the skating competition in Ning ‘an City, and was introduced to Mudanjiang City by Ning ‘an Sports School." Zhao Shuyan still remembers the specific date of her son’s departure. "He was picked up by Mudanjiang Sports School on the eighth day of the first month. At first, he was led by coach Zhu Yuliang, and later he studied under coach Chen Peijun."

　　Chen Peijun, the speed skating coach of Mudanjiang Winter Sports Training Center, still remembers the first time he saw Ning Zhongyan. "At that time, it was 2012. He was short, but he had a good sense of ice." Chen Peijun said that Ning Zhongyan was not only savvy, but also trained very hard. "Don’t be lazy and obedient, don’t worry." Chen Peijun said.

　　Not only hard work, Ning Zhongyan understands that only by constantly overcoming difficulties can we reach the end. "At that time, I just participated in the World Cup, and my skates cut my legs. I got stitches at night, and I didn’t delay the game the next day." Zhao Shuyan said, "The child later said that it was very painful during the game, but he just gritted his teeth."

On February 19th, China’s Ning Zhongyan started the men’s speed skating team final at the Beijing Winter Olympics. Xinhua News Agency reporter Ang Lee photo

　　For many years as an athlete, Ning Zhongyan has been training hard and has hardly spent the New Year at home, but his achievements in the Beijing Winter Olympics are not satisfactory. "I was so nervous at the time, just like dreaming, my legs were out of control like wood, and I thought a lot in my head." Taking part in the Winter Olympics for the first time, Ning Zhongyan finally ranked seventh in the men’s 1500m speed skating competition in Beijing Winter Olympics.

　　"The Winter Olympics is like this. Some people are happy and some people are worried. Competitive sports are so cruel." Ning Zhongyan said that he has never given up, and will train hard, learn lessons and make up for his regrets at the next Winter Olympics.

　　"Give good luck some time, it won’t be too far away from me." Ning Zhongyan said.

12.9

World Football Day

These world cup cold knowledge

Do you know all about it?

Although the cold winter is coming, the football enthusiasm has not diminished. Tonight we will have a wonderful match between Croatia and Brazil, and today is the World Football Day recognized by the United Nations. Come and learn about the cold knowledge about the World Cup with Xiaobian and feel the charm of football!

Why is this year’s World Cup in winter?

In the past memory, the World Cup is always associated with summer, full of sweat, passion, beer and cheers. This time, however, FIFA World Cup Qatar 2022 was held in winter, which was mainly due to the Qatari climate.

Qatar is located in the desert area of the Middle East, with a tropical desert climate. In summer, the temperature is generally 25-46 degrees Celsius, and the highest temperature can soar above 50 degrees Celsius. This is really too hot for a player who wants to run for 90 minutes, and there is even the danger of heatstroke.

Of course, even in winter, the highest temperature in Qatar at the end of November can exceed 30℃, but the stadiums in Qatar are basically equipped with cooling systems to ensure that football players can play at a suitable temperature.

Why do players spit water?

This scene often occurs in football matches. Players take a sip of water and then spit it out immediately like gargling. Many friends will misunderstand when watching the ball. "Why do they spit everywhere?"

In fact, this is a way for players to drink water. The professional name is "carbohydrate gargle", which can effectively improve sports performance and relieve sports fatigue. It is a "scientific plug-in" for athletes on the field. They need to cheat their brains in this way without affecting their state, in order to quickly restore their physical functions and continue to play.

Why is there no British team in the World Cup?

There is no British team in the World Cup because there is no only football association in Britain.

In 1863, Britain, as the birthplace of modern football, established the world’s first football association: the English Football Association. In 1886, the football associations of England, Scotland, Wales and Northern Ireland jointly established the World Football Council and made unified rules. Later, FIFA generally joined football associations everywhere, so four football teams in Britain were invited to participate in the World Cup, namely, England, Scotland, Wales and Northern Ireland.

What is offside?

