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Text | Xiaojiu views the world

Editor | Xiaojiu View of the World

foreword

If you want to know who the famous singers of the 1990s were, then Jolin Tsai must be one of them.

She was once regarded as a youth idol by many netizens, and even attached the title of "Asian Diva" to her.

And she has such a glorious life, everyone thinks she will still have a smooth sailing in the future.

But such a "popular" artist has now been banned by CCTV, and even her fans who love her deeply have lost their fans one after another.

But in fact, if you look closely at what she has done, you will find that there are traces of it all.

The embryonic form appears, stunned to avoid

Some time ago, the variety show "Endless Life" was deeply loved by the audience as soon as it was broadcast.

In order to evoke the audience’s "memory killing", the program also arranged a session to review the history of music development in Taiwan, China.

This memory session includes many famous singers in the Taiwanese music scene.

However, what was puzzling was that the entire session was over, but "Queen of Heaven" Jolin Tsai did not appear.

You know, Jolin Tsai was a big hit back then.

Even the top singer Jay Chou is on the same level.

After the program was broadcast, the program team’s behavior also directly "angered" Cai Jolin’s fans.

At that time, many fans stood up and berated the program team for their idol.

But the program team did not broadcast Jolin Tsai for no reason.

If you look closely at her deeds, you will find that there are traces of it all.

Jolin Tsai was born in Taiwan, but every time she leaves Taiwan, she calls it "going abroad."

When she first made her debut, netizens pointed out her mistakes.

And she also knows that in order to develop in the mainland, she needs the support of these netizens.

She came out and explained that she was just careless and made a slip of the tongue.

The netizens saw that she was sincere in admitting her mistake and forgave her "ignorance".

But later, she never had a long memory.

In many of her interviews, she referred to returning to Taiwan as "returning to China" and coming to the mainland as "going abroad."

After coming down many times, her behavior directly aroused the condemnation of netizens.

However, in the face of all kinds of doubts, Jolin Tsai neither corrected nor admitted his attitude.

She still goes her own way, but sober netizens are not used to him, and Jolin Tsai’s reputation has gradually declined.

Even in 2020, she did something that disappointed netizens.

At that time, the matter of "Xinjiang cotton" caused a heated debate on the Internet.

Some countries deliberately smear Xinjiang cotton, they thought that doing so would cause economic turmoil in our country.

But I didn’t expect the Chinese people to unite and not believe their nonsense at all.

Their "self-directed and self-acted" play ended in failure.

But the success of this war without the smoke of gunpowder did not require the help of many stars.

At that time, many celebrities endorsed foreign brands, but they did not expect this to happen.

These artists decisively terminated the contract with the brand that wantonly smeared Xinjiang Cotton, and bore the cost of the breach alone.

One of the most prominent is Adidas spokesperson Eason Chan.

At that time, he was willing to pay tens of millions of default fees to break the contract with Adidas.

However, just as the whole country was united, the "Asian diva" ignored the whole matter.

Many fans went to Jolin Tsai’s comment area to question her again.

And at this time, as long as Jolin Tsai makes a sound, maybe she will win back some audience friends.

But in the face of many doubts, Jolin Tsai was still "being himself", and there was no movement throughout the process.

However, there are many celebrities who share her behavior.

The same artist, but completely different

As a Taiwanese entertainer, Lin Xinru wanted to show "unity" by her actions during the Wenchuan earthquake.

At that time, the Wenchuan earthquake directly cost her hundreds of thousands.

Many netizens have come out to praise her behavior, but carefully considering the facts, it is not the case.

Lin Xinru divided the donation eight times, and she also received eight love ambassadors as a result.

Many netizens speculated that she was just trying to gain a good reputation for herself.

After all, with this good reputation, she can earn more money.

And these hundreds of thousands may be a lot of money for ordinary people.

But to Lin Xinru, it is simply "as light as a feather".

During a certain event, netizens discovered that the jewelry worn by Lin Xinru was expensive.

Not only that, she also said that she would save jewelry for her daughter and create a pure golden bowl for her daughter.

From this, it could be seen that Lin Xinru was extremely extravagant towards herself and her daughter.

For donations, it is "spend small money, do big things".

But netizens are very sober and will not be fooled by her "little tricks".

It is estimated that even she herself did not expect it to be "self-defeating".

Including Zhang Nala, who starred in "Unruly Princess", once "fell to the altar" for "saying the wrong thing".

Although there are a few artists in the entertainment industry who lack artistic ethics, there are also many artists with excellent artistic ethics.

As a top-notch singer, Jay Chou has always deserved praise for his approach from his debut to fame.

Recently, there is a popular saying: "Don’t let the Korean wave become more and more arrogant, the Chinese wave is the best".

Little do they know that this sentence is from Jay Chou, and he once said it to a foreign reporter.

On the road of Jay Chou’s creation, he has always adhered to the "Chinese style".

His masterpiece "Huo Yuanjia" is to condemn the crime of Japan’s invasion of China.

"I still remember you said that home is the only castle." This song "Incense of Rice" was written by Jay Chou during the Wenchuan earthquake.

In order to encourage everyone not to lose heart and to regain the hope of life, he composed this song.

And he also donated 30 million yuan to Wenchuan in his own name.

This is also the reason why Jay Chou has been deeply loved by fans since his debut.

It is not only because of his solid singing skills, but also because of his patriotic spirit.

In sharp contrast, we can also find that all patriotic celebrities are getting better and better.

On the other hand, those celebrities who are not firm in their stance will also embark on a "downhill" career.

Even Jolin Tsai has gone to the point of being "banned" by the Chinese mainland.

However, she was resisted, and she finally reached the "ban" step.

The end result of repeated unchanged

At that time, Pelosi’s private visit to Taiwan directly caused an uproar.

Many netizens have expressed their patriotic stance online.

And CCTV also took the lead in publishing the topic of "only one China".

Many Taiwanese celebrities also followed suit, expressing their firm position.

Among them, Taiwanese artist Wang Xinling was the first to set an example.

Last year, with the broadcast of "Sister Riding the Wind and Waves", Wang Xinling also gained a large number of fans again.

When confronted with the topic of "only one China", she made her position clear directly on Weibo, with patriotic pictures.

Then there is Liu Juhong, who recently danced aerobics on Douyin.

As soon as this topic came up, he immediately posted Weibo to promote patriotism.

Including many Taiwanese artists, Ouyang Nana, Rainie Yang, Chen Yanxi, Wang Dongcheng, Wu Qilong have forwarded.

However, in contrast to Taiwan’s "famous artist" Jolin Tsai, she remained "silent" as usual.

Some netizens rushed to her comment section to remind her, but she still did not express any attitude.

But this is not surprising, her next behavior shocked netizens even more.

In the face of overwhelming inquiries from netizens, Jolin Tsai chose the most extreme one, "out of sight and out of mind".

She gave up many ways to win back the audience, and actually closed the comment area directly.

This behavior also completely strengthened the resolve of netizens to boycott her.

You must know that Jolin Tsai has come to the mainland to hold concerts many times over the years.

She also earned a lot of money with the support of her mainland fans, and won many awards, both large and small.

Now her move has also completely angered netizens, who directly said that Jolin Tsai is a "two-faced person".

And CCTV is not used to her either.

When Jolin Tsai did not happen, CCTV literature and art had commented on Jolin Tsai on Weibo.

But as soon as the "patriotic incident" happened, the Internet was filled with all kinds of remarks about Jolin Tsai’s "two-faced person".

You must know that the issue of patriotism cannot be tolerated.

Therefore, CCTV directly deleted all the news about Jolin Tsai.

And CCTV’s exciting operation also made netizens "applaud" again and again.

After that, Jolin Tsai was never reported by any official media.

And there are rumors that Jolin Tsai was taken away by the police when she first arrived at the airport in the mainland this year.

And what’s going on here?

With the complete release of the epidemic, major singers have turned into "migrant workers" to hold concerts.

Some time ago, a concert license was circulated on the Internet.

The netizens were all interested, wanting to see which "great god" this was.

And don’t look at it, don’t know, look startled.

When netizens checked it with interest, they found that it was "two-faced man" Jolin Tsai.

