Aouita 12, which was officially listed in November, showed its top-notch value and intelligent charm, which can be said to have given users full expectations. It is reported that in the first month of listing, the Aouita 12 big orders exceeded 20,000, and the average order price exceeded 350,000 yuan, which shows that users recognized the strength of Aouita 12. Next, Aouita 12 will be delivered in 19 provinces and 40 cities one after another, starting a user-oriented trip.

Aouita 12′ s efficient delivery action has won praise from many car owners. Of course, what users really expect is its excellent product strength. For example, many novice drivers have a certain psychological burden when driving a new car on the road. In order to alleviate the pressure of novice drivers, Aouita 12 is equipped with a series of safety and intelligent travel guarantees, so that novices can get on the road and become "old drivers" in seconds. It is reported that Aouita 12 adopts AVATRUST extrasensory system, which comes standard with 29 smart driving sensors and 19 active safety functions, to create all-round safety hardware configuration to ensure users’ safe travel.

It is worth mentioning that Aouita 12 is equipped with HUAWEI ADS 2.0, which is far ahead of Huawei’s advanced intelligent driving system. It is equipped with intelligent driving and navigation assistance in urban areas, which can automatically identify traffic lights, automatically select lanes and take the initiative to overtake according to navigation routes, actively avoid pedestrians and non-motor vehicles, flexibly handle road conditions at unprotected intersections in cities, and realize functions such as occupying roads and avoiding obstacles and turning around at intersections. The problem of reversing is also a headache for novice drivers. Aouita 12 has an auxiliary parking function, which can accurately identify empty parking spaces, realize 360-degree visible parking, and also support parking in various postures, so there is no need to worry about parking angles.

In addition, Aouita 12 chose to use the GOD network to upgrade the driving safety of users again. GAEB can help vehicles identify abnormal obstacles outside the "white list" and take emergency braking in time before vehicles collide, so as to avoid accidents or reduce accident losses and provide users with a safe driving experience.

Finally, it has to be said that Aouita 12 equipped with CTP high-performance and high-safety ternary lithium battery can not only meet the five-star safety standard, but also has certain water resistance. Through its unique air pressure sensor design, it can realize 24-hour all-weather thermal runaway monitoring, give an accurate warning before the thermal failure of the battery, and send an alarm prompt to the user within 30 seconds to ensure the driving safety of the user.

To sum up, in the highly competitive market, Aouita 12 stands out from the crowd because of its profound insight into users’ needs and excellent product strength. Next, Aouita will always insist on creating and serving with heart, constantly innovating and breaking through, and continue to provide users with cost-effective products and a safe and comfortable driving environment.

At the moment when the pre-sale began, the pre-sale price was not announced, and the operation of Qi Rising Road Star Era ET was somewhat confusing; But fortunately, the price information was confirmed later, so after having the most important evaluation reference, the evaluation of this car will inevitably reverse.

Price information:

• Extended version, RMB 19.9, RMB 21.9 and RMB 239,000.
• Pure electronic version, RMB 23.9, RMB 24.9, RMB 25.9, RMB 28.9 and RMB 329,000.

For a new energy medium and large SUV, this price is really not high; Its body size is 4955*1975*1698 mm, and the wheelbase is 3000 mm. It is a standard C-class car, and the visual effect of the car is good, especially if the wheelbase is large enough, it will make the side of the car look more tense. As for the height of the car body, it is not very high, so the style of this car is biased towards sports; The controversy about vehicle design is not discussed here. Some car enthusiasts think that the vehicle design is similar to a G9, but after comparison, it is found that it is only similar rather than similar.

Interpretation of extended range edition

The dynamic parameters of the extended-range version of Star Age ET have finally been confirmed, which are basically the same as predicted, but one thing is unexpected, that is, the extended-range four-wheel drive version has not been seen at present; This version is equipped with a 1.5T range extender, and the engine adopts a vertical layout; The motor is a rear-mounted model, so the extended-range version is determined to be rear-driven. Its power reserve is 195 kW/324 N m, and its 100-kilometer acceleration score is 7.8 seconds, which is quite satisfactory.

Its lowest charged fuel consumption is 5.2L/100km, and its fuel consumption performance in the same class car is quite good.

Without four-wheel drive, this car needs a long enough pure electric cruising range.

Its standard is that the test cruising range of WLTC is 161 kilometers, and the corresponding test cruising range of CLTC is 200 kilometers.

This standard is regarded as the first-line level of the same class car, and its overall level can be aligned with the rear-drive version. It is a four-wheel drive with a slightly higher positioning, and the two cars are not comparable. Then asking M7 is the key to stand out from the rest of Star Age ET. The guide price of the rear-drive version of the car is 24.98, 26.98, 28.98 and 309,800 yuan, the limited-time discount of the low-version is 20,000 yuan, the acceleration of 100 kilometers is 7.8 seconds, and the pure electric mileage is 200 kilometers under WLTC working conditions. Its pure electric mileage is long, but the price is a little higher after all, so the extended-range version of Star Era ET is still promising.