FIFA World Cup Qatar 2022 is in full swing, attracting countless fans to watch. In the first half of Argentina’s game against Saudi Arabia, it was blown offside six times, which made people confused. Many new fans will ask a question, what is offside?

Offside refers to the moment when the attacker passes the ball, the receiver stands closer to the goal than the penultimate defender, and at the same time closer to the opponent’s goal than the ball, and tries to prepare for the attack from this position. In other words, offside is an act that has a clear purpose, produces intentions quickly and puts them into practice. On the court, it is often seen that players are sentenced to offside because they start too fast and fall into the offside trap of their opponents.

The offside rule was formulated by the British Football Association in 1870. In the football match at that time, the audience often saw such a scene: when one side launched an attack, most of the attacking players had gathered in front of the other side, ready to start shooting when they received the ball, so the game between the two teams was mainly concentrated in front of the goal, and there was little wonderful cooperation. The offside rule is precisely to adjust this excessively unbalanced offensive and defensive relationship and make the game more exciting.

Source: Yellow River News Network

　　Coiled steel products waiting for shipment in Caofeidian Port Area of Tangshan Port, Hebei Province. In recent years, Hebei has deepened the "streamline administration, delegate power, strengthen regulation and improve services" reform, the business environment has been greatly improved, and the development of enterprises has become more dynamic. Xinhua news agency

　　The person in charge of an enterprise in Hebei (left) received the first "multi-certificate integration" business license from the staff of Shijiazhuang Administrative Examination and Approval Bureau. Our trainee reporter Chen Yuanqiu photo/bright picture

　　The operator of the 961890 hotline in Handan is accepting people’s calls, and the decibel meter above the traffic area always reminds them to provide "gentle" service. Our reporter Chen Haibo photo/bright picture

　　Not only is the business environment in Yanzhao land getting better, but the ecological environment is also improving. The picture shows Jizhou District, Hengshui City, Hebei Province, strengthening the environmental management around Hengshui Lake and building the past saline-alkali land into an ecological park. Xinhua news agency

　　[New Era, New Weather and New Action]

　　The number of provincial-level administrative examination and approval items has been reduced from 1,495 to 474, and the proportion of internal organs of government agencies has been reduced by no less than 20%. "Internet+government services" has reduced the time for people to do things by 24%, and complaints from enterprises have been "promptly answered" … … This is the scene that the reporter saw in Hebei Province recently. Hebei province stimulates market multiplication by power subtraction and service addition, and constantly innovates in the transformation of government functions.

　　The report of the 19th National Congress of the Communist Party of China proposes to transform government functions, deepen decentralization, innovate supervision methods, enhance government credibility and execution, and build a service-oriented government that people are satisfied with. In recent years, Hebei Province insists on improving the business environment as an important starting point to promote economic transformation and upgrading, and continues to deepen the "streamline administration, delegate power, strengthen regulation and improve services" reform, effectively stimulating market vitality and social creativity.

　　"Wings of Birds" Helps Market Prosperity

　　On the morning of December 8, Li Suduan, a citizen of Shijiazhuang who had just finished his business, happily showed his business license to reporters in the service hall of Shijiazhuang Administrative Examination and Approval Bureau. In another week, her company can officially open.

　　"In the past, it was very troublesome for enterprises to apply for permits, filling out various forms, and saying that this was unqualified was unqualified. I didn’t expect it to be so fast now. The materials submitted the day before yesterday got the business license today. " Li Suduan opens the "Handheld Application" APP on his mobile phone, which is an exploration of "internet plus" in Shijiazhuang’s government service. You can APPly for a business license by uploading the electronic information to the app. "As long as I bring my ID card to the examination and approval bureau, and then sign my name on my mobile phone several times, I will get my business license."