This also directly caused an uproar, and many netizens also boycotted her arrival.

And her behavior is undoubtedly to test the attitude of mainland fans.

If fans still accept her, she will still "make money" in the mainland.

But she didn’t expect to be expelled by the police as soon as she arrived at the airport.

But if she hadn’t violated the bottom line again and again, how could she have received such strong resistance?

And her idea of going back to the mainland again to continue "collecting gold" is simply nonsense.

conclusion

Jolin Tsai, who was once known as the "Asian diva", her singing strength should not be underestimated.

But in the face of patriotic issues, she has always remained silent and turned a deaf ear.

As a public figure, even small mistakes are magnified, let alone matters of principle.

And now she has finally been strongly boycotted by netizens because of her "silence".

Her actions also served as a wake-up call for other artists.

What are your thoughts on Jolin Tsai? Please leave a comment in the comment section to discuss.

Responsible editor:

According to a report by the Information Times on January 24, "good man" Chen He issued a long apology on Weibo the night before yesterday, "I was wrong", acknowledging that it had been almost half a year since he divorced Xu Jing, and said that he had broken up peacefully with his ex-wife and "did nothing to hurt the world."

However, some careful netizens found that in the six months after the divorce, "good man" Chen He still showed his love on various occasions such as new books, TV shows and magazine interviews. Many netizens questioned that he would spend money on his marriage with Xu Jing after the divorce, and even participated in husband and wife reality shows before and after the divorce. In addition, revelations about "cheating" also followed. It seems that although Chen He admitted the divorce and took the responsibility for himself, he could not resolve the series of doubts caused by this divorce.

Question 1: Do you still rely on marriage to "amass wealth" after divorce?

Chen He said: "Too much worldly sophistication"

Through the popularity of Zeng Xiaoxian in "Love Apartment", and then to "The Year in a Hurry" and "Run, Brothers", Chen He has also flourished in the entertainment industry. Before the divorce incident, he also portrayed himself as a model of "good man". Chen He has never stopped showing his love on Weibo.

If it is true that the two sides can’t be together as Chen He said, then divorce is the best option. But netizens questioned that within six months of Chen He’s divorce, he continued to sell books on Weibo and participated in the husband and wife reality show "True Love is Lost".

On August 2, 2014, Chen He promoted his new book "Love is Love if you can hold on to it" on Weibo, where he wrote: "After almost a year, I finally finished this book. I wanted to give it to my wife as a surprise today, but my wife looked at the cover and said: Whose book is this?" The cover of the book read: "A good man is me, and I am Chen He. I always believe in love!"

According to Chen He, it had been almost half a year since the divorce, and it was estimated that the divorce should be around July 2014. Even if the new book was written before the divorce, it would still be deceptive to claim that "I always believe in love" when promoting the new book after the divorce.

In addition, the husband and wife reality show "True Love is Lost" began recording in May 2014 and premiered on Southeast Satellite TV on July 3 of the same year. Chen He and Xu Jing were guests to show their love, "showing the most authentic side of the celebrity husband and wife to the audience" is the slogan of the show.

According to the operating procedures of the TV program, even if "True Love on the Journey" was recorded before the divorce, the two were also in a period of marital crisis; if "True Love on the Journey" was recorded and broadcast, some netizens revealed that the last recording was completed on August 17, 2014, then it is possible that the "husband and wife reality show" was completed according to the contract after the divorce.

This was just in line with the careful netizens’ discovery that the two had shown incompatibility many times during "True Love is Lost". When interviewing "Do you want to get married again in the next life" with the same title, Xu Jing hesitated for a long time and did not answer clearly. In the last issue, Chen He also thanked Xu Jing for being willing to accompany him. Now it seems that there is a lot of information behind it.

Question 2: Why do you continue to show your love after getting divorced?

Chen He said: "Many jobs cannot be refused"

Chen He did not give an exact time for the divorce in his long apology. According to the calculation of the divorce of half a year, the two should have ended their marriage around July 2014. But Chen He still showed "love" in the interview he did with "Running Man" after that.

In an interview with print media in November 2014, he also said that "marriage is a natural thing. When I was working, she also arranged a lot of things for herself to do, such as traveling or studying. Life is very fulfilling, and I will try to accompany her when I rest." Regarding the baby plan, he said that he also likes children, "but let it be."

At the 2015 Guangzhou New Year’s Eve party on Zhejiang Satellite TV, Chen He also said: "I used sincerity to impress girls, and I pursued my wife the same way, persevering and not giving up."

In the latest issue of Harper’s Bazaar in February, Chen He was interviewed with the title "Chen He, if you love your wife, you will parachute with her". He still called Xu Jing his wife, and planned to send gifts to show his love on Valentine’s Day, calling out "Dear wife, I love you". In addition, when the divorce was spreading, the editor-in-chief of Entertainment Weekly was also discussing with Chen He himself to shoot a husband and wife blockbuster.

It cannot be ruled out that because the image of "good man" is deeply rooted in the hearts of the people, "True Love is Lost" and "Run Brothers" are relatively healthy and positive TV shows. Maybe Chen He had already bundled the package of publicity before signing a contract with the show. Because of the contractual relationship with the agency, Chen He had to complete the necessary work and publicity projects, so he repeatedly emphasized that the work was "irresistible and irresistible" in the long apology "I was wrong".

However, compared to the 14-year-long love, parting ways because of work is not "always believe in love", so it has also attracted many netizens to question: "Deng Chao and Sun Li should be busier than Chen He and Xu Jing, but they also have two children and still have a sweet relationship."

Question 3: Why did you get divorced? Was it too busy or cheating?

Chen He said: "There is nothing else"

As for the reason for the divorce, Chen He gave the official line in his long article that he was too busy: "My work has become increasingly busy and irresistible. Last year, I only had ten days off at most. I couldn’t refuse a lot of work.

Although Chen He seems to be a "good man" – these are all his own fault, but the reason for divorce because of "too busy" is still too far-fetched. Many netizens have questioned that after 13 years of long-distance love, the reason for divorce because of "too busy" less than a year after marriage is still too simple.

What exactly is the reason why "good men" choose to divorce? Chen He stressed that "there is nothing else". But there have been a series of revelations before that their marriage hit the rocks because Chen He cheated. When Chen He filmed "The Year in a Hurry" last February, he met Zhang Zixuan and had a good impression. The divorce with Chen He was carried out at the same time, and it was also rumored that Zhang Zixuan also filed for divorce from her husband Yang Yiliu.

In addition, in November last year, Chen He and Zhang Zixuan were witnessed going to the Maldives together. According to Chen He, this was after their divorce.

However, the popular studio that photographed the article and Yao Di’s "cheating door", as well as Dong Jie (Weibo) and Wang Dazhi embracing each other, revealed yesterday that it held a photo of Chen He cheating and hugging a female star. "Chen He, who has always shown his love as a good man, urgently wrote a divorce statement full of false apologies on the grounds that he did not have time. To be honest, I am disgusted, there is really no other reason for the divorce? Did not do something harmful? How to explain that both cheated on each other with another female star?"

From this point of view, Chen He’s divorce "nothing else" is very doubtful. It can’t stand the test. Once a photo confirming his affair leaks out, Chen He has to conduct a new round of crisis public relations.

small question

Who did Chen He threaten? Who was releasing the material?

Although it is said that there is no wind and no waves, it is quite particular about who was the first to poke the divorce incident of Chen He. After all, he can hide the divorce for half a year, and the whistleblower must be close to the people around him. Chen He also pointed out in his long apology that "I don’t want to threaten anyone either. One column and one movie pushed me to this point, which I never expected." This sentence seems meaningful.

It is worth mentioning that Chen Li, a veteran in the circle, suggested on Weibo that Chen He had been "splashed with dirty water" by his friends, which also made netizens think about it. He wrote on Weibo: "The so-called brother is to see that you are more popular than him, and dig a hole with more false information in the semi-real. You asked the media to break the news and paid to use the marketing account, so you are not afraid of being dug out?"

