The General Office of the State Council on deepening reform

Guiding Opinions on Promoting the Healthy Development of the Taxi Industry

Guoban Fa [2016] No. 58

The people’s governments of all provinces, autonomous regions, and municipalities directly under the Central Government, and all ministries, commissions, and agencies directly under the State Council:

　　In order to implement the central government’s decision-making and deployment on comprehensively deepening reform, actively and steadily promote the reform of the taxi industry, encourage innovation, promote transformation, and better meet the travel needs of the people, with the approval of the State Council, the following opinions are hereby proposed.

　　I. Guiding ideology and basic principles

　　(1) Guiding ideology. Deeply implement the spirit of the 18th National Congress of the Communist Party of China and the spirit of the Second, Third, Fourth and Fifth Plenary Sessions of the 18th Central Committee of the Communist Party of China and the spirit of the series of important speeches by the General Secretary of the Supreme Leader, implement the decisions and arrangements of the Party Central Committee and the State Council, in accordance with the overall layout of the "Five in One" and the "Four Comprehensive" strategic layout, firmly establish and implement the development concept of innovation, coordination, green, openness and sharing, give full play to the role of the market mechanism and the guiding role of the government, adhere to the basic idea of giving priority to the development of public transportation and moderately developing taxis, promote the structural reform of the taxi industry, effectively improve the service level and regulatory capacity, and strive to build a diversified and differentiated travel service system, promote the sustainable and healthy development of the taxi

　　(2) Basic principles.

　　Adhere to the passenger-oriented. Take ensuring the safe travel of passengers and safeguarding the legitimate rights and interests of the people as the starting point and end point of reform, and provide the public with safe, convenient, comfortable and economical personalized travel services.

　　Adhere to reform and innovation.Seize the favorable opportunity to implement the "Internet +" action, adhere to the problem orientation, promote the transformation and upgrading of cruise taxis, standardize the operation of online rental cars, and promote the integrated development of the two business models.

　　Adhere to overall consideration. Coordinate public transportation and taxis, coordinate innovation and development with safety and stability, coordinate the development of new and old business models, coordinate the interests of passengers, drivers and enterprises, and promote reform step by step, actively and carefully.

　　Adhere to legal norms. Correctly handle the relationship between the government and the market, strengthen the rule of law thinking, improve the legal system of the taxi industry, promote industry reform in accordance with the law, maintain a fair competition market order, and protect the legitimate rights and interests of all parties.

　　Adhere to territorial management. The urban people’s government is the main body responsible for taxi management. It should give full play to autonomy and creativity, and explore a management model that is in line with the actual development of the local taxi industry.

　　Second, clarify the positioning of the taxi industry

　　(3) Scientifically positioning taxi services. Taxi is an integral part of the urban comprehensive transportation system, a supplement to urban public transportation, and provides personalized transportation services for the public.Taxi services mainly include cruises, online reservations, and other means.The urban people’s government should give priority to the development of public transportation, develop taxis moderately, and optimize the urban transportation structure.It is necessary to coordinate the development of cruise taxis (hereinafter referred to as cruise cars) and online rental cars (hereinafter referred to as online taxi-hailing), implement dislocation development and differentiated management, and provide quality and diverse transportation services for the public.It is necessary to take into account the characteristics of large, medium and small cities, the diverse travel needs of the public and the development orientation of taxis, comprehensively consider factors such as population size, economic development level, urban traffic congestion, and taxi mileage utilization rate, and rationally grasp the scale of taxi transportation capacity and the share ratio in the urban comprehensive transportation system. Establish a dynamic monitoring and adjustment mechanism to gradually realize market regulation. New and updated taxis, priority is given to the use of new energy vehicles.

　　III. Deepening the reform of cruise vehicles

　　(4) Reform the management system of the right to operate. All new rental car operating rights shall be subject to term restrictions, and no further indefinite restrictions shall be imposed. The specific period shall be determined by the city people’s government according to the actual local situation. All new rental car operating rights shall be used free of charge, and the operating entity shall not be changed. If the existing rental car operating rights need to be changed within the term, the modification procedures shall be handled in accordance with the conditions and procedures stipulated by laws and regulations, and no speculation or unauthorized transfer shall be allowed. For existing rental car operating rights that do not specify the specific operating period or have been used for compensation, the city people’s government shall comprehensively consider all factors, scientifically formulate a transition plan, reasonably determine the operating period, and gradually cancel the paid use fee. Establish and improve the operation rights allocation and management system guided by service quality and reputation, and withdraw the operation rights in accordance with relevant regulations if the period of operation rights expires or there are major service quality problems, major safety production liability accidents, serious illegal business activities, and unqualified service quality and reputation assessments during the operation process.