Perspective pure electric plate

The pure electric version of Star Era ET has two series: rear-drive and four-wheel drive. The pre-sale price of the rear-drive version is 23.9, 25.9 and 289,000 yuan, corresponding to the cruising range of 625 kilometers and the flagship version of 760 kilometers. The pre-sale price of the four-wheel drive version is 249,000 yuan and 329,000 yuan, and the cruising range is 540 kilometers and 655 kilometers respectively. The cruising range of the four-wheel drive version is not long.

The 100-kilometer acceleration score of the rear-wheel drive version is 6.4-6.6 seconds, the four-wheel drive low-profile version is 4.7 seconds, and the flagship version is 3.8 seconds, and the performance is quite good.

Now let’s talk about the key configuration:

Laser radar.

The extended-range version is not equipped with a lidar, nor are the pure electric rear-drive and four-wheel drive low-profile versions. The rear-drive middle-and high-profile versions and the four-wheel drive flagship version are equipped with a lidar as standard; That is to say, the starting price (pre-sale price) of the version equipped with lidar is actually 259,000 yuan, which is not too high.

The competing products of Astrology ET should be, because there are no pure electric versions of the universe M7 and the ideal L6; The guide price of Tucki G9 rear drive version is 253,900-304,900 yuan, and the price of four-wheel drive version is 354,900 yuan, which is higher than that of Xingjiyuan ET pure electric series. Its cruising range is 570-702 kilometers, and the four-wheel drive version is 650 kilometers, which has no advantage in this respect; Therefore, the laser radar of the intelligent driving system has become one of the key configurations to win the battle. Tucki G9 has been equipped with dual laser radars since the rear-drive version of 289,900 yuan, and the starting price of this version is still higher than the corresponding version of Star Era ET.

Conclusion:

The final guide price of Star Road Star Era ET should meet the expectations of most of its users, but it is a pity that the extended-range version does not have four-wheel drive. If we can add an extended-range four-wheel drive version with a price of about 250,000 yuan, I believe its sales volume is likely to be on a par with that of the M7 brand, and even disrupt the layout of the two brands.

Pure electric series can give favorable comments, and this car is not disappointing.

Tianhe Auto editor, welcome to turn to praise.

　　On August 29th, The Paper reporter learned that a few days ago, six express delivery companies, including Zhongtong, Yuantong, Shentong, Baishi, Yunda and Polar Rabbit, issued notices on the intranet one after another, stipulating that the distribution fee of the whole network will be increased from September 1st.

　　The salary of most couriers is linked to the distribution fee, which is the main source of income. This time, the 0.1 yuan is raised for each ticket, that is, the courier earns 10 cents more for each piece.

　　All six courier companies said that the fee adjustment was in response to the "Work Opinions on Doing a Good Job in Protecting the Legal Rights and Interests of Courier Groups" formulated by the seven central ministries and commissions, and further implemented the specific deployment of the State Post Bureau on doing a good job in protecting the rights and interests of couriers, and effectively improved the legitimate rights and interests of couriers. The above-mentioned "Opinions" pointed out that it is necessary to formulate the "Guidelines for the Accounting of Express Terminal Fees" to urge enterprises to maintain a reasonable level of terminal fees.

　　Monthly income rises by at least 500 yuan.

　　At the regular press conference of the State Post Bureau in the third quarter of 2021 in July this year, Jin Jinghua, director of the Market Supervision Department of the State Post Bureau, once said that the formulation of the "Guidelines for the Accounting of Express Terminal Payment" solved the standard problem of single-piece payment, while the formulation of labor quota was to solve the labor intensity problem of courier brother.

　　ZTO Express said that the increased payment fee will be sent directly to the delivery clerk’s palm-connected app, and the payment standard of existing payment salesmen in all Zhongtong outlets in China shall not be lowered.

　　YTO Express said that the increase in the express delivery fee is used to increase the courier’s income, and the franchise outlets are not allowed to intercept it at will.

　　Shentong Express said that outlets will be strictly required to strictly implement the policy and benefit couriers without discount. We will continue to promote the implementation of the courier incentive policy, optimize the courier guarantee mechanism, establish special skills promotion channels, improve the courier’s working environment and other measures to ensure that "the little brother is at ease and the courier is at ease" and effectively improve the sense of acquisition, happiness and security of the courier group.

　　Extreme Rabbit Express said that all the distribution fees are settled and distributed by the franchisees’ outlets, and the headquarters will set up an inspection team and provide channels for internal complaints from the recipients to ensure the implementation of the policy.

　　Yang Daqing, an expert in the logistics industry, told the The Paper that the courier directly benefited from the increase in the distribution fee. At present, the courier’s salary is based on piece-by-piece commission, and the incentive mechanism of the courier company is also "heavy collection and light delivery" (high commission and low delivery cost). In this case, the courier’s delivery performance motivation is insufficient, which also makes some lazy people deliver and "sign for it". In the third-and fourth-tier cities and the central and western regions, couriers send more pieces and less pieces. In addition, the courier’s income can’t come up, which also causes a higher turnover rate of front-line personnel.

　　A little brother from ZTO Express told reporters in The Paper that each courier delivers different areas, and the delivery quantity is different, but it can basically be stabilized at around 30000 pieces a day, and sometimes there will be individual cases of over 2000 pieces or over 500 pieces a day. It is estimated that the overall delivery order will be around 5,000 to 10,000 pieces a month. Raising the 0.1 yuan/ticket distribution fee for the whole network means that your monthly salary will be raised by about 500 to 1000 yuan in the future.