Many netizens speculated that the deliverer was Zheng Kai (Weibo), who used to be a classmate and had a competitive relationship with Chen He in "Running Man" shows and big movies, but Zheng Kai forwarded Chen He’s apology to Weibo yesterday, saying "Brother, come on! We will grow with you, once, now and in the future…" Chen Lizhi also forwarded Zheng Kai’s Weibo, saying "Good brother, let’s go together".

Ex-wife Xu Jing pleaded for Chen He: He is my relative, don’t attack him

Information Times News On the evening of January 22, Chen Hefa admitted that he had been divorced from his ex-wife for half a year, claiming in Weibo that "I was wrong". Two hours after Chen He’s post, another party, Xu Jing, also spoke out on Weibo, saying that Chen He was still his relative and hoped that everyone would not attack Chen He.

Xu Jing wrote on Weibo: "Fourteen years can help you get to know a person better? You have to persevere when you are wronged, you have to let go when you endure heartache, and you can’t see that he is helpless when you are separated. He is just a fragile child, but he is my relative. Please don’t attack him."

Although Xu Jing generously called on netizens to let Chen He go, this move attracted praise, but the words "bear the heartache and let go" in Weibo were still very dazzling, and the "heartache" caused by it aroused more attention.

"Running Man" Wang Zulan calls for some space for Chen He

Speaking about Mr. Chen’s divorce, Wang Zulan, the only member of the "Brotherhood" group present at the premiere of the film "Running Brothers" in Beijing yesterday, said that others had already privately consoled him and that all that needed to be done was to give the parties some space.

Special guest Jin Zhongguo said that during the recording of the program with Chen He, he felt very happy.

At yesterday’s press conference, Deng Chao, Chen He, AngelaBaby, Wang Baoqiang (Weibo), Zheng Kai, and Li Chen (Weibo) were all absent, and Wang Zulan picked up the heavy responsibility. Calling himself the "Leak Picking King", he seized the opportunity to "trick" the absence of other starring figures on the spot, wrote his mantra "Are you a pig?" on Chen He’s drawing board, and painted Li Chen’s eyebrow with a little red "Wu Meiniang makeup".

In the temporary name tag tearing activity launched at the scene, Wang Zulan also won the Korean version of the running man Jin Zhongguo in one go. It made Jin Zhongguo "aggrieved" and said coquettishly: "In Korea, they have always’bullied me ‘. When I come to China, I am still a victim, and I have no chance to show my ability. Next time I meet you, I must tear off your name tag."

Zu Lan, who had defeated the strongest "energy user" in the battle of tearing famous brands for the first time, sighed: "Zhong Guo Oppa is too good. In fact, in the movie, he is very strong and very hard. We all love him very much."

During the filming of "Running Man", Chen He has already divorced his wife. His absence from the event yesterday also attracted media inquiries. The staff revealed that he had rejected yesterday’s arrangement early because of the schedule. Wang Zulan said that after the brothers heard the news, they had already sent greetings and comfort in the WeChat group. But he did not want to say more, and called on everyone to "give him some space."

Wang Zhonglei (Weibo), president of Huayi Brothers, revealed that when he recommended his artists to participate in the show, he thought Chen He was very strong in combat. "Don’t look at him as a tall person, but in fact he is very cowardly and needs protection." Wang Zhonglei smiled and said that another person who surprised him was AngelaBaby. He had hesitated several times whether to recommend her to the show. "After watching the show, I knew she was easy to fight, and she was a man woman."

In the eighth season of "Extreme Challenge", Dragon TV is using its own "challenging spirit" to meet the challenges of program iteration.

Author: West Asia

An "infinite loop" sightseeing bus, carrying the members of "Extreme Challenge" to their destination.

The number 8 in the eighth season is similar to the infinite symbol "∞". The show not only cleverly uses the setting of the hit drama "Beginning" at the beginning of the year, but also symbolizes the beginning of the new season, which still hides infinite possibilities…

On June 26, the eighth season of "Extreme Challenge", an inspirational variety show on Oriental Satellite TV, was broadcast. The new season invited Wang Xun, Yue Yunpeng, Jia Nailiang, Guo Jingfei, Huang Minghao, Huang Jingyu, Yang Chaoyue, and Gong Jun to form a new extreme challenge group to jointly start a journey full of joy and challenge.

As a comprehensive N-generation, what kind of "extreme challenge" is behind the eight-season and 96-episode programs?

In the midst of challenges, see laughter and see life

"Pie in the sky", using durian as a bowling ball, throwing golden eggs to those who want to be punished…

The first episode of the program walked into Wuzhizhou Island in Hainan. On this small island full of tropical vacation style, through fun games and faction battles between members, the new and old members embarked on a happy "ice-breaking journey".

"Welcome to the eighth season of Extreme Challenge, you have been eliminated!"

Under the challenge, reversals happen from time to time. The seemingly comfortable safe house has become a reward for the "bad guys", and the members who enter it will be eliminated. In the game "Who is Undercover 008", some members turn against their teammates, and some members forget the mission. Under the rules, some guests give up voting from beginning to end, and use the anti-routine gameplay to lead their teammates to win the "Sharing Good Brothers Combination Award" and complete the challenge together.

Transmitting happiness in the challenge also prompts thinking. It is precisely because member Gong Jun resisted the temptation throughout the process and did not vote for others to be eliminated that the group members finally won together, which also conveys the theme of this season’s "Challenge Together, Toward the Future" – on the basis of passing happiness, we also call on everyone to create a better future, and make the right choice in the face of life choices or temptations.

In the seventh season of "Extreme Challenge", the program combines topics such as the Beijing Olympic Winter Games, poverty reduction, and fire protection that the public cares about to convey the happiness of ordinary people and reflect the social picture of prosperity and development.

In this season, "Extreme Challenge" still draws inspiration from the times and life, and integrates marine protection, rural revitalization, cultural tourism development, seed industry innovation and other topics into a joyous game, enriching the form and content of the program while expanding the expression space of social value.

For example, in the first issue, in addition to the game, the island’s intelligent vacation experience is also impressive, demonstrating the flourishing attitude of Hainan’s cultural tourism industry. At the end of the collective thanks section, the audience was also introduced to the importance of marine ranching.

The content extended by the theme of "the future" is also a major attraction. In the challenge, the show presents a new era by showing the emerging lifestyle, the new development brought by the new business model, etc., and leads the audience to peek into the future – both the future life and the future era.

At the same time, from the perspective of young people, the program not only shows the current young people’s favorite camping, role-playing tabletop games, racing and other topics, but also focuses on strugglers from all walks of life, tells how Chinese wisdom solves global challenges, and shows a vivid "future in progress" through the positive mental outlook of today’s young people.

"Extreme Challenge" of 96 episodes in 8 seasons

"Extreme Challenge has become a part of my life." "This time I’m going to fight back!" "Let go and play, do my best, and try to be the best!" "I’m also that thorny rose!"…

At the beginning of the eighth season, the speeches of several new and old guests made many audiences emotional. As a show that has accompanied the audience for 7 years, from "Extreme Challenge, This is Love", to "River Running, Walking on the Waves", "Together, We Will Sure Win", "Let’s See Happiness", and then to "Challenge Together, Towards the Future", the slogan and theme of "Extreme Challenge" have been changing.

What is constant?

"The spirit of challenge," said Shi Jianing, associate director of the Oriental Satellite TV Center and general director of "Extreme Challenge." "Although there are some small changes every year, we have been trying to keep pace with the times. By combining the current hot topics, the audience can see the beauty and changes of life through walking and challenges, and inspire everyone to have a spirit of extreme challenge."

Eight seasons and 96 episodes are also an "extreme challenge" for the main creative team. Shi Jianing introduced that during the special period, this team, which was nicknamed "Extreme Challenge" and "Drifting Team", did not return home for several months, overcame difficulties and traveled to various places to shoot, worked hard to record the beautiful moments of life, brought laughter and laughter to the audience, and also outlined a corner of the production of domestic variety shows under the epidemic, showing the tenacity and challenging spirit of radio and television people.

In addition to the external "challenges", as a comprehensive N-generation, "Extreme Challenge" also has internal "challenges" – how to maintain long-term vitality and continue to go both ways with the audience?