　　(5) Completing the benefit distribution system. Taxi operators shall sign employment contracts or business contracts with drivers in accordance with the law. Contractors who adopt the contracting mode of operation and self-employed individuals who have obtained the right to operate shall obtain the qualification of taxi drivers, register for employment according to regulations and directly engage in operational activities. It is necessary to use Internet technology to better build a business model in which enterprises and drivers share operational risks and reasonably distribute benefits. Encourage, support and guide taxi enterprises, industry associations to negotiate on an equal footing with taxi drivers and trade unions, and reasonably determine and dynamically adjust the taxi contract fee standard or quota task according to factors such as operating costs and changes in freight rates. If the existing contract fee standard or quota task is too high, it should be reduced. It is necessary to protect the legitimate rights and interests of drivers and build a harmonious labor relationship. It is strictly forbidden for taxi companies to charge high collateral from drivers, and the existing collateral should be reduced if it is too high.

　　(6) Straighten out the price formation mechanism. All localities can implement government pricing or government-guided pricing for cruise car freight rates according to the actual situation in the region, and incorporate them into the government pricing catalogue according to law. Taking into account the operating costs of taxis, the income levels of residents and drivers, traffic conditions, service quality and other factors, scientifically formulate and timely adjust the level and structure of taxi freight rates. Establish a dynamic adjustment mechanism for taxi freight rates, improve pricing rules, improve the linkage method between freight rates and fuel prices, and give full play to the leverage role of freight rates in adjusting the supply and demand relationship in the taxi transportation market.

　　(7) Promote the transformation and upgrading of the industry.Encourage cruise car operators and online taxi booking operators (hereinafter referred to as ride-hailing platform companies) to implement corporatized management in accordance with modern enterprise systems through mergers, restructurings, and absorption of shares, so as to achieve the integrated development of new and old business models. Encourage cruise car enterprises to transform and provide online ride-hailing services. Encourage cruise cars to provide operation services through telecommunications, Internet and other e-hailing service methods, promote the use of non-cash payment methods that meet financial standards, expand service functions, and facilitate public ride-hailing.Encourage self-employed people to form a company with a certain scale, implement organizational management, improve service quality, reduce management costs, and enhance anti-risk ability. Encourage business operators to strengthen branding, take the initiative to disclose service standards and quality commitments, carry out safety, integrity, and high-quality service creation activities, strengthen service quality management, and provide high-quality services.

　　IV. Standardize the development of online car-hailing and private passenger car sharing

　　(Eight) standardize the development of online car-hailing.Online car-hailing platform companies are providers of transportation services, and should have online and offline service capabilities, assume carrier responsibility and corresponding social responsibility. Drivers and their vehicles providing online car-hailing services should meet the basic conditions for providing passenger transportation services. Market-adjusted prices are implemented for online car-hailing, and government-guided prices may be implemented if the city people’s government deems it necessary.

　　(9) Regulate the business behavior of online car-hailing. Online car-hailing platform companies shall make full use of Internet information technology, strengthen the production, operation and management of service vehicles and drivers, and continuously improve the ride experience and service level. Provide operation services in accordance with relevant state regulations and standards, reasonably determine the metering method, ensure the safety of operation and the legitimate rights and interests of passengers, and shall not engage in improper price behavior. Strengthen network and information security protection, establish and improve data security management systems, collect, use and protect personal information in compliance with the law, and shall not disclose sensitive information involving national security. The personal information collected and the business data generated shall be stored and used in the Chinese mainland. Online car-hailing platform companies shall safeguard and protect the legitimate rights and interests of drivers.

　　(10) Regulate private passenger car sharing. Private passenger car sharing, also known as carpooling and ride-sharing, is a shared mode of travel where the ride-sharing service provider publishes travel information in advance, and people with the same travel route choose to take the ride-sharing service provider’s passenger car, share part of the travel cost or help each other for free. Private passenger car sharing is conducive to alleviating traffic congestion and reducing air pollution. City people’s governments should encourage and regulate its development, formulate corresponding regulations, and clarify the rights and obligations of the three parties, including the ride-sharing service provider, the ride-sharing person, and the ride-sharing information service platform.

　　Create a good market environment

　　(11) Improve service facilities. The urban people’s government shall incorporate comprehensive taxi service areas, stopping points, waiting berths and other service facilities into the urban infrastructure building plan, make overall and reasonable arrangements, conscientiously organize and implement them, and properly solve the actual difficulties of taxi drivers in parking, dining, toileting, etc. In airports, stations, docks, shopping malls, hospitals and other large public places and residential areas, cruise bus waiting areas shall be demarcated to facilitate taxi operations and better provide services for passengers to travel.

　　(12) Strengthen the construction of the credit system. It is necessary to implement the service quality credit assessment system and the driver qualification management system, formulate taxi service standards, credit management systems for operators and employees, and clarify the basic requirements for operating in accordance with the law and providing honest services.Actively use the Internet, big data, cloud computing and other technologies to establish an evaluation system for taxi operators and drivers, strengthen the recording of information such as violations of laws and regulations, dishonesty, complaints and reports, and passenger service evaluations, as an important basis for taxi operators and employees to enter and exit, and incorporate it into the national credit information sharing platform and the national enterprise credit information publicity system.