　　In recent years, with the price war of express delivery, it has become a common phenomenon to reduce the terminal payment. A person in charge of Yuantong Zhengzhou Branch told The Paper that the terminal payment fee was adjusted according to market research, and now it is declining year by year, and it has dropped to 98 cents.

　　Yang Daqing said that the increase in distribution fees indirectly benefited franchise outlets and consumers. In recent years, due to the rising cost of manpower and property, the express outlets generally do not increase their income, and some express outlets even have negative profits. The express headquarters company has increased its fees, which can alleviate the operating pressure of express outlets and stabilize the grassroots team. And that delivery fee is increase, which is beneficial to improving the enthusiasm of courier for door-to-door delivery and improving the consumption experience.

　　Is the increase in payouts expected to contain the price war?

　　A related person in charge of Zhongtong told the The Paper that this payment is an internal settlement of the enterprise, and the increase in payment will not affect consumers’ online shopping experience.

　　Will the increase in distribution fees for internal settlement of enterprises have an impact on enterprise performance? Zhao Xiaomin, an expert on express delivery, told the The Paper reporter that "for express delivery companies, the performance will be affected by the transmission mechanism. According to the current situation of joining express delivery companies, with the increase of distribution fees and cost transfer, the product structure and price of the whole network will be adjusted in the future, and the increase of distribution fees will eventually be shared to the end. Next, we need to continue to pay attention to the adjustment of the transfer fee, the most important thing is to pay attention to whether it has the function of reversing the express price. It is expected that the transfer fee may be raised in the future, and there will be a gradual increase in the final terminal price. "

　　Chen Zhaolin, an analyst of Southwest Securities Logistics Industry, told the The Paper that at present, the calculation methods of delivery fees by express delivery companies are different. Among them, Zhongtong and Baishi, the delivery fee income of express delivery is settled to the delivery outlets after the collection outlets, and is not included in the revenue system of listed companies. In Yuantong, Shentong, Yunda and other companies, the distribution income of express delivery is included in the company’s operating income, and the distribution cost is also charged accordingly. But these are only different in financial terms, and there is no substantive difference in business itself.

　　Regarding whether the increase in distribution fees will return the express delivery price to normal, Chen Zhaolin said that this is an opportunity and it depends on further policies. "According to the guidance of the policy, the price of full-caliber express delivery will not drop again, but it remains to be seen whether the price of express delivery can rise. As the express delivery company is jointly undertaken by the headquarters and franchisees, this fee increase will not continue in the future ‘ Price war ’ Under the premise, it is bound to have an impact on the company’s performance. "

　　In terms of industry development, Yang Daqing analyzed that the express delivery industry in China is currently entering a medium and high-speed growth stage, and it is in a window period from price competition to value competition. "Increasing the delivery fee will increase the operating cost. Express delivery companies can only hedge the pressure of rising costs by continuously upgrading their services and strengthening lean management, gain a foothold in the market, and increase the delivery fee to further stabilize the price of express delivery services at this stage. China express market service products need further structural optimization, that is, low-end prices buy low-end services and high-end prices buy high-end services. This price structure is conducive to the sustainable development of express delivery enterprises. "

2022 has come to an end, and the automakers’ annual rhetoric has also reached the moment of verification. As the saying goes, saying goodbye to the old and welcoming the new, only by saying goodbye to the old can we live up to the new.

Tan Qing said that the AI team specially planned the annual inventory topic, and looked back at the car companies that had not completed the annual sales target KPI, hoping to be able to face shame and then move forward bravely in the new year.

In today’s issue, let’s talk about Lantu Automobile. In early 2022, Lantu Automobile CEO Lu Fang put forward the annual work goal at the company’s annual work meeting: annual sales of 46,000 vehicles and annual production of 48,000 vehicles. But on July 8, the company adjusted the annual sales target to: annual sales must reach 31,000 vehicles, challenging 37,000 vehicles.

Now that 2022 is coming to an end, Landmap only completed 17,700 sales in the first 11 months, with a completion rate of 56.94%. According to this trend, it is almost impossible to complete KPIs.

At the beginning of the Lantu project,Zhu Yanfeng, chairperson of the group, once said: "You have to run at the beginning, and you have to sprint at the beginning." Standing today from the perspective of Lantu’s sales, Lantu’s sales did not run, even if it started the sprint mode.

In the first half of 2022, Lantu’s monthly sales have been hovering around 1,000 units. In order to boost sales, Lantu Automobile held a cadre meeting in July 2022 and announced the largest senior personnel adjustment since its establishment.

It is reported that this job change involves a number of executives, including the top manager, Lu Fang, who will no longer serve as the chief technology officer (CTO) of Lantu Automotive and will be replaced by Wang Junjun, but Lu Fang will still serve as the CEO of Lantu.

At the personnel adjustment meeting of Lantu, Zhu Yanfeng, chairperson and party secretary of Dongfeng Company, and You Zheng, a member of the Standing Committee of the Party Committee of Dongfeng Company, deputy general manager and chairperson of Lantu Automobile, both made speeches and stated that they would go all out to achieve the annual business goals and achieve a rapid increase in sales.