"None of the content is repeated, and in terms of production difficulty, this is the most difficult show I have ever done," Shi Jianing said. The changes in "Extreme Challenge" have created many problems such as building new members and balancing new and old audiences. As society develops, so does the audience. It is in this process that the show develops and iterates, which means that more current content needs to be injected.

"Every generation of viewers has a constant liking – from grand propositions to new things, what moves them is what resonates with life."

Constant multi-dimensional innovation, adhering to the "spirit of challenge", and continuous attention to society, striving to balance fun and meaningful, may be the source of the vitality of this show.

Shi Jianing said that the challenge at the next stop may be the future.

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　　On June 21, the Three Sheep Network passed"Crazy Little Brother Yang – Three Sheep" posted a statement saying that some consumers bought Moutai liquor in the company’s live stream a year ago, went to Moutai’s official anti-counterfeiting office to identify it as true, and were identified as fake by the so-called third-party appraisal studio.

　　Three Sheep said that the company has always adhered to the guarantee of genuine products and promoted genuine Moutai wine to consumers in the live stream. So far, the products sold have never been officially identified as counterfeit wine.

　　Three Sheep emphasizes that, as a high-value special category, the appraisal of Moutai liquor should be based on the official anti-counterfeiting rights protection phone number announced by Moutai to identify the authenticity of the official appraisal agency where it is located. The appraisal results of any third-party appraisal agency are not authoritative and legal.

　　Three Sheep also said that if the Moutai wine purchased in the company’s live stream is officially identified as a counterfeit product, the company will compensate consumers in advance in accordance with relevant laws and regulations, and strictly investigate the legal responsibility of the seller.

　　According to the official news of Henan TV station "City Report" on June 20, Mr. Zhang (pseudonym) from Wuhan, Hubei said that in May last year, he bought 10 bottles of Moutai at the "Jiujia Liquor Store" Douyin store under the recommendation of Crazy Brother Yang’s live stream. After being identified as true by the Moutai Anti-Counterfeiting Office, he purchased another 14 bottles for collection. This year, Mr. Zhang saw Moutai’s counterfeiting methods on the short video platform, which made him suspicious of the Moutai wine he snapped up, so he found a third-party platform for identification. As a result, 14 of the 24 bottles of Moutai were fake, and the "Jiujia Liquor Store" Douyin store also showed that it was "returned from the store".

　　When the reporter came to Anhui Hefei Three Sheep Group to inquire, the staff said that when they cooperated with the "Jiujia Liquor franchise store" that sold the batch of Moutai, they conducted a specific review of the merchant’s qualifications and product procedures. But because the goods were not sent from their warehouse, there is no guarantee that the merchant will have "adulterated" behavior. Similarly, Mr. Zhang tore off the label and opened the wine box with the consent of the merchant for identification, so there is no way to prove whether the wine has been transferred. If the merchant sells fake wine, they will also hold the merchant accountable.

　　

　　Daily Economic News Comprehensive Henan TV Station "City Report", public news

Text | Online Travel, Author | Zhou Xiongfei

I’ve been very busy lately.　

Recently, Hengchi, a brand owned by Evergrande Automobile, posted a message on its official Weibo and "authorized agent recruitment".In its recruitment details page, it not only shows the operation model of the future vehicle sales channel, but also stipulates the conditions for joining, such as agreeing with the development model of Hengchi and the registered capital shall not be less than 5 million yuan.

In addition, Hengchi also calibrated the store construction standards for franchise, such as exhibition hall area and headroom details, and listed the franchise process, which shows that Hengchi has made a very detailed description of the agent’s franchise.　

At the same time as the authorized agent joining, there are also offline experience activities for Hengchi 5 models.　

According to the official introduction of Hengchi, during the "May Day" period, its offline experience stores in Guangzhou and Tianjin held experience activities for Hengchi 5 models. In fact, since the end of March this year, there have been some news in the industry about the landing of Hengchi 5 offline experience stores.　

As early as mid-January this year, Hengchi officially announced that the first car of Hengchi 5 was officially rolled off the production line from the factory, 12 days earlier than the original schedule.It is worth noting that the Hengchi 5 appeared in the MIIT new car declaration catalogue in November last year.　

From the launch of the first car of Hengchi 5, to the holding of offline experience activities, and now to the opening of the agent franchise, this series of actions seems to announce that Hengchi 5 has entered the countdown stage of mass production.But the industry is full of doubts about whether Hengchi can achieve this goal.　

Hengda has embarked on the road of new energy vehicle manufacturing since it acquired car companies in 2019, and launched nine models at the Shanghai Auto Show in 2021, which once detonated the entire auto show.But then not only did none of these models actually go into mass production, but Evergrande itself was also embroiled in a storm of shutdowns and debt.　

By January this year, the models that could achieve mass production had changed from the original 9 models to the Hengchi 5 model, but to achieve mass production, it was necessary to have sufficient cash flow to ensure stable production capacity.According to the performance data released by Evergrande Automobile at the end of August last year, it has accumulated a loss of 18.83 billion yuan as of the first half of 2021, and the loss is in the trend of expanding year after year.　

It is precisely because there is no money that Evergrande will choose a different franchise system from the "Wei Xiaoli" direct sales model in the establishment of sales channels.However, in the industry’s opinion, although Hengda’s channel joining threshold is low, there should not be many agents willing to join due to the well-known predicament that Hengda is currently in.　

Today, although Evergrande seems to be on the right track step by step, it is still mired in a fog of uncertainty.　

Evergrande Auto is one step closer to selling cars on the market.　

On the last day of the "May Day" holiday, an investment page about "authorized agent recruitment" appeared on Hengchi’s official Weibo.In this investment promotion introduction, Hengchi provides a detailed list of sales models, store construction standards, investment promotion policies, qualification requirements, and franchise processes.　

In terms of sales model, Hengchi said it would adopt a model of order-based sales and asset-light operations.Order-based selling, in short, is to arrange factories to produce according to the order volume, and then deliver the produced products to consumers. This approach can reduce the pressure on inventory compared with the mainstream warehouse sales in the industry, which are made first and then sold to the market. In order to achieve the purpose of asset-light operation.　

Asset-light operations are also reflected in the establishment of a sales center.According to the requirements given by Hengchi, its sales center needs to be established in the automotive business district, with an exhibition hall area of 200-300 square meters, an exhibition area of more than 150 square meters, and a clearance height of 3.5 meters.

Looking at this store construction standard alone, it seems to be very demanding, but in the industry it is the opposite.　

"The’car business district ‘required by Hengchi to build a store is not the shopping mall business district laid out by new forces such as NIO and Xiaopeng, but an area such as the car city in the suburbs of the city. In the car city, the general 4S store will start with 2,000 square meters, compared to Hengchi’s 200-300 square meter sales center, which is too small."Liu Bin, domestic regional sales manager of the Mercedes-Benz brand, explained to Connected Travel.　

Perhaps this is why Hengchi will position the sales center as "small and refined". According to Hengchi’s plan, such a sales center will support services such as sales and test drives. This also means that the completed Hengchi sales center will be more functionally biased towards the stores currently established by "Wei Xiaoli".　

Similar to the store construction standards, the agent qualification requirements listed by Hengchi also have higher restrictions in the eyes of the outside world, but in fact the threshold is also very low.According to Liu Bin, although Hengchi requires the registered capital to reach 5 million yuan, it does not require the actual payment of 5 million yuan, which is a lower threshold for joining.

According to the latest "Company Law" and related regulations, at present, only the total registered capital of a company needs to be registered, and it is not mandatory to submit a capital verification report, which means that there is no need to pay all the total registered capital at the beginning.　

In comparison, other automakers have higher requirements for authorized franchisees.　

Taking XPeng Motors as an example, as one of the new forces in domestic car manufacturing, although the layout of sales channels is mainly direct sales like NIO and Ideal, it has also opened up some franchise channels on this basis.　

According to its official website,To become an agent of Xiaopeng, it must have no less than 3 4S stores, mid-to-high-end brands are preferred, and the annual revenue of the automotive business sector needs to reach more than 100 million yuan, and the asset-liability ratio is less than 70% "red line".　