　　(13) Strengthen market supervision.It is necessary to innovate supervision methods, simplify licensing procedures, and implement online processing.It is necessary to disclose information such as the main body, quantity, mode of acquisition and change of operating rights of taxi operators, conduct regular taxi service quality assessments and release them to the public, and further improve the transparency of industry supervision. It is necessary to establish a joint supervision and law enforcement mechanism led by the government, with the participation of departments and the linkage of blocks, and a joint punishment and exit mechanism. It is necessary to establish and improve the supervision platform, strengthen the supervision of the whole process, investigate and punish the behavior of taxis that hinder fair competition in the market and price violations in accordance with the law, and severely crack down on illegal operations, gathering crowds to disrupt social order, or inciting organizations to disrupt the operation order and damage the public

　　(14) Strengthen the construction of the legal system. It is necessary to accelerate the improvement of laws, regulations and standards for the management and operation of taxis, clarify management responsibilities and legal responsibilities, standardize qualification conditions and business licenses, and form a relatively complete system of laws and regulations for the management of taxis, business services and market supervision.

　　(15) Implement the main responsibility of the local people’s government. All localities should establish a reform leadership mechanism to strengthen the organization and leadership of deepening the reform of the taxi industry. It is necessary to formulate specific implementation plans, clarify work objectives, refine and decompose tasks, establish relevant departments, trade unions, industry associations and other multi-party joint working mechanisms, and steadily advance various reform tasks. It is necessary to strengthen social communication, smooth the channels for interest appeals, take the initiative to release information, respond to social concerns, build consensus on reform, and create a good public opinion environment. For major decisions in reform, it is necessary to carry out social stability threat and risk assessments, improve emergency plans, prevent and resolve various contradictions, and maintain social stability.

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　　(This article is published publicly.)

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　In "Life Apocalypse", Yan Ni and Hu Ge talked about the love between siblings. The intimacy scenes between the two were frequent and explosive, and the kissing scenes were bold and eye-popping. The netizens called out "to the police," "I can’t accept it, it’s a violation!" "The picture is too beautiful to see!" Even Hu Ge’s fans left a message on Weibo: "My heart has been broken into slag."

　Yan Ni and Hu Ge’s TV drama "Life Apocalypse" is on the air, in which Yan Ni and Hu Ge talk about their sister-brother love. The two make out scenes frequently and powerfully, and the kissing scene is bold and eye-popping. The netizens called out "to call the police", "I can’t accept it, it’s a violation!" "The picture is too beautiful to watch!" Some fans of Hu Ge even left a message on Weibo: "My heart has been broken into slag."

　Yan Ni in "Zhang Xiaowu’s Spring" and William Li’s love frenzy, in "Life Apocalypse" and Hu Ge desperate love obsession, in the new drama "Wang Dahua’s Revolutionary Career" and partner 11 years younger than her actor Zhang Bo, no wonder some netizens ridiculed: "Yan Ni is simply a winner in life among mature actresses."

1905 movie network news On July 20, the film set for July 29 officially opened for pre-sale, and at the same time, the director’s special was exposed to reveal the creative world of the three masters, and to provide audiences with a glimpse of the ideas and anecdotes behind the scenes of the film.

The film brings together seven master-level directors from Hong Kong to create a unique era. The film includes seven independent units of Samuel Hung’s "Practice", "Principal", "Farewell Night", Yuan Heping’s "Return", "Gold Everywhere", "Lost" and Tsui Hark’s "Deep Dialogue", just like a style picture of the Pearl of the Orient.

Hong Jinbao dreams of being a teenager, reappearing the years of great kung fu

In "The Seven," where he has worked as an actor, director, and movement director for 50 years, he once again chose the kung fu theme "Practice," which tells the story of how a group of children who practiced on the rooftop in the 1950s worked hard and gained hope.

"Practice" is the epitome of Hong Jinbao’s true experience. In the production of the special, he recalled the experience of learning martial arts as a child. He bluntly said that the master is a very strict person, and those who catch the lazy practice will be severely punished. When he grows up, he realizes that it is this kind of strictness that has helped him succeed. In the film, there is the story of the inheritance of kung fu by masters and apprentices. Outside the film, there are good stories about the inheritance of father and son. Hong Tianming, as the star of the film directed by his father, Hong Jinbao, and played the master of Hong Jinbao when he was a teenager, added more special meaning to "Practice".

Yuan Heping showed warmth and told the story of the contradictions and reconciliation between the two generations

In "The Seven", Yuan Heping did not choose the narrative framework of an action movie, but instead used kung fu as the clue of the film, telling a warm family story through "Return".

In Yuan Heping’s opinion, there are inevitable conflicts between families, and they should all be considerate and tolerant of each other. "Return" is such a film about differences and reconciliation between relatives. Kung fu is still an important element in the film, and this is the field that Yuan Heping has been focusing on. When talking about the current situation of action movies, he lamented that most directors are unwilling to make kung fu movies, and actors do not want to take such scenes. There is a situation where talents are not accepted. Even if he has some regrets about the current situation, Yuan Heping still believes that from the script level to the technical level, the film is improving every year, and he is optimistic about the future of the film.