　　The convenience that Li Suduan feels comes not only from "Internet+government services", but also from "integration of multiple certificates" and "reduction of certificates" to promote "simple administration". Since 2014, Shijiazhuang has implemented the "three certificates in one" on a pilot basis. After continuous integration, it has reached the "twenty-six certificates in one". At the end of February 2017, Shijiazhuang City Administrative Examination and Approval Bureau was established, and hundreds of administrative examination and approval items in the city were placed under the unified management of the bureau. "All integrated licenses will no longer be issued, with ‘ Reduce the certificate ’ Promote ‘ Simple administration ’ It is more convenient for enterprises to apply for certificates. " Li Peng, Director of Enterprise Registration Department of Shijiazhuang Administrative Examination and Approval Bureau, said.

　　"In the past, enterprises had to submit more than 20 kinds of materials and run more than 20 departments. Now you only need to submit a set of materials to the administrative examination and approval bureau, and the relevant filing and registration can be completed. " Han Yakun, window clerk of Shijiazhuang Administrative Examination and Approval Bureau, showed the reporter the integrated catalogue of 26 license items, involving more than 20 departments such as Tourism Commission, Transportation Bureau, Forestry Bureau and Wenguang New Bureau. “‘ Integration of multiple certificates ’ Its essence is information sharing and intercommunication among departments. We have set up a joint meeting mechanism of various departments, and strive to integrate all the licenses required for the establishment of enterprises, so that information can run more and people can run less errands. "

　　Broadening the scope of enterprises is the first step of market prosperity, and strengthening supervision and building a new law enforcement system are also the top priorities of market prosperity and order. On December 11th, in Shijiazhuang Industrial and Commercial Bureau, Zhao Junguo, director of the Credit Construction Division of the Bureau, showed the reporter the "Hebei Double Random and Double Informing Integrated System" in the computer. The system implements hierarchical management of inspection objects and law enforcement personnel, formulates a double random spot check plan, and carries out cross-departmental joint spot checks.

　　Lu Shuanzeng, deputy director of Shijiazhuang Industrial and Commercial Bureau, told the reporter that in the past, there were some drawbacks in the supervision of market entities by various departments, such as arbitrary law enforcement, willful law enforcement and selective law enforcement. Since the implementation of "double random and one open", due to the traceability of the inspection process, the fairness and justice of supervision and law enforcement have been guaranteed, and cross-departmental joint spot checks have also achieved a new situation of collaborative supervision. The number of inspections is reduced, and the burden on enterprises is greatly reduced. “‘ Double Random and One Open ’ Gradually lead the society to the construction of a credit system, rely on credit to supervise and rely on society to govern together. " Lu Zengzeng said.

　　Like Shijiazhuang, the administrative examination and approval bureaus of 9 cities and 110 counties (cities, districts) in Hebei Province have been formally established and put into operation. Moreover, the province has also promoted the reform of the publicity system of administrative law enforcement, the record system of the whole process of administrative law enforcement, and the legal review system of major law enforcement decisions to safeguard the legitimate rights and interests of enterprises. Forgiveness and strictness are compared to "the wings of a bird" by the local people. With the help of this "bird’s wings", the business environment in Shijiazhuang has been greatly improved, and the total number of market players has increased from 380,000 at the end of 2013 to about 805,000 at present.

　　Do a good job of service and attract "flowing water from the source"

　　It is necessary to let enterprises enjoy efficiency and convenience, but also let them feel respect and recognition. In recent years, Hebei Province has changed its work style and built a new type of relationship between government and business, so that market participants have a real sense of gain. This can be seen from Xingtai City, where investment attraction is in full swing and development is constantly attracting "flowing water from the source".

　　From Xingtai East Station in high-speed railway station, the most striking thing is a big sign with the names of the top 100 taxpayers in Xingtai. Behind this small move is great sincerity. "We have also included the top 100 taxpayers and legal representatives in Xingtai Yearbook to enhance the whole society’s sense of identity with entrepreneurs and entrepreneurship." Hao Lishuang, deputy director of Xingtai Investment Promotion Bureau, told reporters.