It is not difficult to see that the long-term sluggish sales of Lantu have aroused the concern of Dongfeng executives. In fact, at the beginning of this year, Lantu set a sales target of 46,000 vehicles for the whole year, and only less than 15% were completed in the first half of the year.

In May, Lantu once again held a "100 million vehicles" mobilization meeting, clearly requiring that in the next 100 days, the sales target of 10,000 vehicles should be fought. But before the 100 days, at the mid-year work meeting in early July, Lantu lowered the annual sales target to 31,000 vehicles.

Even so, for Lantu, which only completed 17,700 vehicles in the first 11 months, only 56.94% of the target of 31,000 vehicles was completed. According to this tepid market performance, if Lantu wants to complete the target after the target adjustment, it is almost impossible to sell 13,300 vehicles in the last month.

After some personnel adjustments in July, from the month-on-month sales data, Lantu’s sales seem to have improved slightly. From July to October, monthly sales were 1793, 2429, 2519 and 2553 respectively.

Unfortunately, by November, the stamina for personnel adjustments seemed to have run out, and monthly sales fell again to 1,508 units, even lower than the 1,553 units in January.

It should be noted that during the period from July to October, there were still some "moisture" factors in the sales of Lantu. On July 16, Lantu Dreamer officially launched the delivery of the first batch of car owners. On the day of delivery, 97 central enterprises, state-owned enterprises, and major customers purchased and signed 6,000 Lantu Dreamers.

If the priority delivery is these large customers, during the July-November period, the 6,000 orders signed at that time are almost complete. In other words, B-end orders have contributed significantly to the increase in monthly sales in recent months.

However, automakers cannot survive in the long term by relying on the B-end market. Once this part of the market is saturated, it will have a huge impact on enterprises. BAIC New Energy is a precedent.

November’s sales have been falling at a rate visible to the naked eye. In the days to come, can Lantu still find the next batch of revered B-end customers?

The loneliness of the first two cars may be hopeless, but it cannot stop the new car released by Lantu. On the evening of December 15, Lantu Chasing Light officially debuted, priced between 30-400,000 yuan, intending to impact the high-end car market.

The release of the car chasing light means that starting from the launch of the first model, Lantu FREE, in June 2021, Lantu Auto has deployed three models in a year and a half, spanning the fields of SUVs, MPVs, and sedans.

Optimistically speaking, the product layout of Lantu is relatively complete. But compared with Li Auto, the latter has only sold the ideal ONE car for so long. So from another perspective, it may be helpless for Lantu to frequently layout new models in a short period of time.

Overall, looking at the performance in 2022, Lantu’s big moves can be described as one after another, but the sales volume has never been improved.

Poor sales directly affect Lantu’s profits. In 2021, Lantu Auto’s operating income was 1.77 billion yuan, and the annual net loss was 700 million yuan. In the first half of this year, Lantu Auto’s net loss reached 740 million yuan, and the cumulative loss in the past year and a half exceeded 1.40 billion yuan.

According to the sales volume and net loss in the first half of this year, the average net loss of each sold car is 130,000 yuan. It can be seen that Landscape urgently needs to rely on large sales to amortize the huge investment costs in the previous period, but this does not seem to be easy.

Although Lantu has a dream to benchmark BBA, in reality, Lantu is actually a fledgling waist brand. According to Tianyancha, Lantu Automobile was established in 2018. Even though it is backed by Dongfeng Motor Group, compared with the century-old BBA, there is still a big gap in cultural heritage and market foundation.

For consumers, if they want to persuade them to buy a luxury car, it is not enough to have product strength alone, but also the core selling points that can support the brand’s high-end image.

In terms of creating a sense of luxury, Lantu FREE is equipped with the world’s first one-piece liftable triple screen, as well as welcome modes VOYAH Moment, VOYAH Attention, and VOYAH Care to create a sense of exclusive atmosphere. This direction is indeed correct.

However, in terms of hardware configuration, Landscape used the backward NXP i. MX8 chip, which caused the fluency of the car and the software optimization ability to keep up in time, which attracted many car owners to complain. To remedy this, Landscape released a service package to upgrade the 8155 cockpit chip in May this year, which cost the owner 12,999 yuan to upgrade.

In contrast, Extreme Krypton, which is also a luxury new power brand, happily announced that it would upgrade the cockpit chip to Qualcomm 8155 for free after a similar car card appeared. This quickly reversed Extreme Krypton’s reputation and gradually increased its sales.

Therefore, Landscape has spent a lot of effort to create a sense of respect, but due to improper handling of the car and machine card problem, it has left a bad reputation.

On the surface, it seemed innocuous, but a glimpse of the whole leopard showed that the team of Lantu did not pay enough attention to the sense of technology, and seemed to follow the crowd to make some eye-catching flower work.

Little do they know that in the context of the intelligent era, creating a sense of technology is a shortcut for new power brands to improve high-end brand perception, and it is also a product highlight that is easier to shine. If there is a mistake in this part, how can we compete with BBA, which has a deep foundation in the brand, for the market?

In addition to the sense of technology, in terms of battery safety, Lantu also wants to come up with convincing self-developed technology. But under the test of ruthless high temperature, it is too difficult to make battery safety a product highlight.