Tsui Hark keeps his humor and focuses on the topic of future world filmmakers

In "The Seven," Tsui Hark directs the "Deep Dialogue" unit, the story shows the wild imagination, through a dialogue that takes place in a mental hospital, thinking about the filmmaker’s self-identity.

In the special issue, Tsui Hark also interpreted "Deep Dialogue". He said that whether it is to pay tribute to friendship or to have fun together, he wants to tell the world of filmmakers through this story, so he placed a lot of interesting stories related to filmmakers, hoping that the audience will come up with their own answers after watching the film. In Tsui Hark’s heart, "The Seven" gathers seven Hong Kong directors, which is a memorable event and has very precious significance.

It is reported that the film will be released in mainland China on July 29, and the national pre-sale activities have been launched in full swing.

1905 movie network news Since its release, the film has won 136 million box office performance in the first weekend, refreshing the director Diao Yinan’s personal box office record. On December 9, the film once again won 14 million box office, and continued to gain good reputation. The film roadshow also ushered in the last stop, starring Hu Ge airborne in Zhengzhou and surprised the local audience.

14 million box office on working days, with a strong reputation and praise "Treasure Crew"

On December 9th, directed by Diao Yinan, starring Hu Ge and Gui Lunmei, Liao Fan and Wan Qian starred in the movie "The Wild Goose Lake" starring Qidao, the cumulative box office has exceeded 150 million, and the first weekend alone has refreshed the director Diao Yinan’s Berlin Golden Bear Award box office record, and also successfully created the mainland box office record of the Chinese film shortlisted for the main competition unit of the Cannes International Film Festival, becoming a domestic film with a double harvest of word-of-mouth in the same period.

It is reported that the movie "The Wild Goose Lake" took 155 days to shoot, with 82 locations in Wuhan. 370 staff and 3,200 actors contributed 1,307 shots. Behind each amazing number is the absolute implementation of strict standards by all the crew. It is even called "Virgo crew" by Wan Qian, one of the starring actors: Hu Ge exhausted his strength for a shot that repeatedly rolled into the quagmire. Gui Lun magnesium suffered deep second-degree burns and still insisted on shooting. The Wuxing actor was accidentally injured and did not want to affect the shooting effect. The workers carefully put away the equipment after each shooting. The netizens were deeply moved and said: "What a treasure is this crew! The actors are struggling in the weather with a body temperature of more than 50 degrees. All the staff are attentive. I am sorry for the crew’s intentions if they don’t brush it again!"

Hu Ge made an appearance at the roadshow terminal in Zhengzhou, breaking himself and presenting the role interpretation

A few days ago, the film came to Zhengzhou, which was warmly welcomed and loved by the local audience, and also drew a successful end to the film roadshow. Some audience members said excitedly: "I think this film is very good. I am very grateful to Hu Ge for breaking himself and presenting Zhou Zenong."

Hu Ge also responded sincerely: "There are definitely challenges and pressures, I rarely try the big screen, and then there are such excellent teams, producers and directors, and such excellent actors to work together. Whether it is from the performance or from the past experience, it is a new beginning for me. But I feel that I am almost 40 years old. We also talked about it a few days ago, called unbreakable. I think everyone still needs to have some challenges and breakthroughs in themselves, otherwise we will never know where our potential is."

Talking about the glimmer of light on the top of the mountain that Zhou Zenong and Liu Aiai saw in the film, Hu Ge also shared his understanding with the audience: "This light is two interpretations. One is that Zhou Zenong also has a human brilliance. Although he hides in the night most of the time, we can still see his warmth when his life is approaching the end. Another light is hope. It is the 300,000 bounty he exchanged for his life and the hope for his family’s future life. This is the light I hope you can see and feel in this movie, in addition to the neon lights that you see and the lights on the mountains in the distance."

As part of the film’s New Year’s ceremony, Hu Ge and the audience also followed the roadshow convention and tacitly taught the Henan version of the line "Big brother, borrow a fire". The "Borrowing Fire" tour is dotted, running through Guangzhou, Shenzhen, Chengdu, Zhengzhou and other cities, placing the good wishes of the creators and fans, and connecting a warm gathering at the end of the year that belongs to "The Wild Goose Lake".

　　In recent years, with the continuous emergence of new business models and new occupations, new problems of labor disputes have also emerged… Recently, eight departments including the Jiangsu Provincial Department of Human Resources and Social Security issued the "Opinions on Safeguarding the Labor Security Rights and Interests of Workers in New Employment Forms" and announced it to the public on December 18. The opinion focuses on the shortcomings of the problems faced by the protection of the rights and interests of workers in new employment forms, and protects the labor security rights and interests of workers in new employment forms such as online delivery staff, online car drivers, truck drivers, and Internet marketers through detailed measures.

　　What are the highlights of the "Opinions" and what benefits will they bring to workers in new business models? The reporter of the Yangzi Evening News Ziniu interviewed labor law experts and asked them to interpret these issues.