　　Of course, in order for enterprises to have more sense of acquisition and belonging, we must finally do a good job in service. Xingtai City adheres to the principle of "enterprises do things inside the wall and the government does things outside the wall", transforming government functions and optimizing the business environment. In order to be a good "nanny" for enterprises, they set up key enterprise service offices, and established a weekly visit system, a monthly meeting system, and a communication and coordination system for running into the province. Since the beginning of this year, we have solved 28 difficult problems such as land index, power supply and heating, and capital for 12 local enterprises such as Chaowei Battery and Yufeng Group, and won the trust of enterprises.

　　In this regard, Hao Lailong, the main person in charge of the Jingding Murad Biotechnology Industrial Park project in Julu County, Xingtai City, was deeply touched. This is a foreign investment project, which introduces the technology of Dr. Murad, winner of the Nobel Prize in Physiology and Medicine. "Xingtai China Merchants Bureau set up an investment project team to actively guide and help us with various preliminary procedures. Knowing that there is a lack of technical talents after the completion of the project, they actively promote the technical docking between famous universities at home and abroad, set up Industry-University-Research base, set up practical teaching and employment bases in local universities in enterprises, and introduce professional and technical personnel. " Hao Lailong said.

　　In Linxi County, Xingtai City, you can hear similar words. "When we first came to the west, we had no place to live and rent a house, so they gave us a free intermediary; Help us apply for a temporary residence permit, apply for a driver’s license, and conduct annual inspection of vehicles … …” Wang Jian, head of Linxi Edible Fungi Project of Shanghai Guangming Group, said.

　　Speaking of this edible fungus project, there is another story. In 2014, Shanghai Guangming Group wanted to select a site in the north to expand the production capacity of edible fungi. There are many professional mushroom growers in Shangu Village, Dongliu County, Linxi County, and they are trying to become bigger and stronger. Lv Tingxiang, secretary of the village Party Committee, went to Shanghai to "seek relatives" in person after receiving the news. At that time, knowing that a senior leader of Guangming Group was attending an art exhibition, he rushed to the scene and opened the topic with a book "The Story of Lv Yulan" that he carried with him. Lv Yulan is a national model worker who went out from Dongliu Shangu Village. He was famous all over the country that year, and this business leader has always admired Lv Yulan. As a result, Guangming Group began to pay attention to Linxi, and Linxi invited the enterprise to do field trips many times, which finally contributed to the project landing.

　　Lv Tingxiang is one of countless "N" in Xingtai’s investment promotion system. Xingtai City has built a new investment promotion system of "1+4+21+N", in which "1" refers to the leading group for introducing major investment promotion projects in Xingtai City, with the secretary of the municipal party committee as the general manager and the mayor as the team leader; "4" refers to the establishment of four professional investment promotion departments in relevant departments; "21" refers to 21 counties and cities; and "N" refers to the establishment of "investment promotion teams" at the grassroots level in various towns and villages, and finally forms a three-dimensional and comprehensive investment promotion team.

　　They also set up an investment promotion working group on WeChat, and the investment promotion directors of counties and districts joined the group to share investment promotion information, connect resources and exchange investment promotion experience. "Some good projects are of great interest to all counties. We discuss them in groups and jointly decide where to put them according to the industrial characteristics and environment of each place, so as to attract investment accurately." Hao Lishuang said.

　　Solving the demands of the masses with "a wave of inspiration"

　　In order for enterprises to introduce and stay, and to make people live a more comfortable life, we must listen to their voices and be "responsive, reasonable and fruitful". In view of the problem that enterprises and the masses have no access to complaints, Hebei Province has integrated various service hotlines and launched 961890 mass service hotlines in various cities, establishing an unobstructed complaint consultation channel. In Handan, this homophonic service hotline has been almost exploded recently.

　　"We are going to carry out the construction and renovation of the staff canteen. How should we go through the formalities?" The person in charge of the renovation project of the 718 canteen of CSIC recently called the 961890 mass service hotline in Handan. With the help of the hotline platform, this project, which used to take 160 working days to complete the formalities, solved the problem in only 20 days.