In June this year, there was a video on the Internet showing that a Landmap FREE caught fire near the charging pile. In the hot summer weather, it is the season when the battery spontaneous combustion is high, and it is not a big deal.

But bad is bad. Before that, Lantu had always emphasized "battery safety" in its brand promotion. There have been many car review articles that have hyped Lantu’s battery safety, and many headlines have shown full confidence in battery safety technology.

For example, "Why did Xiaopeng, Tesla and other trams spontaneously ignite, but Lantu FREE did’no smoke or fire ‘", "New energy vehicles spontaneously ignited one after another, and Lantu finally cracked the battery security password and refreshed the industry record". These articles seem to tell users that other battery safety is almost meaningless, and only Lantu’s technology in battery safety is impeccable.

After the spontaneous combustion accident, the Lantu official said, "There was no loss of personnel or surrounding property, and we are actively investigating the cause of the accident together with the supplier." However, the specific cause of the spontaneous combustion has not been searched online for the official explanation of the Lantu official.

In fact, as early as when the Lantu brand released its proud mica and amber batteries, not catching fire was the advantage advertised by the manufacturer. But interestingly, after this spontaneous combustion accident, Lantu’s "non-burning golden body" has been broken. According to incomplete statistics, in terms of publicity, Lantu’s dissemination of battery safety technology does not seem to be as high as before.

Perhaps Lantu’s battery safety technology still needs to be strengthened, and before it is truly safe, battery safety is not enough to be a plus for Lantu’s product strength.

In general, for new luxury car brands, if they want to compete with first-tier brands in the market, they need to come up with their own core selling points and have their own differentiated competitiveness that is enough to impress users. Lantu is indeed working in this direction, but from the perspective of making up for the car’s machine card and battery safety, the degree of effort is not enough.

LANTU FREE has been benchmarking Ideal ONE since its inception. Both players on the extended range track have very different fates. Ideal relies on Ideal ONE to carry the banner of a brand, but LANTU FREE gradually disappears from everyone.

In fact, the range extension technology was not complicated. Lantu was backed by Dongfeng, a big tree, and never lacked the funds and resources needed to build a car. But why couldn’t Lantu learn the ideal ONE?

In the opinion of AI, compared with the ideal ONE, the biggest problem of Lantu is that the product positioning is not clear enough.

The positioning of Ideal ONE is quite accurate. In terms of market segmentation, Li Auto divides consumers in the Chinese auto market into family users and non-family users. With internal discussions and iterations, the final consensus is that for Li Auto, the concept of "family user" refers to family users with (one or more) children aged 0-14 at home.

Looking at Landmap again, when talking about the difference between the user population and Li Auto, Lei Xin, the former chief brand officer of Landmap, once said, "The target audience of Landmap FREE is a new backbone who is steady and enterprising, exploring and trying new things. Steady and enterprising, steady progress, not radical, not conservative." In the opinion of Zhu Yanfeng, chairperson of Dongfeng Company, Landmap’s target audience is a "new backbone" force with a good educational background. They respect dignity and friendship, pursue freedom and freedom, and hope to have a tasteful car life.

Therefore, from the perspective of product positioning, Ideal ONE has accurately considered the user’s family members compared to Landscape FREE, while the latter only knows that its users are "new backbone" groups without clear portraits.

If a model cannot establish a clear and perceptible product image in the minds of consumers, the decision-making cycle of consumers will be lengthened, and after a period of hesitation, other competing products may be selected. Therefore, Lantu’s claim to build a "user-oriented technology enterprise" is only a "self-moving" speech, not a closed loop.

One consequence of inaccurate positioning is not knowing where to spend the cost.

Ideal ONE can be recognized by the market because it captures the real demand of home users for cars: six-seat large space. At this time, there can be trade-offs in the resources invested in car building, such as ideal engines, motors, car systems, chips, etc. from suppliers.

When the policy determines that the pure electric battery life can enjoy subsidies above 50km, the pure electric battery life is 51km of the pressure line. By subtraction, the ideal not only meets the user request, but also reduces the cost.

In terms of displacement and structure, the Landscape FREE is equipped with a 1.5T four-cylinder engine (the ideal ONE is 1.2T three-cylinder). In terms of rated power generation, the Landscape FREE 60Kw is also higher than the ideal ONE of 45Kw; even in terms of ride comfort and NVH, the Landscape FREE is also better than the ideal ONE. On the contrary, on chips that should not save money, Landscape is slightly stingy when upgrading chips.

But unfortunately, users are not looking at parameters. In terms of parameters that are difficult for users to perceive, Lantu FREE seems to have given a lot of sincerity. In fact, it is doing useless work in places that users don’t care about at all, and it also eats part of the profit.

The root cause of entering such a misunderstanding is that the market positioning of the product is not clear enough, and the actual needs of the so-called "new backbone" group cannot be discerned.

Perhaps it was because Lan Tu was unable to differentiate its competitive advantage, so when it was disseminated to the outside world, Lan Tu had to emphasize its "national team" attribute.

"Lantu is positioned as a high-end new energy vehicle brand in the national team," said Liu Zhanshu, deputy general manager of Lantu Automotive Sales and Service Co., Ltd. "Our direct competitor is the BBA after full electrification."