　　Yangzi Evening News/Ziniu News reporter, Wan Chengyuan

　　Highlight 1: Clarifying the standards for incomplete labor relations

　　Xu Xudong, a member of the Labor and Social Security Law Professional Committee of Nanjing Lawyers Association and a lawyer of Jiangsu Yicheng Law Firm, participated in the expert demonstration of the "Opinions" as an expert representative. Xu Xudong told reporters that the "Opinions" made it clear that there is strong autonomy in work arrangement among workers in new business formats. For such workers whose online work is subject to platform rules management or algorithm constraints and who obtain labor compensation, enterprises should negotiate with them to enter into a written employment agreement and reasonably determine the rights and obligations of both parties. Although the employment agreement is different from the employment contract that employers and workers need to enter into under the usual labor relationship, the purpose is the same.

　　For such workers who rely on the information and scenarios provided by platform enterprises to independently conduct business activities, obtain operating income, and be responsible for their own profits and losses, the rights and obligations of both parties shall be adjusted in accordance with civil law.

　　He believes that this classification in the "Opinions" will have an important impact on the types of rights, rights protection, and rights protection paths of workers in new business models.

　　◆ Highlight 2

　　Make it clear that the platform is responsible for the payment of wages

　　In terms of wage quota standards, the "Opinions" require that the hourly labor quota of laborers be reasonably determined by the piece-rate wage system to ensure that 90% of the new business workers in the same position can complete it within the agreed time. In terms of wage payment cycle, it is stipulated that it can be determined by hour, day, week and month, but the longest shall not exceed one month. In terms of overtime compensation, the "Opinions" stipulate that those who work on statutory holidays shall be paid wages higher than normal working hours.

　　Xu Xudong believes that this leaves room for enterprises to negotiate with workers on specific standards, which is different from the usual labor relationship where workers extend their working hours, work overtime on rest days, and work overtime on statutory holidays at least 150%, 200%, and 300% of their wages, respectively. The "Opinions" make it clear that platform enterprises should take overall responsibility for the payment of wages to workers in new formats and supervise the timely and full payment of wages and compensation by enterprises that adopt cooperative employment methods with them, which adds an insurance to the wage protection of workers with incomplete labor relations.

　　◆ Highlight 3

　　Safeguarding worker health and public safety

　　The "Opinions" stipulate that for online car-hailing drivers, online delivery personnel, takeaway food delivery personnel, and online transportation drivers in the same city, who work continuously for more than four hours, enterprises should establish mandatory rest rules and no more orders will be dispatched within 20 minutes.

　　Enterprises should ensure that workers in new business models enjoy a reasonable amount of continuous rest every working day through technical means.

　　Xu Xudong believes that this regulation responds to the strong social response, and by improving the platform order distribution mechanism and the new business model worker rest system, it will effectively protect the physical and mental health and public safety of such workers.

　　◆ Highlight 4

　　Protection against occupational injuries

　　According to the "Opinions", when enterprises recruit laborers with incomplete labor relations, they should guide and organize them to participate in the basic old-age pension for employees of local enterprises, basic medical insurance for employees, or participate in the basic old-age insurance for urban and rural residents and basic medical insurance for urban and rural residents as required.

　　Xu Xudong said that in the absence of coverage by work-related injury insurance, the pilot provides a safeguard for occupational injuries that workers with incomplete labor relations may suffer.

　　◆ Highlight 5

　　The content and means of rights relief are clarified

　　The "Opinions" stipulate that the labor security supervision organs shall promptly accept and handle complaints and reports on wages and compensation between laborers in new forms of incomplete labor relations and enterprises. Courts and arbitration institutions shall accept and handle disputes between such laborers and enterprises regarding wages and compensation, and should participate in compensation for occupational injuries in accordance with this opinion and the employment agreement between the two parties. Xu Xudong said that according to the provisions, labor inspection, labor arbitration and people’s courts will handle corresponding labor violations or disputes in accordance with their respective powers.

　　Xu Xudong said that at present, the "Opinions" have not yet dealt with the specific provisions of incomplete labor relations workers in terms of economic compensation or compensation for the termination of employment contracts, paid annual leave, etc., pending the introduction of subsequent legislation or policies.

China children’s programming market has huge room for growth in the future.

Children’s programming education is to cultivate students’ computational thinking and innovative problem-solving ability through programming game enlightenment, visual graphic programming and other courses. For example, in the process of making a small animation, students split tasks, drag modules and control the progress themselves, so as to understand the concepts of "parallelism", "event handling" and "goal realization". It is mainly aimed at teenagers aged 3-18.

In 2014-2019, there were frequent policies related to children’s programming education in China, and the policy support continued to increase. At present, the teaching scenes of children’s programming education in China are mainly divided into three categories. At present, children’s programming education enterprises take the B-end as the main style, supplemented by the C-end. By the end of February, 2020, there were 7,110 children’s programming companies in China, with Guangdong Children’s Programming Company leading the country, and the top 10 children’s programming education institutions were headquartered in Shenzhen, Beijing and Hangzhou. In 2018, the corresponding age population of children’s programming industry in China is about 236 million. In 2019, it was about 237 million people. China’s children’s programming market has huge room for growth in the future.