　　A hotline, is it so magical? All localities and departments have their own hotlines, such as Handan. In the past, there were 23 industry hotlines, including 12345 (mayor’s hotline), 12369 (environmental hotline), 12358 (price hotline) and 12333 (labor security service hotline). The hotline is supposed to be an emergency, but too many numbers and unclear responsibilities may make people more anxious. Handan 961890 mass service hotline integrates the above-mentioned 23 hotlines of industry departments, accepts the demands of the masses in all aspects of production and life in a unified way, and truly realizes the "one-number call", which solves the problems of inconvenient memory of the masses with many numbers, low connection rate, low service quality, and lack of unified management in different sectors.

　　The number is unified, is the appeal really better solved? According to reports, for general consulting questions, the operator directly answers them by querying the knowledge base; For professional questions that need to be answered by relevant departments, the operator can use the three-way call function to connect with relevant departments, and the professionals will give a reply; For appeals, if the relevant responsible units need to reply after handling them, an electronic work order will be formed and transferred to the relevant units for handling.

　　They also set up a regular return visit mechanism to supervise the whole service. "Within three working days after the hotline call, we will call back directly and ask the other party to rate our service. Matters that are dissatisfied with the masses and are indeed the responsibility of the organizer shall be returned to the organizer for re-processing and timely follow-up. " Du Hui, director of the mass service hotline management office in Handan City, told the reporter that the calls of the masses were first supervised by the service hotline, and those that were not completed on time were handed over to the government supervision office, and those that were still not completed on time were held accountable by the supervision bureau.

　　At present, Handan’s 961890 hotline receives more than 2,000 pieces a day, which are the hot and difficult issues that the masses are most concerned about. The hotline platform started big data analysis, and analyzed the information and data of these problems and the handling situation of each unit, providing decision-making reference for government services. At the same time, through in-depth data mining, according to the frequency of hot words and keywords, we can find the focus of public attention and provide guidance for the development of the industry.

　　Since the beginning of this year, Handan’s 961890 hotline has successively assigned more than 150,000 problems reflected by market players and the masses, with a completion rate of 98% and a satisfaction rate of 95%. Among them, it handled more than 1,100 sudden emergencies such as water cut-off, power cut-off, gas cut-off, fire and repair of municipal facilities, and played the role of "barometer of social conditions and public opinion, serving the masses as a bridge, and maintaining a stable pressure reducer".

　　A small detail is enough to show the delicacy and thoughtfulness of hotline service. Handan 961890 hotline is equipped with a decibel meter in the traffic acceptance area to monitor the voice of the operator. "This is to always remind us to treat every caller gently and help them solve every problem sincerely and patiently." Du Hui told reporters.

　　Whether it is Shijiazhuang, Xingtai or Handan, the local government is stimulating market multiplication and continuously releasing market vitality by "subtracting" power and "adding" service. In the first half of this year, the total number of market players in Hebei Province reached 4.27 million, rising from the 10th in 2013 to the 7th.

　　 (Reporter Chen Haibo, Yan Jiankuo, trainee reporter Chen Yuanqiu)

　　In order to implement the spirit of the 2024 Capital Economic and Social High-quality Development Promotion Conference and the 2024 Beijing Economic and Information System Work Conference, implement the decision-making arrangements of the municipal party committee and municipal government on the "good start" work, and do a good job in the steady growth and development of the information software industry and the "good start" work in the first quarter, on the afternoon of February 23, the Municipal Bureau of Economic and Information Technology organized the deployment meeting of the key work of the information software industry in 2024 and the "good start" dispatch meeting in the first quarter to strengthen Leaders and responsible comrades of the competent departments of information software industry in 16 districts and economic and technological development zones in the city, as well as industry associations and alliances in the field of information software industry in the city attended the meeting.