At this year’s Chengdu auto show, Lantu launched the "official revision" of Lantu’s FREE DNA. According to Liu Zhanshu, "Tai Chi Black and Tai Chi White are two colors derived from the traditional Chinese Tai Chi culture, which can show the layered sense of Chinese ink and wash, creating a unique Chinese color."

In fact, for a waist brand, if the car has not sold much, but often endorses the product in the name of China and the country, I am afraid it will only give people a sense of "A Dou who can’t be helped".

Welcome to [Autohome Chengdu Discount Promotion Channel], here is the latest discount information for your model. At present, Jaguar XEL is conducting a vigorous price reduction promotion in Chengdu, with a maximum discount of an astonishing 143,800 yuan, bringing consumers a real car purchase benefit. The starting price has been adjusted to 170,000 yuan, which is undoubtedly a good opportunity for Chengdu consumers who are interested in buying Jaguar XEL. If you are interested in this luxury car and want to know more specific pickup prices and preferential policies, please click "Check Pick Up Price" in the quotation form, we will try our best to help you get the best car purchase conditions.

The exterior design of the Jaguar XEL exudes elegance and sporty temperament. The front face features the iconic leopard-eye headlights of the Jaguar family, paired with a unique air intake grille, showing the perfect blend of power and refinement. The overall style is smooth and the proportions of the body are coordinated, showing Jaguar’s pursuit of detail and the desire to cater to the driver’s control, making it unique among competitors in the same level.

The Jaguar XEL outlines its unique design aesthetic with elegant side lines. Measuring 4778mm x 1850mm x 1429mm with a wheelbase of 2935mm, it offers excellent body proportions and a spacious interior. With a front track of 1598mm and a rear track of 1582mm, it ensures solid ride stability and good handling performance. With a tire size of 225/45 R18, the refined rim design not only reinforces the sense of movement in the exterior, but also reflects its attention to detail. Overall, the Jaguar XEL’s side lines are smooth, and the tyre-rim pairing highlights its combination of luxury and performance.

The interior design of the Jaguar XEL shows a refined and luxurious British style, providing passengers with a comfortable driving experience with elegant lines and elegant materials. Its steering wheel is wrapped in leather, providing a good grip, and supports manual up and down + front and rear adjustment to adapt to the different needs of the driver. On the center console, the 10.2-inch high definition touch screen shows the sense of technology, integrating functions such as multimedia system, navigation and phone, which is easy and intuitive to operate. The seat material is imitation leather, providing a comfortable and durable riding experience. The main and passenger seats support front and rear, backrest, high and low adjustment, and even have 4-way waist support to ensure the comfort of long-distance driving. In addition, the front seats are also equipped with a heating function, providing extra care during the cold season.

The Jaguar XEL is powered by a powerful 2.0T turbocharged engine with a maximum power of 184 kW, a maximum torque of 365 Nm, and a powerful output of 250 horsepower. This engine, combined with an 8-speed manual transmission, ensures a smooth driving experience and efficient power transmission.

Summarizing the owner’s Autohome experience, the Jaguar XEL has won praise for its excellent driving performance. The powerful 2.0T engine and the 8-speed automatic transmission work together just right to provide a smooth and unobstructed driving experience. The owner particularly emphasized the handling and torque advantages of the Jaguar XEL, which performed well in both daily driving and in the face of complex road conditions. The choice of various driving modes allows the owner to switch according to the mood and enjoy diverse driving pleasure. It can be said that the Jaguar XEL is not only a car with excellent performance, but also an ideal partner for the owner to realize his driving passion.

The current competition in the automotive market is still very intense, and today’s editor brings it. Let’s take a look.

First of all, from the appearance, the front face of Corolla looks more avant-garde and sexy, the grille uses multi-spoke modeling, which looks sporty. With simple headlights, the visual effect is not bad. The car is equipped with LED daytime running lights, front fog lights, automatic opening and closing, adaptive far and near light, etc. To the side of the body, the body size of the car is 4635MM*1780MM*1435MM, the car adopts spiritual lines, the side of the car feels very simple, with large-sized thick-walled tires, the shape is quite sturdy. On the rear design, the rear looks relatively clean and refreshing, the tail lights show an avant-garde design style, and the exhaust pipe layout uses a hidden shape, which makes it feel neat.

In the car, the Corolla interior looks very composed and reflects the sense of design. The steering wheel of the car adopts a three-spoke design, which is made of genuine leather, and the palm fit is very high. Let’s take a look at the central control. With the 10.25-inch touch LCD central control screen, the interior design is quite layered, and the overall design of the central control is very good. Let’s take a look at the dashboard and seats. The dashboard of the car has a soft design style and looks very stable. The car uses imitation leather seats, and the seats are wide and thick, which improves the riding experience of the driver and occupants.

The car is equipped with vehicle to everything, driving mode selection, remote control key, Bluetooth key, interior ambient light, traction control (ASR/TCS, etc.) and other configurations, and the configuration has reached the mainstream level of the same level.

I have already introduced this car. I believe that many users who buy a car have taken a fancy to its comfort and practicality. If you really want to buy this car, you still need to go offline to experience it.

I am a Suzhou car owner, mentioning the 2021 B6 Zhiya Deluxe Edition 7 seats, the price of the naked car is 680,000 yuan, and the landing cost a total of 759,400 yuan.