1. The development of children’s programming education in China has attracted much attention.

In 2014-2019, China’s children’s programming policies were released one after another. The country has realized the importance of education, and issued many related policies to encourage and support the continuous development of programming education and information education, and promote the popularization and deepening process of programming education at the national basic education level. The policy covers key provinces and cities such as Zhejiang, Shandong, Jiangsu, Tianjin and Chongqing.

2. Distribution of teaching scenes of children’s programming education in China.

The teaching scenes of children’s programming course are divided into three categories: non-public educational institutions, public educational institutions and families. By investigating the enterprises in the industry and comparing the landing degree in three scenarios, it is concluded that the current children’s programming education enterprises mainly adopt B-end, supplemented by C-end.

3. The headquarters of the top 10 children’s programming education institutions in China are concentrated in Shenzhen, Beijing and Hangzhou.

The children’s programming education industry in China has risen rapidly in recent years. With the blessing of multiple factors such as policy support and market maturity, children’s programming institutions have ushered in their own enthusiasm in the cold winter of capital. According to the data of Internet Weekly, the top 10 children’s programming education institutions in China are ranked as follows:

4. The number of children’s programming companies in Guangdong Province leads the whole country.

China’s children’s programming is still small in scale and relatively scattered in institutions, mainly distributed in first-tier cities such as Beishangguangshen and Shenzhen, and offline institutions are also mainly concentrated in first-and second-tier cities.

By the end of February, 2020, there were 438 children’s programming companies in China. In 2019, there were 7110 children’s programming companies in China. By the end of February 2020, domestic children’s programming companies were mainly located in Guangdong, Jiangsu, Shandong and Zhejiang, with 11,770, 3,529, 2,265 and 2,044 children’s programming companies respectively.

5. The overall corresponding age population of children’s programming industry in China is increasing year by year, and it is about 237 million in 2019.

The minimum age of children’s programming students in China is about 3 years old. At this stage, children’s cognitive and understanding abilities have reached a certain level and can begin to participate in such training. The oldest participants are 18-19 years old, that is, senior three students, and the population covered by the training generally coincides with the student group corresponding to K12 education. Therefore, Forward-looking Industry Research Institute adds up the number of students in kindergartens, primary schools, junior high schools and senior high schools in the national statistical bulletin on the development of education published by the Ministry of Education every year, and estimates the population aged 3-18 in China. From 2014 to 2018, the population aged 3-18 in China showed a slow growth trend. In 2018, the corresponding age population of children’s programming industry in China was about 236 million. In 2019, it was about 237 million people.

For the above data and analysis, please refer to Forward-looking Industry Research Institute, which provides solutions for industry, industry planning, industry declaration, and industry.

　　Look at the goods in the WeChat group, place orders in small programs, and move your fingers, and all kinds of fresh, grain and oil products will be delivered to your home. In 2020, a sudden epidemic disrupted everyone’s life rhythm, the online retail format broke out, and the community group purchase accident became an important support for the residents’ lives, and giants such as Meituan, Ali, JD.COM and Pinduoduo entered the market one after another. Recently, a reporter from Qilu Evening News and Qilu Yi went into several communities in the provincial capital to understand the current situation of community group buying.

　　Qilu Evening News Qilu Yidian reporter Yu Yuxing

　　Daily sales of 70-80 orders

　　The maximum turnover per day is more than 10,000 yuan.

　　Near eleven o’clock in the evening, Ms. Zhou "poisoned late at night" in the WeChat group, and photos and videos of spicy crayfish teased everyone’s appetite. The "Ding Ding" mobile phone kept shaking, and Ms. Zhou harvested another wave of orders before going to bed.

　　In the past four years, Ms. Zhou has been a well-known "group leader" of a residential district in tianqiao district, Jinan, with two WeChat group purchases of 500 people. "In 2017, we started to do community group buying, and the users are basically the owners of the community." Ms. Zhou’s community group purchase relies on her own express collection point, and it is convenient for owners to take home the fresh food they bought the day before when they take the express delivery. "The source of customers is relatively stable, and it is not so laborious to do it. It is like opening another online supermarket. Everyone orders online and picks up the goods the next day. I am a pick-up point here."

　　It is reported that there are thousands of households in Ms. Zhou’s community, and there are several community group purchases like her. "Basically, some treasure moms and mom-and-pop shops are doing it, and the user cross is very large." Ms. Zhou said that the platforms of the heads of delegations also cover each other, including Prosperity Optimization, Ten Clubs, You, Me and You. "I will send products from all platforms to the group and let users choose. Recently, a beautiful group was selected, and the activity was relatively strong, which was very popular with everyone. "　

　　There are also differences in the opening of the group on each platform. Some groups are held every day, while others are held every other day. "Every time you open a group, you can trade dozens of orders and hundreds of orders. Each platform adds one, and the average is seventy or eighty orders a day." Ms. Zhou said that because most of them are fresh, grain and oil products, the single-day trading volume fluctuates greatly. "As little as two or three thousand yuan, more than ten thousand yuan. Especially on holidays, the volume of fruit gift boxes is very large, and the single-day turnover can reach about 13 thousand yuan. "

　　10%-15% commission

　　The "head" has a considerable monthly income.