　　At the meeting, the Information and Software Service Department of the Municipal Bureau of Economic and Information Technology publicized the spirit of the 2024 Beijing Economic and Information System Work Conference, summarized the work situation of the information software industry in 2023, introduced the working ideas and key tasks in 2024, and re-emphasized the economic operation and fixed assets investment index tasks of the information software industry in the whole year and the first quarter of 2024.

　　Haidian District, Chaoyang District and Economic and Technological Development Zone made key speeches on the economic operation and fixed assets investment scheduling in their respective regions; Dongcheng District, Xicheng District, Shijingshan District and other relevant districts introduced their respective work; The urban area has conducted in-depth discussions on how to carry out the "good start" work in the first quarter, and coordinated and solved the existing difficulties and problems.

　　The meeting called for continuing to consolidate and improve the communication and coordination mechanism at the two levels in urban areas, and doing a good job in operation monitoring, project scheduling, enterprise services, policy promulgation and publicity, so as to jointly promote the high-quality development of the information software industry in the capital.

　　All districts should further strengthen the organization and leadership, do a solid job of "getting off to a good start" in the first quarter of the information software industry, ensure a good start, and lay a solid foundation for achieving the annual goals and tasks.

Little white snake

Xiaoxuxian

　　"lady white snake at the foot of Qingcheng Mountain, the body was cultivated in the cave for thousands of years … …” Recently, a video of "The Legend of the White Snake" performed by a child has been wildly screened in a circle of friends. While evoking memories, netizens also praised the magical acting skills of this group of eight or nine-year-old children. The Chengdu Business Daily reporter learned that this video is from the children’s reality show "Little Play Bone" of Hunan TV channel, and the actors of the program are all a group of seven or eight-year-old children. Before that, this column remakes Jiao Yulu, Sanjie Liu, Pot Mending, Honghu Red Guard, etc., but they are not as good as the screen response of Legend of the White Snake.

　　Yesterday, a reporter from Chengdu Business Daily interviewed Lu Jianmei, the director of The Legend of the White Snake, and Li Ping Pan, the producer, to explain this 80-minute children’s version of The Legend of the White Snake in detail.

　　I’ll take the white lady played by Meng Wa!

　　"Wait once in a thousand years, wait once … …” Twenty-four years ago, The Legend of the New White Snake, which was "born" in Qingcheng Mountain, Chengdu, started broadcasting and became a classic. Since its broadcast, it has always been a key play of David and terrestrial channels on holidays, and it has a long history.

　　Recently, the clip of "Legend of the White Snake" filmed by a group of "kids" has exploded in the circle of friends. On the douban, which has always been harsh, netizens also gave a high score of 9.2 points, even exceeding the score of 9.0 points in the old version of "New White". Many netizens spontaneously Amway, praised this group of children with high face value and good acting skills, and sang Huangmei Opera, and netizens did not hesitate to praise them, saying that "the screen is full of ‘ Small fresh meat ’ In the acting skills of the zombie face and the dead fish eye, I suddenly found a naive but mature clean stream flowing, as if it suddenly flowed into my heart. " "To restore the classic gods, the beautiful lady white snake sees the shadow of Angie Chiu, which is very in place … …” .

　　High temperature shooting children are not afraid.

　　In fact, this widely acclaimed Legend of the White Snake is not a real TV series. Chengdu Business Daily reporter learned that this is a work produced by the TV drama channel column "Little Play Bone" of Hunan TV Station, which premiered in December 2015, adopting the program mode of "acting classics and learning classics" by children, and all actors are 6-mdash; Twelve-year-old children have already broadcast works such as Third Sister Liu, White-haired Girl and Pot Mending. The whole film "Legend of the White Snake" is only over 80 minutes. It was broadcast on October 2 this year, capturing the essence of the original drama "New White" in 50 episodes, such as the past kindness of White Snake and Xu Xian, and the duet in the same boat.

　　The filming of "The Legend of the White Snake" was in the hottest August this year. Director Lu Jianmei recalled that the film crew was filming in Ningbo. "At that time, I was worried that I was a stranger here, but after we sent out the news of actor selection, at least more than 1,000 parents took their children to sign up."