In Liu Bin’s opinion, if according to the standard of Hengchi, the investment of a sales center will be very small, based on the agent’s ready-made 4S store, plus hundreds of thousands of renovations, the overall cost will be about 100-2 million yuan.　

For the average luxury brand 4S store, the cost of decoration and equipment alone will reach tens of millions of yuan, which is completely different from Hengchi’s playing style.　

In terms of the joining process, Hengchi has also made some simplification.　

In comparison with Hengchi and Xiaopeng’s joining process, although both parties have as many as five steps in the process, including submitting an application, qualification evaluation, signing a store construction agreement, store construction, and store acceptance.But in terms of details, Xiaopeng needs to ask the agent to pay a security deposit in the process of signing the store construction agreement, but Hengchi does not have this requirement.　

According to Liu Bin, generally speaking, the brand will charge a deposit for the agent when joining, such as Xiaopeng’s deposit of about 800,000 yuan, which is a means for the brand to restrain the agent.For Hengchi, it may be to shorten the agent joining process and time, to save this link first, but this does not mean that Hengchi will not charge a security deposit later.　

In addition, in terms of joining application, Hengchi and Xiaopeng also have differences. By looking at the application forms of both parties, we found that Xiaopeng’s application form is a document file. In addition to the basic information such as the applicant’s name and company name, it also needs to fill in the company’s equity structure and its own advantages. As a whole, it is more formal and detailed.　

In contrast, Hengchi’s application form is not a formal document, but a simple Mini Program.In terms of content, you only need to fill in the applicant’s name, company name, current operating brand, and other basic information, which is much simpler than the Xiaopeng application.

From the lower standards for building a store, to the omission of the franchise process, to the simplification of the franchise application,In the industry, Hengda Automobile is likely to further reduce the threshold for agents to authorize franchise and shorten the franchise process, in order to attract more agents to join and accelerate the layout of sales channels.　

And all this preparation is also for the purpose of better selling the car in the future.　

The production time of Hengchi 5 is getting closer and closer.　

According to a recent announcement by Evergrande Automobile,The Hengchi 5 will go into mass production on June 22 this year.Hengda Motor President Liu Yongzhuo also said in March this year that the work of Hengchi 5 is progressing smoothly and is making final preparations for the launch of Hengchi 5 for mass production.

The reason why Hengda Automobile officials are confident to announce such news is also because Hengchi 5 has had a series of positive developments.　

In mid-October last year, Hengda held a strategic partner conference at its Tianjin production base. At the meeting, Liu Yongzhuo said that Hengda Automobile started a three-month car-building battle to ensure that the first production car "Hengchi 5" was rolled off the production line early next year.　

In order to ensure the smooth rollout of Hengchi 5, Hengda Automobile had mobilized core R & D teams from Shanghai, Guangzhou and Shenzhen to support Hengda Automobile’s Tianjin production base. The Tianjin factory, which had previously defaulted on payments from suppliers, also resumed production at that time and accelerated the progress.　

Facts have proved that Hengchi 5 went offline as scheduled this year.On January 12 this year, Hengchi issued a notice on its official Weibo, announcing that the first production model of the Hengchi brand, Hengchi 5, had been rolled off the production line at the Tianjin factory, 12 days earlier than originally planned.　

A month later, in the 353rd batch of car declaration information released by MIIT, the name of Hengchi 5 appeared in the public information. It should be noted that this is the second time this model has appeared in the public list.　

As early as last November, Hengchi 5 had appeared in the MIIT 350 batch of vehicle product announcements. According to the information given at the time, the model was manufactured by Hengda New Energy Automobile (Tianjin) Co., Ltd.

According to Hengda Automobile’s model planning, Hengchi 5 length, width and height are 4725mm, 1925mm and 1688mm respectively, and the wheelbase is 2780mm. From the size point of view, Hengchi 5 belongs to the compact SUV model like Xiaopeng G3 and Weimar EX5; the price will be below 200,000 yuan, and the standard Audi Q3, BMW X1 and other models.　

From the appearance perspective, the Hengchi 5 features a streamlined body and a hidden door handle, which is in line with the mainstream design style in the industry as a whole.　

The body of Hengchi 5 is equipped with a drive motor from United Electronics, with a peak power of 150kW and a rated power of 60kW; the electronic appliances have chosen a full-domain control architecture jointly developed with Bosch; and the power battery is equipped with a lithium iron phosphate battery from Ningde era.　

In terms of power performance, Hengchi 5 accelerates from zero to 100 kilometers for 7-8 seconds, with a maximum speed of 180km/h, and a CLTC cruising range of 602 kilometers. According to First Electric Network, Hengchi 5 will also be equipped with the H-SMART OS Hengchi intelligent network system jointly built with Tencent. Based on this system, the model can achieve L2 + level automatic driving assistance.　

In the industry’s opinion, Hengchi 5’s entry into the MIIT public list means that Hengchi 5 has passed the review of relevant departments and is eligible for listing and sales.After all, the publication of vehicle products into MIIT is a necessary review process before the product is launched.　

During this year’s "May Day" period, just as Hengchi started recruiting agents, it also held static experience sessions of Hengchi 5 in Guangzhou and Tianjin Experience Centers. This was also the first time that Hengchi 5 production cars were offline to the public.

Although the experience activity of Hengchi 5 was officially opened during the "May Day" period,However, according to Wired Travel, the Hengchi Experience Center in Guangzhou was launched in March this year, and its location is also located in the business district of Guangzhou. The Hengchi 5 exhibition car was also installed in the store at that time.　

From the visits and reports of many media, it can be seen that the Hengchi 5 exhibition car on display in Guangzhou and Tianjin Hengchi Experience Center and the model data announced by MIIT have not changed much, and belong to the final form before mass production and listing.　

Now, whether it is Hengchi’s 5 first cars offline and offline experience, or the opening of the agent franchise model,In the eyes of the outside world, it is a phenomenon that Hengda Automobile and Hengchi are on the right track of car manufacturing.Therefore, many people began to reflect on the future of Hengda Automobile.　

It is undeniable that Hengda Automobile is currently riddled with holes.　

On March 21 this year, Hengda Motor issued a suspension notice, saying that at the request of the company, its shares were temporarily suspended from trading at 9 am that day.　

Regarding the reason for the suspension, Evergrande Automobile said in the "inside information" announcement issued later,Due to the significant changes in the operation of the company’s real estate sector since the second half of last year, a large number of additional audit procedures have been added for this year, coupled with the related impact of the COVID-19 pandemic, according to the company’s current information, the company cannot complete the audit procedures on schedule.

Evergrande also said that due to the unfinished audit work, it was unable to submit the audited performance data as of December 31, 2021 by March 31 this year in accordance with the listing rules.This also means that due to Hengda’s failure to submit last year’s performance data on time, it was forced to implement a suspension.　

According to Tiger Securities data, Connected Travel has indeed seen Hengda Automobile Hong Kong stock has been suspended, and its share price and market value have also stayed at HK $3.2/share and HK $34.70 billion.　

By looking at the stock price and market value performance of Hengda Automobile since its listing in 2008, we found that it reached its highest value in February 2021, when its share price reached HK $69/share and its market value reached HK $60.83 billion.　

In contrast, the current share price of Hengda Automobile has fallen by 95.3%, and the market value has even evaporated 26.13 billion Hong Kong dollars.　

Although Hengda Automobile has not handed over the annual performance data, but at the end of August last year, it announced the performance data of last year’s mid-term. According to the data, Hengda Automobile’s revenue in the first half of the year was 6.92 billion yuan, an increase of 53.5% year-on-year.　

In terms of net loss, Hengda Automobile recorded 4.79 billion yuan, down 110.51% year-on-year. Such losses began in 2018, and the net losses in 2018-2020 were 1.428 billion yuan, 4.947 billion yuan and 7.665 billion yuan respectively.It can be seen that its losses are expanding year by year, and as of the first half of 2021, Hengda Automobile has accumulated losses of 18.83 billion yuan.　