　　The second day after the rally, Ms. Zhou was the busiest time, basically from morning till night. "Especially after work, users go home and take the food back. There are often long pick-up queues at the door of the store. "

　　Ms. Zhang, a working mother, is a member of the daily queue to pick up the goods. "If there is no food at home, just visit the group buying group in the community to see what to buy, and send it to the community the next day. It is simply too convenient to visit the vegetable market and supermarket." In Ms. Zhang’s view, convenience is the main reason for choosing community group buying.

　　In addition to convenience, good quality and low price are also a major reason why community group buying can be a big fire. Ms. Zhou takes mangosteen, kiwi fruit, pitaya and other fruits on her platform as examples. Mangosteen, which costs more than ten yuan a catty in the supermarket, only needs 8.9 yuan to buy in the platform. 9.8 yuan in Xuxiang Kiwifruit Platform weighs three kilos, and the cheapest Kiwifruit in the supermarket also costs five or six yuan a kilo.

　　"The quality of fruits and vegetables is comparable to that of supermarkets or even fresher, and the price is still cheap. Users who have bought them will place orders again and again." Ms. Zhou said that word-of-mouth communication among community users is more reliable than any advertisement. After being recognized by users, everyone will pull acquaintances in to buy together.

　　It has been less than half a year since Ms. Feng, the "post-90 s" Bao Ma, became the "head" of community group buying. "My girlfriend recommended me to join, just to earn pocket money while taking care of my children." Ms. Feng said that there are more than 200 people in her group, and the daily sales are around 1,000 yuan. The platform gives 10% commission, and it can also have two or three thousand yuan a month.

　　Ms. Zhou, who has two 500 people in her hand, has to double her monthly income. "There are many platforms, and the commission is basically between 10% and 15%." Ms. Zhou said that the monthly income is basically stable at around seven or eight thousand yuan. "On holidays, with the gift box, the monthly income is around 10,000 yuan."

　　After seizing the market

　　Doing a good job in product service is the key.

　　Ms. Li, who has been the head of the Tenth Club in Dianliu Community of Jinan for more than two years, was recently invited by the US delegation and became the preferred head of the US delegation.

　　"For the head of the team, multiple platform products can be sent to the same group, so that users can make their own judgments and place orders." Mr. Yuan, the preferred promoter of Meituan, said that Meituan had developed more than 3,700 WeChat groups with more than 100 people in Jinan in one and a half months.

　　Different from the "seed player" such as the Tenth Club, which developed from the grassroots level of the industry, Meituan is a key project of large enterprises with a level of 100 billion. With strong financial support, it can be quickly opened nationwide at the beginning of the opening. "In the next step, relying on Meituan APP, Meituan Optimization will be made into a new industrial line alongside Meituan Takeaway."

　　In Mr. Yuan’s view, there is an essential difference between the optimization of the US Mission and the Tenth Mission. The two modes are different. The Tenth Mission has small profits but quick turnover, focusing on profit and demanding sales; Meituan pays more attention to the number of orders when buying food, and wants to make data.

　　However, Mr. Yuan admits that, as far as Jinan is concerned, the order quantity of the Tenth Club is currently unmatched by the US Mission.

　　However, the US Mission also has an advantage that the Tenth Mission does not have, that is, the US Mission APP. "At present, Meituan has been connected with Meituan APP, and everyone can place an order through Meituan APP, which means that all people who have Meituan APP may become the preferred users of Meituan."

　　"Community group buying starts from the head of the team, but it will eventually end in the supply chain". In fact, how to do a good job in product service after seizing the market is the most critical part for community group buying platforms such as Meituan Optimization, Ten-Club Group, and City Life.

　　Hot money poured in, and giants followed suit.

　　Is community group buying "really fragrant"

　　If you win fresh food, you win the world. In recent years, various sales models of fresh food industry have been favored by capital giants frequently. In 2020, as a "pre-sale+self-promotion" sales model in the fresh food industry, community group buying became popular overnight and was selected by the capital again under the influence of the epidemic.

　　According to the data of Tianyancha, according to incomplete statistics, there have been more than ten times of financing in the field of community group buying and fresh e-commerce in China this year, amounting to 10 billion yuan. Among them, the 10th Club was voted for three times this year, with a total financing of US$ 249.7 million; Tongcheng Life received 200 million dollars and tens of millions of dollars in financing in June and July. According to LatePost, the latest round of financing of $495 million per day is the largest financing of fresh food industry to date.

　　With the influx of hot money and the follow-up of giants, what is the future of community group buying?