The reason for choosing a car: the family’s car needs come from adding a baby, the original compact SUV plus a baby seat, and then bringing four family members is too crowded, although the German BBA has also considered it, but the comparison of the interior space is large enough, and the safety system is also very comprehensive, which meets the needs of our baby, so the car is also relatively fast, the overall appearance design is very atmospheric, the formal settings can be very face-saving, but not so business atmosphere, so it feels very suitable for the family, black metallic paint and silver wheels, the recognition of the front face is very high, the headlights and logo combination of Thor’s hammer are very domineering, or in line with my aesthetic.

In terms of space, as a large and medium-sized SUV, space is the rigid requirement for purchasing this car. The length is 4953 mm, the width is 1958 mm, and the height is 1776 mm. It exceeds the car that has been used in all sizes. Therefore, the second row of space is really good. The overall interior is wrapped in a large area of genuine leather material, and the wood grain interior is very luxurious as a whole. The materials used are also more elegant, and the workmanship is also good. In terms of comfort, it is probably shock absorption. The effect of the combination of seats and sound. To be honest, I have tested other Volvo models a long time ago. I personally feel that the car is still hard as a whole. It may be that the air suspension brings a different feeling.

In terms of power, when I first selected a car, I was most worried about the power issue, because after all, I am not a professional car watcher. When I saw the 2.0T four-cylinder engine, I first questioned whether it could pull the two-ton behemoth. After careful research, its maximum output power reached 300 horsepower, peak torque reached 420 Nm, and it was matched with an 8-speed automatic gearbox. Although it was impossible to verify the official 100-kilometer acceleration of 6.7 seconds, in scenarios such as starting, overtaking, and climbing, I felt that the power was still sufficient. Don’t count on the official data on fuel consumption. It is necessary to drive 10 fuel consumption in the city. In the case of morning and evening peaks, it is expected to be around 12.

The final summary: the main reason is its safety, the whole series is equipped with OurHours four-wheel drive, urban safety system, but also provides lane keeping, lane departure warning, road traffic sign recognition, etc., all of which make me prefer, if you talk about dissatisfaction, then the second row of seat adjustment space is relatively small, originally thought that the trunk is so large, the second row of seats should be able to lie down, cost-effective recently Volvo’s preferential strength is quite large, which is why I soon started buying a car, feeling in the luxury large and medium-sized SUV in the cost-effective, dear friends, what do you think? Welcome to leave a message to communicate.

Recently, the blue electric car once again shocked, and the official pictures of its flagship model were grandly exposed, instantly igniting the enthusiasm of the market. This new car that combines beauty and practicality heralds a new chapter in family travel.

The official picture of the Blue Electric E5 PLUS brings a strong visual impact with its unique Aurora green body color. The body lines are smooth and tense, showing a futuristic design concept. In terms of interior, the new car is also eye-catching. The flexible layout of five seats and seven seats meets the diverse needs of different families for travel space.

In terms of space design, the blue electric E5 PLUS is even more ingenious. The interior is spacious and comfortable, with an effective space of 3162mm and a high room rate of 66.4%. Both drivers and passengers can enjoy a pleasant ride experience. The seven-seat model has more flexible space. The maximum volume after the second and third rows are laid down can reach 1694L, and the legroom in one row can reach 917mm. The front seats are made of advanced materials and ergonomic design, providing good support and wrapping for long-distance driving.

In addition, the Blue Electric E5 PLUS also focuses on the practicality of family travel. The second and third rows of seats of the seven-seat model can be flexibly adjusted to form a large storage space to meet the various loading needs of families when traveling. This design will undoubtedly greatly enhance the convenience and comfort of family travel.

With the grand exposure of the official picture of the Blue Electric E5 PLUS, consumers’ attention to the car continues to rise. It is reported that the new car will be officially launched for pre-sale in the near future, and more details about this new car will be made public at that time. The arrival of the Blue Electric E5 PLUS will undoubtedly inject new vitality into the family travel market and open a new chapter in family travel.

[Autohome Changsha Discount Promotion Channel] brings you the freshest preferential information! At present, the high-profile luxury SUV – is giving back to the majority of car fans at a great price. In the bustling city of Changsha, a grand price reduction promotion is underway, with a maximum discount of up to 15,000 yuan, bringing consumers real car purchase benefits. The starting price has been reduced to 122,200 yuan, such a discount is not to be missed. Friends who want to seize this good opportunity to buy a car, be sure to click "Check the car price" in the quotation form, and let professional car consultants provide you with personalized preferential policies to help you easily own this favorite car.

The Xingyue L outlines a refined body profile with elegant side lines. The length of 4770mm and the width of 1895mm, as well as the height of 1689mm, combine to create a solid and dynamic body ratio. The wheelbase is up to 2845mm, ensuring a spacious interior space and good driving stability. The tire specification is 235/50 R19, the front and rear tire specifications are consistent, and the delicate wheel rim design is matched, which not only enhances the overall visual effect of the vehicle, but also provides a solid grip and comfort for driving.