According to Wind data, Hengda Automobile’s cash and cash equivalents in 2018-2020 were 1.60 billion yuan, 9.90 billion yuan and 10.50 billion yuan respectively. Although its cash reserves were still growing slightly as of December 31, 2020, its total liabilities also increased significantly in these years. From 2018 to 2020, its total liabilities were 22.80 billion yuan, 94.70 billion yuan and 155.90 billion yuan respectively.

Based on the above performance data, Hengda Automobile is currently mired in debt and insufficient funds.Due to this, Hengda Automobile announced in August last year that it would sell some of its projects and assets in order to repay its debt.　

At present, there is no news of selling assets for money, and Hengda Automobile, which is short of money, wants to establish sales channels to sell cars. In Liu Bin’s opinion, Hengda Automobile can only choose to invest less in the franchise model to establish a sales network in order to achieve this goal.　

But Liu Bin also believes that although Hengda Auto offers a relatively low threshold for agents to join, it is easy for general agents to join, but it is very likely that not many agents will choose to join the Hengda Auto brand. After all, to sell cars to make money, the premise is that the cars sold must be competitive.　

However, for Hengchi 5, it is difficult to have this strength.　

First of all, from the appearance point of view, the design of Hengchi 5 belongs to the standard, and there are not many bright spots; in terms of interior decoration, from the current public information, although it has a triple-screen design, it is different from the two-screen design of NIO and Tesla, but this design has long appeared on models such as Ideal ONE and Zero Run C11, which is not uncommon.　

In terms of cruising range, Hengchi 5 can achieve 602 kilometers, although it has exceeded the industry’s passing line, but if this level of cruising is compared to the track of new energy compact SUVs, it does not have much advantage.Because the Nezha U and GAC AION Y, both compact SUVs, also have a maximum cruising range of more than 600 kilometers, and the cruising range of Xiaopeng G3, Zero Run C11 and other models has also reached about 550 kilometers, which is not much different from Hengchi 5.　

As the intelligent aspect that is currently valued by consumers, according to public information, Hengchi 5 only has L2-level automatic assisted driving capabilities. In contrast, the higher-level urban road automatic assisted driving capabilities of car companies such as Xiaopeng and Great Wall have also been unveiled to the outside world.　

In addition to the lack of advantages of the model itself, Hengchi’s brand power and financial capacity have also become important factors restricting the launch of Hengchi 5.　

"Based on the current situation of Hengda Automobile’s insufficient capital reserves and declining performance, it is still unknown whether it can support the mass production of Hengchi 5 in the future. Even if mass production can be achieved in the end, Hengchi’s brand power will be exhausted with the occurrence of previous layoffs, asset sales and other events, not to mention that there are still many consumers who do not know this brand."Zhang Xiang, a distinguished expert from China Bolian Think Tank, told Connected Travel.

From this perspective, although Hengda Automobile has currently launched an agent franchise model, Hengchi 5 is also experiencing offline appearances, but under the influence of factors such as the lack of bright spots, insufficient capital reserves, and weak brand power, Hengda Automobile wants to use Hengchi 5 to launch a mass production turnaround.　

Even so, for Hengda Automobile, in the context of the current new energy vehicle industry trend, car manufacturing is already an extremely important "life-saving straw", which must be grasped.　

(Liu Bin is a pseudonym in the article.)

　　[Global Network Technology Report, Reporter Chen Jian] In recent years, the development speed of China’s technology has changed with each passing day. China’s technology industry has also led the transformation from "Made in China" to "Created in China". Today, a group of Internet companies represented by Xiaomi have emerged in China. They focus on quality, so that "Made in China" gradually gets rid of the traditional impression of low price and low quality in the eyes of the world.

　　In 2017, Xiaomi rose against the trend

　　2017 was a year of fruitful results for China’s technology industry. A large number of representative major scientific and technological innovations such as Jiaolong, Tianyan, Wukong, Mozi, Huiyan, and large aircraft have emerged one after another, constantly refreshing the public’s scientific and technological perception. Quantum regulation, iron-based superconductivity, and synthetic biology have entered the world’s leading ranks, continuously enhancing people’s sense of scientific and technological pride. But after all, these cutting-edge things are still far from people’s lives, and people still feel the progress of science and technology from daily consumer electronics. The update and iteration of mobile phones, TVs, and other products have made people feel the strength and confidence of domestic brands. Even in many regions around the world, people are eager to enjoy the experience brought by Chinese electronic products.

　　2017 was not an easy year for the mobile phone industry and the TV industry. In the field of home appliances, according to the total data of Aowei Cloud Network (AVC) omni-channel push, the retail sales volume of the color TV market in 2017 was 47.52 million units, a year-on-year decrease of 6.6%. The increase in panel prices from the end of 2016 to 2017 caused many color TV companies to increase costs, and their net profits fell one after another. Coupled with the decline in market capacity and sales, many companies experienced negative growth, which was miserable. Even the extremely hot Internet brands have lost their voice, and some Internet brands have even suffered "premature death".

　　In the field of mobile phones, according to the data, the domestic market shipments 491 million in 2017, down 12.3% year-on-year. Especially in the fourth quarter of 2017, the decline in shipments exceeded 20%, and the market reshuffle was further intensified. Due to the acceleration of the industry reshuffle in 2017, the concentration of mobile phone brands was further enhanced; China, O, V, and Mi grew rapidly, ranking three to six in the global TOP10 brand shipment rankings in 2017, followed by Samsung, iPhone.

　　In the context of the global downturn, Xiaomi, which was sung bad in 2016, suddenly made a comeback and hit a lot of people in the face. According to data from Oviyun.com, Xiaomi TV 4A 32 inches was officially mass-produced from July 10, 2017, and 1 million units were officially offline on March 9, 2018. Xiaomi TV 4A 32 inches reached the sales volume of 1 million units in only 8 months. This data is of great significance in the TV field, because at present, in the domestic TV sales, only another Internet TV 40-inch and 50-inch TVs have reached a single product sales of over one million, but it took 13 months and 24 months respectively. And Xiaomi mobile phones have re-entered the top five in China.

　　Xiaomi TV is applauded at home, and Indian rice noodles are even more crazy for it

　　The reporter looked at the evaluation of major e-commerce platforms, and the Xiaomi TV 4A 32-inch has a high praise rate of 99% on Suning.com, and even 100% in JD.com. And according to the reporter’s survey, the repair rate of Xiaomi TV has been controlled to 0.43%, far below the industry average of 2.5%, and the good quality has led the industry by a large margin. The quality control of any product is also the key to the success of this product.

　　In overseas markets, taking India as an example, Xiaomi’s TV has also achieved impressive results. On the day of Xiaomi TV’s first sale in India on February 22, Xiaomi TV 4 55-inch 10-second lightning sold out. After the release of Xiaomi TV 4 A series 32-inch and 43-inch new products, it was snapped up by Indian fans, even to the extent of exaggeration than in China.

　　India’s TV market is also in a period of transition. Many ordinary users can only choose expensive international brands or relatively low-priced but outdated models. After the thousand-yuan Xiaomi TV products enter India, they can fill the gap in the market. As an Internet company, Xiaomi also makes localized customizations for local users in India.

　　While Xiaomi TV is recognized by Chinese consumers, it will once again go out to the world as a representative of new domestic products. Not long ago, the news of the Sri Lankan brother grabbing Xiaomi TV and flying home was still vivid in my mind. On social platforms, Indian netizens also expressed a kind of love for Xiaomi. Some Indian netizens even said that "when they see Xiaomi TV, their eyes can’t move".

　　Xiaomi wants to enhance the global influence of the "Made in China" brand

　　It is precisely because of the emergence of companies like Xiaomi that the "foreign brand" life of the mobile phone and TV market is miserable. As a global hegemon, Samsung once occupied the first position in the Chinese market in the mobile phone field. In just a few years, due to the rise of domestic manufacturers, Samsung’s current market share in China has been less than 1%. In the field of home appliances, Samsung, LG, Sony and other TV manufacturers are currently unable to compete with Xiaomi and Hisense in small-size TVs, so they have to focus on the high-end market above 55 inches.