　　Children play themselves and spread traditional culture.

　　In The Legend of the White Snake, lady white snake was played by 10-year-old Tao Yixi, who was praised by netizens for her acting skills and image not losing to Angie Chiu. Interestingly, Lucy, starring Xu Xian, was a girl, who was the same as Cecilia Yip in the old version of New White.

　　Director Lu Jianmei recalled that although Tao Yixi was only 10 years old, he had a lot of acting experience and studied dance for five years. Lu Jianmei revealed that it took a lot of trouble to choose the actor of Xu Xian. At that time, Lucy and another child were finalized, and the director group also had a struggle. Lucy’s appearance and voice were good, but a girl, but Lucy, was very smart. She asked the director group, isn’t Cecilia Yip in the old version of "New White" a cross-dressing, and this finally won the role of Xu Xian.

　　What makes Lu Jianmei proudest is that there are many operas in The Legend of the White Snake, all of which are done by children independently, and they learn to sing by themselves with the teacher in an orderly manner. Several leading actors are also responsible for their own lines, and they have not found a voice actor to complete them.

　　Li Ping Pan, the producer of Little Play Bone, was the first director of Hunan Satellite TV’s program center, and the godfather of "Where’s Dad?" was called "geek" in Hunan Radio and Television. He told Chengdu Business Daily that the form of this program is a remake to pay tribute to classic film and television works, hoping to let children accept the baptism of traditional culture, influence children with children, and let young people like excellent traditional culture from an early age.

　　In fact, the cost of a "Legend of the White Snake" is only a few million. "We are also trying to get the best results with the least money." Li Ping Pan said.

　　Xu Zechen’s "Going North"

　　Chen Yan’s protagonist

　　Liang Xiaosheng’s In the World

　　Since the 10th Mao Dun Prize for Literature was announced, the discussion around the five winning works has never stopped. People are more concerned about whether these works can be put on the screen and let a wider audience read the stories. In recent years, with the upsurge of big IP and traffic drama fading away, the market of realistic film and television dramas is picking up. Will serious literature represented by Mao Prize works become the new IP "toon" in the film and television industry?

　　Mao Dun’s literature prize-winning works were once rich mines of film and television dramas. The winning works of the 3rd Mao Dun Literature Prize and Ling Li’s Young Emperor were adapted into TV series by Liu Heng, and the 3rd and 4th Mao Awards, Ordinary World and White Deer Plain, were adapted into TV series for broadcast, all of which gained both ratings and word of mouth. Mai Jia’s "plot against" was made into a TV series even before he won the Mao Award. The reporter learned through interviews that at least three of the five novels that won the Mao Dun Literature Award have signed out the film and television copyright and entered the process of film and television adaptation.

　　Yao Xiaofeng and Xu Zechen have the same view on adaptation.

　　The novel "Going North" published by Beijing October Literature and Art Publishing House and written by Xu Zechen, a powerful post-1970s writer, has won the Mao Dun Literature Award and the "Five One Projects" Award in succession. "Going North" tells a century-old story between several families on the Beijing-Hangzhou Grand Canal with two clues of history and present. It is not only a big book about "a river", but also a spiritual history about "a nation". As early as 2018, shortly after the publication of "Going North", this book was taken by the Enlightenment Film Industry and the copyright was successfully signed. Zhang Shuwei, the producer of the drama "Going North", told reporters, "This is not a particularly commercial act, but because the director and the original author are highly unified in spirit, which is the biggest feature of this project."

　　The director of the drama "Going North" is Yao Xiaofeng, who has directed plays such as Little Husband, Tiger Mom and Cat Dad, and Taking Dad to Study Abroad. Zhang Shuwei said that after reading the original novel, Yao Dao liked it very much, and because he and Xu Zechen were both from Jiangsu, they felt very sympathetic, so they made an appointment with Xu Zechen soon. "The director’s vision of this play coincides with xu teacher’s. The director thinks that what attracts him most is the temperament and grand framework of the novel. They have many consistent ideas on the film adaptation of the novel." Zhang Shuwei said, therefore, the whole process of copyright granting is very smooth.