The interior design of Xingyue L emphasizes both luxury and technology, highlighting sophistication and practicality. In the spacious cockpit, the steering wheel is made of high-quality leather materials, providing a comfortable feel and good grip. It supports manual up and down + front and rear adjustment to ensure that the driver’s individual needs are met. The 12.3-inch central control screen stands in the center of the dashboard and is equipped with an advanced human-machine interaction system. It integrates multimedia, navigation, telephone and air conditioning control functions, and supports automatic speech recognition, which is convenient for the driver to operate easily during driving.

In terms of seats, the Xingyue L is made of imitation leather to ensure the comfort of the ride. The main driver’s seat is equipped with front and rear adjustment, backrest adjustment, height adjustment (2-way) and waist support (4-way) functions to meet the needs of different drivers. The driver’s seat is also equipped with an additional power seat memory function, providing additional convenience for the driver. The passenger seat also supports a variety of adjustments, while the second row of seats can be adjusted with backrest, providing passengers with more flexibility in space.

Overall, the interior design of Xingyue L not only focuses on quality, but also takes into account humanization and functionality, creating a stylish and comfortable interior environment for passengers.

The 2.0T engine equipped with the Xingyue L of the car series has a maximum power of 160 kilowatts, a maximum torque of 325 Nm, and a strong output of 218 horsepower. This engine is combined with a 7-speed wet dual-clutch transmission to provide the driver with a smooth and efficient driving experience.

To sum up, the Autohome owner gave high praise to the exterior design of the Xingyue L, he felt that its atmosphere and beyond the price range were unforgettable at first glance. The owner’s pride is beyond words, which is also the embodiment of the continuous improvement of many domestic car brands in design. Xingyue L not only satisfied his expectations for the appearance, but also made him feel proud while driving. Therefore, Xingyue L is undoubtedly a model worthy of recommendation, which has won the favor and trust of consumers with its excellent design and quality.

Changan Mazda MAZDA EZ-6 goes offline, setting a new benchmark for joint venture new energy value

On July 17, in Nanjing Jiangning Economic Development Zone, Changan Mazda ushered in an important milestone in its development history – the first B-class sedan based on a pure electric platform, the MAZDA EZ-6 (hereinafter referred to as EZ-6), was successfully launched. This event not only marked a major breakthrough for Changan Mazda in the field of new energy vehicles, but also witnessed another fruit of deepening cooperation between China and Japan.

Nanjing Mayor Chen Zhichang, Nanjing Municipal Committee Standing Committee, Jiangning District Party Secretary Lin Tao, as well as Changan Automobile President Wang Jun, Executive Director of Mazda Automobile Co., Ltd., Chairperson of Mazda (China) and other leading guests attended the new car launch ceremony and witnessed the official signing of the Changan Mazda New Energy Vehicle Cooperation Project.

Mayor Chen Zhichang said in his speech that Changan Mazda has been rooted in Nanjing for nearly 20 years and has made positive contributions to Nanjing’s automobile industry and economic and social development. The successful launch of the EZ-6 and the signing of the cooperation agreement on new energy projects are not only a key step for Changan Mazda to accelerate its strategic transformation to new energy, but also an important milestone for Nanjing’s automobile industry to move towards the era of new energy vehicles.

[Speech by Chen Zhichang, Mayor of Nanjing]

Secretary Lin Tao spoke highly of the deep cooperation between Changan Mazda and Jiangning District, and pointed out that with the launch of the EZ-6 and the signing of the new agreement, the cooperation between the two parties has entered a new stage, and Changan Mazda will surely become a leader in the new energy automobile industry in Jiangning.

[Secretary of Jiangning District Party Committee, Lin Tao delivered a speech]

In his speech, President Wang Jun emphasized that China’s automobile industry is accelerating its transformation to high-end, intelligent and green, and the cooperation between Changan Automobile and Mazda has ushered in new development opportunities. Through the "Joint Venture 2.0" model, the two sides have deeply integrated Changan Automobile’s electrification and intelligent capabilities with Mazda’s car-making heritage, achieving complementary advantages and jointly promoting the development of new energy.

[President of Changan Automobile, Wang Jun delivered a speech]

Chairperson Nakajima said that the launch of the EZ-6 is just the starting point, and Changan Mazda will join hands with Changan Automobile to continue to uphold Mazda’s core DNA and create new energy vehicles with unique Mazda characteristics for global customers, becoming a highly respected brand in the global market.

As the latest crystallization of the cooperation between Mazda and Changan Automobile, the EZ-6 integrates Changan Automobile’s leading electrification and intelligent technology while retaining Mazda’s classic design style and "one-in-one" driving pleasure. The new car offers two power options: pure electric BEV and extended-range REEV, becoming the only model in the joint venture B-class sedan market to provide extended-range power, meeting the diverse needs of consumers.

It is particularly worth mentioning that the intelligent configuration of the EZ-6 was highly praised by the attendees. The vehicle is equipped with 4 high definition panoramic cameras and 12 high-performance ultrasonic radars, which can identify a variety of complex parking spaces and realize a variety of intelligent parking functions such as automatic parking and remote control parking, bringing users an unprecedented convenient experience.

With the successful rollout of the EZ-6, Changan Mazda has officially opened a new chapter in joint venture new energy. In the future, Changan Mazda will continue to increase investment in the field of new energy, accelerate the development and listing of subsequent new energy models, promote the high-quality development of China’s new energy automobile industry, and contribute Chinese wisdom and Chinese strength to the global automobile industry.