　　Wang Chuan has said many times: "Adhering to high cost performance and saving every penny for users is the core value of Xiaomi." In an interview with reporters, Wang Chuan of Xiaomi TV said that Xiaomi has a saying that always believe that good things are about to happen. Wang Chuan believes that as long as everyone does their best to make the product really good, and then is willing to be kind, willing to learn from Lei Feng to do good things, and provide it to customers, they will definitely win the love of users. Although I did not expect to achieve 1 million in such a short time, it is actually a natural thing. As Bezos said, there is a company that reduces costs by forcing itself to continuously improve efficiency, and then provides users with better and cheaper products. This is the case with Xiaomi.

　　According to the reporter’s understanding, Xiaomi TV will also explore more markets this year, bringing the excellent experience of Xiaomi TV to the world. The only major difficulty currently plaguing Xiaomi TV is the issue of production capacity.

　　Lei Jun recently proposed at the two sessions to enhance the global influence of the "Made in China" brand and comprehensively improve the level of Chinese design. In recent years, the MIX series designed by Xiaomi has been collected by three major museums around the world, and Xiaomi TV and its ecological chain products have repeatedly won international design awards. On the road of practicing innovation, Xiaomi has been at the forefront and has been recognized by the global market.

　　International Online auto channel News: On April 26th, at the awarding ceremony of 2021 China Automobile Fengyun Festival held by CCTV, "Geely Xingyue L" won the best Zhilian car in China Automobile Fengyun Festival.

　　Xingyue L is a highly intelligent SUV with all the best technologies of Geely. The whole vehicle is equipped with Geely Galaxy OS Vehicle Intelligent Control Center and Qualcomm Snapdragon 8155 chip, which supports the online upgrade of FOTA, providing users with an intelligent and humanized interactive experience. Since its listing for more than 9 months, Xingyue L has won nearly 40 awards, including 2022 China SUV of the year and 2022 Ninth Xuanyuan Award-Top Ten Cars of the Year.

　　Beyond the intelligence of time, Xingyue L has become the leader of intelligent SUV.

　　Geely Xingyue L can realize three screens of IMAX and four screens of 25.6-inch AR-HUD — An intelligent cockpit with the largest "screen ratio" has been built. With the assistance of HWA Expressway, it can actively monitor the surrounding environment, automatically control horizontally and vertically, and stay away from large vehicles. When the lane change conditions are met, the driver can pull the steering lever to complete the lane change. Inheriting CMA’s new intelligent and evolvable electronic and electrical architecture, cross-domain integration and high-speed transmission capabilities make it possible to drive at a higher level, and at the same time, it has the ability to integrate the latest and strongest technologies in the world, so that Xingyue L has the potential for intelligent expansion in the next 5 to 10 years.

Xingyue l

　　Beyond the safety of imagination, Xingyue L is born and powerful, inheriting the world’s top safety genes of CMA supermatrix.

　　Thanks to the 24 sensing components with the largest number of mass-produced fuel vehicles, Xingyue L has nine large-area safety, meeting the global five-star safety in China, Europe and America. The EMA emergency steering assistance system carried by Xingyue L can help the driver to make emergency avoidance when danger comes and minimize the possibility of injury; Elk passed the test with a score of 79km/h, and its body posture is close to perfection, giving users the strongest protection with extreme safety.

Xingyue l

　　Beyond the expected luxury, Xingyue L is in line with the value of 300,000-level products.

　　Cuiyu Blue, which draws on oriental classical elegance, perfectly blends with Xingyue L, and has a long wheelbase of 2845mm; The fineness of pearl stitching and the delicacy of suede complement each other. In order to let users enjoy the quiet experience of "baby-level sleep", Xingyue L has made great efforts in the aspects of acoustic materials, sound insulation materials, sealing strips and double-layer laminated sound insulation glass, and applied ANC active noise reduction technology of high-end headphones to the extreme, with excellent mute effect in all working conditions.

　　Xingyue L comes standard with the Drive-E series 2.0TD engine. The high-power version has a maximum power of 175kW and a maximum torque of 350N·m, which matches Aisin 8AT gearbox and the sixth generation electro-hydraulic four-wheel drive system launched in China, with an acceleration of 7.7 seconds per 100 kilometers and a braking of 37.37 meters per 100 kilometers. The comprehensive mechanical quality far exceeds the same level.

Xingyue l

　　As a heavy product of Geely Automobile, China Star, the high-end series of Geely brand CMA represented by Xingyue L, insists on the popularization of high-end products and the creation of quality cars in the eyes of users. At present, the cumulative sales volume has exceeded 340,000, and the average price has reached 150,000, which has opened up a brand-new track for Geely brand and has become a banner of Geely’s high-quality development. (Photo courtesy of Geely Automobile)

The General Office of the State Council on deepening reform

Guiding Opinions on Promoting the Healthy Development of the Taxi Industry

Guoban Fa [2016] No. 58

The people’s governments of all provinces, autonomous regions, and municipalities directly under the Central Government, and all ministries, commissions, and agencies directly under the State Council:

　　In order to implement the central government’s decision-making and deployment on comprehensively deepening reform, actively and steadily promote the reform of the taxi industry, encourage innovation, promote transformation, and better meet the travel needs of the people, with the approval of the State Council, the following opinions are hereby proposed.

　　I. Guiding ideology and basic principles

　　(1) Guiding ideology. Deeply implement the spirit of the 18th National Congress of the Communist Party of China and the spirit of the Second, Third, Fourth and Fifth Plenary Sessions of the 18th Central Committee of the Communist Party of China and the spirit of the series of important speeches by the General Secretary of the Supreme Leader, implement the decisions and arrangements of the Party Central Committee and the State Council, in accordance with the overall layout of the "Five in One" and the "Four Comprehensive" strategic layout, firmly establish and implement the development concept of innovation, coordination, green, openness and sharing, give full play to the role of the market mechanism and the guiding role of the government, adhere to the basic idea of giving priority to the development of public transportation and moderately developing taxis, promote the structural reform of the taxi industry, effectively improve the service level and regulatory capacity, and strive to build a diversified and differentiated travel service system, promote the sustainable and healthy development of the taxi

　　(2) Basic principles.

　　Adhere to the passenger-oriented. Take ensuring the safe travel of passengers and safeguarding the legitimate rights and interests of the people as the starting point and end point of reform, and provide the public with safe, convenient, comfortable and economical personalized travel services.

　　Adhere to reform and innovation.Seize the favorable opportunity to implement the "Internet +" action, adhere to the problem orientation, promote the transformation and upgrading of cruise taxis, standardize the operation of online rental cars, and promote the integrated development of the two business models.

　　Adhere to overall consideration. Coordinate public transportation and taxis, coordinate innovation and development with safety and stability, coordinate the development of new and old business models, coordinate the interests of passengers, drivers and enterprises, and promote reform step by step, actively and carefully.

　　Adhere to legal norms. Correctly handle the relationship between the government and the market, strengthen the rule of law thinking, improve the legal system of the taxi industry, promote industry reform in accordance with the law, maintain a fair competition market order, and protect the legitimate rights and interests of all parties.

　　Adhere to territorial management. The urban people’s government is the main body responsible for taxi management. It should give full play to autonomy and creativity, and explore a management model that is in line with the actual development of the local taxi industry.

　　Second, clarify the positioning of the taxi industry

　　(3) Scientifically positioning taxi services. Taxi is an integral part of the urban comprehensive transportation system, a supplement to urban public transportation, and provides personalized transportation services for the public.Taxi services mainly include cruises, online reservations, and other means.The urban people’s government should give priority to the development of public transportation, develop taxis moderately, and optimize the urban transportation structure.It is necessary to coordinate the development of cruise taxis (hereinafter referred to as cruise cars) and online rental cars (hereinafter referred to as online taxi-hailing), implement dislocation development and differentiated management, and provide quality and diverse transportation services for the public.It is necessary to take into account the characteristics of large, medium and small cities, the diverse travel needs of the public and the development orientation of taxis, comprehensively consider factors such as population size, economic development level, urban traffic congestion, and taxi mileage utilization rate, and rationally grasp the scale of taxi transportation capacity and the share ratio in the urban comprehensive transportation system. Establish a dynamic monitoring and adjustment mechanism to gradually realize market regulation. New and updated taxis, priority is given to the use of new energy vehicles.