　　"Community group buying adopts ‘ Pre-sale+self-withdrawal ’ The model is based on sales, there is no turnover, there is no need for offline stores, and there is no high distribution cost for centralized self-lifting. " Ms. Zhou, who has worked hard in community group buying for three or four years, is very optimistic about "community group buying". She said that the pre-sale method of community group buying can effectively reduce the inventory, and the goods have been booked and sold before they arrive in the warehouse, which improves the turnover efficiency and reduces the product loss rate and distribution cost.

　　However, Mr. Zhao, a veteran in the industry, pointed out that the so-called fixed production by sales and fixed production by demand is actually difficult to achieve. Moreover, domestic agricultural products are generally lack of standardization, and direct mining in the place of origin and taking goods at the base are mostly gimmicks. "Community group buying also requires multiple categories, which is difficult for most enterprises, and many still rely on the local first-class wholesale market."

　　In addition, Mr. Zhao believes that how to keep the head of the platform and keep the tourists is also a problem worth exploring.

　　It is foreseeable that the competition for community group buying resources is bound to intensify. With the entry of Internet giants, there are more possibilities for this track.

　　[car home Information] On April 18th, Lei Jun revealed in the live broadcast room that after the founding version, the standard version and Max version of Xiaomi SU7 (Lei Jun called the official version) have been delivered in Beijing and Shenzhen today. According to the previous information of Xiaomi SU7 listing conference, the standard version and Max version will be delivered first at the end of April, which has been delivered 12 days in advance, while the Pro version will be delivered at the end of May. Lei Jun said that the order of Xiaomi SU7 is 3-5 times higher than previously expected, and it is already in full production to meet the delivery. Lei Jun also said that by the end of this year, 40 cities are expected to have Xiaomi car stores.

　　Previously, on April 3, the first batch of Xiaomi SU7 founding edition was officially delivered at Xiaomi Automobile Factory in Yizhuang, Beijing. Xiaomi CEO Lei Jun personally opened the door for the first batch of car owners and delivered it.

　　When the user locks the configuration, the factory starts to schedule production according to the set configuration. Consumers can see the approximate progress and estimated delivery time from Xiaomi Auto App. At the same time, before locking the configuration, you can also view the estimated delivery cycle of each configuration combination through the page. After the configuration is locked, the page can also view the delivery time.

　　At present, the first batch of Xiaomi automobile stores covers 29 cities across the country, with a total of 59 stores, which is also the first batch of cities to be opened for delivery, as follows:

　　At the same time, according to the needs of users, Xiaomi selected the following 10 cities to supplement the construction of sales and service stores, including Jinan in Shandong, Changzhou in Jiangsu, Nantong in Jiangsu, Jinhua in Zhejiang, Nanning in Guangxi, Changchun in Jilin, Guiyang in Guizhou, Zhuhai in Guangdong, Quanzhou in Fujian and Xiantao in Hubei. The above 10 cities will open one after another this year. Subsequent Xiaomi Auto will continue to add stores in other cities in time.

　　Xiaomi SU7 is aimed at medium and large cars, with a price of 21.59-29.99 million yuan. The new car is equipped with 8295 chips, which realizes five-screen interconnection including HUD and rear screen, and is equipped with 澎湃 OS system, and can be ecologically interconnected with Xiaomi. The new car is built on the basis of 800V architecture, which can recharge 510km in 15 minutes, with an acceleration time of 2.78 seconds from 0 to 100 km/h, a top speed of 210km/h and a cruising range of 810km for CLTC. Equipped with a laser radar, two NVIDIA DRIVE Orin chips, with a computing power of 508TOPS, the whole system supports high-speed NOA, and the city NOA was subsequently opened. (Text/car home Qin Chao)

Mercedes-Benz E300 is a hybrid vehicle, which is excellent in energy saving and equipped with a 2.0T turbocharged engine, making it easy to drive. The driving experience of this car has always been the characteristic of Mercedes-Benz, which can bring excellent comfort experience whether driving or riding.

Mercedes-Benz E300L is a car specially built for China market, and its extended wheelbase fully meets the needs of domestic users. The domestic version of this car will provide a more competitive price, which is more advantageous than the imported version.

The wheelbase of the new generation Mercedes-Benz E-Class will be lengthened by 14cm, from 2874mm to 3014 mm.. In terms of power, although it has not yet been determined whether the E300 CGI engine will be installed, it is likely to be a 1.8L CGI turbocharged engine, and low-displacement vehicles such as E200 and E260 will be introduced in the future.

The configuration of Mercedes-Benz E300 is also very luxurious, including the interior atmosphere lights on Mercedes-Benz S-Class, which can provide better lighting effect. In addition, the headlights will automatically adjust the brightness according to the external environment, which is better than the lighting effect of Audi A6.

In terms of appearance, Mercedes-Benz E300L has a length of 5065mm and a mass of 1.8 tons. The LED headlights on the front of the car are particularly obvious. The chrome-plated decorative strip on the front fence is one of the signs to distinguish the models. The rear fender has an aluminum alloy decorative strip extending backwards, which represents the extended design of this car.