　　At present, the drama version of "Going North" is in the process of creating the first draft of the script outline. Zhang Shuwei admits that the original novel has a large framework and a long time span, and it is no small challenge to adapt the TV series. In October, she plans to work with the director and screenwriter, and try to invite Xu Zechen to go all the way north along the Grand Canal to visit the places mentioned in the book and sort out her creative ideas. The film version of "Going North" is also in the early stage of preparation.

　　Chen Yan’s two novels become sought-after IP

　　Just like Going North, the film and television licenses for The Leading Role by Chen Yan and The World by Liang Xiaosheng were completed a year ago. At present, Chen Yan, who is the party secretary and vice chairman of the Chinese Dramatists Association, is a playwright himself. The TV series of the same name adapted from his modern Shaanxi opera Xijing Story was broadcast at the end of last year, and the response was good. Nowadays, Chen Yan’s two novels, Putting on a Stage and The Leading Role, which are based on the Shaanxi Opera Troupe, have entered the film and television process. The TV series "Dressing Taiwan" is directed by Li Shaofei, written by Ma Xiaoyong and starring Zhang Jiayi and NiNi. It is a TV series with a strong brand of "Shaanxi School". In an interview with reporters, Chen Yan said that "Loading Taiwan" has been finished and entered the post-production. The copyright of the film and TV series of "The protagonist" was signed a year ago and is currently in the stage of script creation. "Novel conversion film and television, is the film and television artists. I certainly hope that the adaptation can respect the original work. " Chen Yan said.

　　Liang Xiaosheng’s million-word masterpiece "In the World" is known as "fifty years’ life history of China people". As early as the end of last year, Liang Xiaosheng signed the full copyright contract of In the World to a company named Uncultured. According to the company’s official website, the TV series "In the World" will join hands with Tencent Pictures and be directed by in the name of people director Li Lu. Liang Xiaosheng had previously worked as a TV adaptation of his own works "Annual Rings" and "Educated Youth", but he also said in a public lecture that he no longer intervened in the film and television adaptation of "The World", but only participated in the adaptation seminar.

　　Among the five works that won the Mao Dun Literature Prize this year, the film adaptation of Li Er’s Ying Wu Xiong and Xu Huaizhong’s Leading the Wind is still unclear. The reporter asked Song Qiang, director of the planning department of People’s Literature Publishing House, the publisher of the two books. He said that after winning the prize, someone had come to negotiate the film and television copyright, but it was not clear whether to sell the copyright. As for "Brother Ying Wu", he thinks that this work is relatively large and may not be suitable for adaptation into a TV series.

　　The adaptation of serious literature to film and television should not be high and low.

　　Professor Li Shengli, director of the Department of Radio, Television and Literature of China Communication University, believes that taking the adaptation of works such as Massage, White Deer Plain and Ordinary World as an example, we can find that the overall acceptance effect of these Mao Prize works after IP adaptation is both well-received and applauded, but on the whole, Mao Prize works and TV dramas are art categories with similarities and differences, and their main acceptance groups have similarities and differences. "For a long time, there will be a huge gap between the main recipients of TV dramas and the recipients of serious literature. Of course, having excellent serious literary works as the foundation will make a good start for the vigorous development of realistic TV series in China in the future. Without this foundation, it is only possible to create truly excellent TV dramas by an excellent adaptation and creation team. "

　　Li Shengli said that there is no clear boundary between serious literature and non-serious literature. From the specific works, some serious literary works also have the potential of popular culture, and these works are the easiest to be adapted into excellent TV dramas; Other serious literary works can be adapted by borrowing some points that are suitable for market acceptance, so that it is possible to make a film and television drama that is both good and popular, otherwise, it may become a spring snow with high and low music.

　　Our reporter grew up.