　　III. Deepening the reform of cruise vehicles

　　(4) Reform the management system of the right to operate. All new rental car operating rights shall be subject to term restrictions, and no further indefinite restrictions shall be imposed. The specific period shall be determined by the city people’s government according to the actual local situation. All new rental car operating rights shall be used free of charge, and the operating entity shall not be changed. If the existing rental car operating rights need to be changed within the term, the modification procedures shall be handled in accordance with the conditions and procedures stipulated by laws and regulations, and no speculation or unauthorized transfer shall be allowed. For existing rental car operating rights that do not specify the specific operating period or have been used for compensation, the city people’s government shall comprehensively consider all factors, scientifically formulate a transition plan, reasonably determine the operating period, and gradually cancel the paid use fee. Establish and improve the operation rights allocation and management system guided by service quality and reputation, and withdraw the operation rights in accordance with relevant regulations if the period of operation rights expires or there are major service quality problems, major safety production liability accidents, serious illegal business activities, and unqualified service quality and reputation assessments during the operation process.

　　(5) Completing the benefit distribution system. Taxi operators shall sign employment contracts or business contracts with drivers in accordance with the law. Contractors who adopt the contracting mode of operation and self-employed individuals who have obtained the right to operate shall obtain the qualification of taxi drivers, register for employment according to regulations and directly engage in operational activities. It is necessary to use Internet technology to better build a business model in which enterprises and drivers share operational risks and reasonably distribute benefits. Encourage, support and guide taxi enterprises, industry associations to negotiate on an equal footing with taxi drivers and trade unions, and reasonably determine and dynamically adjust the taxi contract fee standard or quota task according to factors such as operating costs and changes in freight rates. If the existing contract fee standard or quota task is too high, it should be reduced. It is necessary to protect the legitimate rights and interests of drivers and build a harmonious labor relationship. It is strictly forbidden for taxi companies to charge high collateral from drivers, and the existing collateral should be reduced if it is too high.

　　(6) Straighten out the price formation mechanism. All localities can implement government pricing or government-guided pricing for cruise car freight rates according to the actual situation in the region, and incorporate them into the government pricing catalogue according to law. Taking into account the operating costs of taxis, the income levels of residents and drivers, traffic conditions, service quality and other factors, scientifically formulate and timely adjust the level and structure of taxi freight rates. Establish a dynamic adjustment mechanism for taxi freight rates, improve pricing rules, improve the linkage method between freight rates and fuel prices, and give full play to the leverage role of freight rates in adjusting the supply and demand relationship in the taxi transportation market.

　　(7) Promote the transformation and upgrading of the industry.Encourage cruise car operators and online taxi booking operators (hereinafter referred to as ride-hailing platform companies) to implement corporatized management in accordance with modern enterprise systems through mergers, restructurings, and absorption of shares, so as to achieve the integrated development of new and old business models. Encourage cruise car enterprises to transform and provide online ride-hailing services. Encourage cruise cars to provide operation services through telecommunications, Internet and other e-hailing service methods, promote the use of non-cash payment methods that meet financial standards, expand service functions, and facilitate public ride-hailing.Encourage self-employed people to form a company with a certain scale, implement organizational management, improve service quality, reduce management costs, and enhance anti-risk ability. Encourage business operators to strengthen branding, take the initiative to disclose service standards and quality commitments, carry out safety, integrity, and high-quality service creation activities, strengthen service quality management, and provide high-quality services.

　　IV. Standardize the development of online car-hailing and private passenger car sharing

　　(Eight) standardize the development of online car-hailing.Online car-hailing platform companies are providers of transportation services, and should have online and offline service capabilities, assume carrier responsibility and corresponding social responsibility. Drivers and their vehicles providing online car-hailing services should meet the basic conditions for providing passenger transportation services. Market-adjusted prices are implemented for online car-hailing, and government-guided prices may be implemented if the city people’s government deems it necessary.

　　(9) Regulate the business behavior of online car-hailing. Online car-hailing platform companies shall make full use of Internet information technology, strengthen the production, operation and management of service vehicles and drivers, and continuously improve the ride experience and service level. Provide operation services in accordance with relevant state regulations and standards, reasonably determine the metering method, ensure the safety of operation and the legitimate rights and interests of passengers, and shall not engage in improper price behavior. Strengthen network and information security protection, establish and improve data security management systems, collect, use and protect personal information in compliance with the law, and shall not disclose sensitive information involving national security. The personal information collected and the business data generated shall be stored and used in the Chinese mainland. Online car-hailing platform companies shall safeguard and protect the legitimate rights and interests of drivers.

　　(10) Regulate private passenger car sharing. Private passenger car sharing, also known as carpooling and ride-sharing, is a shared mode of travel where the ride-sharing service provider publishes travel information in advance, and people with the same travel route choose to take the ride-sharing service provider’s passenger car, share part of the travel cost or help each other for free. Private passenger car sharing is conducive to alleviating traffic congestion and reducing air pollution. City people’s governments should encourage and regulate its development, formulate corresponding regulations, and clarify the rights and obligations of the three parties, including the ride-sharing service provider, the ride-sharing person, and the ride-sharing information service platform.

　　Create a good market environment

　　(11) Improve service facilities. The urban people’s government shall incorporate comprehensive taxi service areas, stopping points, waiting berths and other service facilities into the urban infrastructure building plan, make overall and reasonable arrangements, conscientiously organize and implement them, and properly solve the actual difficulties of taxi drivers in parking, dining, toileting, etc. In airports, stations, docks, shopping malls, hospitals and other large public places and residential areas, cruise bus waiting areas shall be demarcated to facilitate taxi operations and better provide services for passengers to travel.

　　(12) Strengthen the construction of the credit system. It is necessary to implement the service quality credit assessment system and the driver qualification management system, formulate taxi service standards, credit management systems for operators and employees, and clarify the basic requirements for operating in accordance with the law and providing honest services.Actively use the Internet, big data, cloud computing and other technologies to establish an evaluation system for taxi operators and drivers, strengthen the recording of information such as violations of laws and regulations, dishonesty, complaints and reports, and passenger service evaluations, as an important basis for taxi operators and employees to enter and exit, and incorporate it into the national credit information sharing platform and the national enterprise credit information publicity system.

　　(13) Strengthen market supervision.It is necessary to innovate supervision methods, simplify licensing procedures, and implement online processing.It is necessary to disclose information such as the main body, quantity, mode of acquisition and change of operating rights of taxi operators, conduct regular taxi service quality assessments and release them to the public, and further improve the transparency of industry supervision. It is necessary to establish a joint supervision and law enforcement mechanism led by the government, with the participation of departments and the linkage of blocks, and a joint punishment and exit mechanism. It is necessary to establish and improve the supervision platform, strengthen the supervision of the whole process, investigate and punish the behavior of taxis that hinder fair competition in the market and price violations in accordance with the law, and severely crack down on illegal operations, gathering crowds to disrupt social order, or inciting organizations to disrupt the operation order and damage the public

　　(14) Strengthen the construction of the legal system. It is necessary to accelerate the improvement of laws, regulations and standards for the management and operation of taxis, clarify management responsibilities and legal responsibilities, standardize qualification conditions and business licenses, and form a relatively complete system of laws and regulations for the management of taxis, business services and market supervision.

　　(15) Implement the main responsibility of the local people’s government. All localities should establish a reform leadership mechanism to strengthen the organization and leadership of deepening the reform of the taxi industry. It is necessary to formulate specific implementation plans, clarify work objectives, refine and decompose tasks, establish relevant departments, trade unions, industry associations and other multi-party joint working mechanisms, and steadily advance various reform tasks. It is necessary to strengthen social communication, smooth the channels for interest appeals, take the initiative to release information, respond to social concerns, build consensus on reform, and create a good public opinion environment. For major decisions in reform, it is necessary to carry out social stability threat and risk assessments, improve emergency plans, prevent and resolve various contradictions, and maintain social stability.

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　　(This article is published publicly.)

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