Guiding Opinions of the General Office of the State Council on Deepening Reform and Promoting the Healthy Development of the Taxi Industry

The General Office of the State Council on deepening reform

Guiding Opinions on Promoting the Healthy Development of the Taxi Industry

Guoban Fa [2016] No. 58

The people’s governments of all provinces, autonomous regions, and municipalities directly under the Central Government, and all ministries, commissions, and agencies directly under the State Council:

  In order to implement the central government’s decision-making and deployment on comprehensively deepening reform, actively and steadily promote the reform of the taxi industry, encourage innovation, promote transformation, and better meet the travel needs of the people, with the approval of the State Council, the following opinions are hereby proposed.

  I. Guiding ideology and basic principles

  (1) Guiding ideology. Deeply implement the spirit of the 18th National Congress of the Communist Party of China and the spirit of the Second, Third, Fourth and Fifth Plenary Sessions of the 18th Central Committee of the Communist Party of China and the spirit of the series of important speeches by the General Secretary of the Supreme Leader, implement the decisions and arrangements of the Party Central Committee and the State Council, in accordance with the overall layout of the "Five in One" and the "Four Comprehensive" strategic layout, firmly establish and implement the development concept of innovation, coordination, green, openness and sharing, give full play to the role of the market mechanism and the guiding role of the government, adhere to the basic idea of giving priority to the development of public transportation and moderately developing taxis, promote the structural reform of the taxi industry, effectively improve the service level and regulatory capacity, and strive to build a diversified and differentiated travel service system, promote the sustainable and healthy development of the taxi

  (2) Basic principles.

  Adhere to the passenger-oriented. Take ensuring the safe travel of passengers and safeguarding the legitimate rights and interests of the people as the starting point and end point of reform, and provide the public with safe, convenient, comfortable and economical personalized travel services.

  Adhere to reform and innovation.Seize the favorable opportunity to implement the "Internet +" action, adhere to the problem orientation, promote the transformation and upgrading of cruise taxis, standardize the operation of online rental cars, and promote the integrated development of the two business models.

  Adhere to overall consideration. Coordinate public transportation and taxis, coordinate innovation and development with safety and stability, coordinate the development of new and old business models, coordinate the interests of passengers, drivers and enterprises, and promote reform step by step, actively and carefully.

  Adhere to legal norms. Correctly handle the relationship between the government and the market, strengthen the rule of law thinking, improve the legal system of the taxi industry, promote industry reform in accordance with the law, maintain a fair competition market order, and protect the legitimate rights and interests of all parties.

  Adhere to territorial management. The urban people’s government is the main body responsible for taxi management. It should give full play to autonomy and creativity, and explore a management model that is in line with the actual development of the local taxi industry.

  Second, clarify the positioning of the taxi industry

  (3) Scientifically positioning taxi services. Taxi is an integral part of the urban comprehensive transportation system, a supplement to urban public transportation, and provides personalized transportation services for the public.Taxi services mainly include cruises, online reservations, and other means.The urban people’s government should give priority to the development of public transportation, develop taxis moderately, and optimize the urban transportation structure.It is necessary to coordinate the development of cruise taxis (hereinafter referred to as cruise cars) and online rental cars (hereinafter referred to as online taxi-hailing), implement dislocation development and differentiated management, and provide quality and diverse transportation services for the public.It is necessary to take into account the characteristics of large, medium and small cities, the diverse travel needs of the public and the development orientation of taxis, comprehensively consider factors such as population size, economic development level, urban traffic congestion, and taxi mileage utilization rate, and rationally grasp the scale of taxi transportation capacity and the share ratio in the urban comprehensive transportation system. Establish a dynamic monitoring and adjustment mechanism to gradually realize market regulation. New and updated taxis, priority is given to the use of new energy vehicles.

  III. Deepening the reform of cruise vehicles

  (4) Reform the management system of the right to operate. All new rental car operating rights shall be subject to term restrictions, and no further indefinite restrictions shall be imposed. The specific period shall be determined by the city people’s government according to the actual local situation. All new rental car operating rights shall be used free of charge, and the operating entity shall not be changed. If the existing rental car operating rights need to be changed within the term, the modification procedures shall be handled in accordance with the conditions and procedures stipulated by laws and regulations, and no speculation or unauthorized transfer shall be allowed. For existing rental car operating rights that do not specify the specific operating period or have been used for compensation, the city people’s government shall comprehensively consider all factors, scientifically formulate a transition plan, reasonably determine the operating period, and gradually cancel the paid use fee. Establish and improve the operation rights allocation and management system guided by service quality and reputation, and withdraw the operation rights in accordance with relevant regulations if the period of operation rights expires or there are major service quality problems, major safety production liability accidents, serious illegal business activities, and unqualified service quality and reputation assessments during the operation process.

  (5) Completing the benefit distribution system. Taxi operators shall sign employment contracts or business contracts with drivers in accordance with the law. Contractors who adopt the contracting mode of operation and self-employed individuals who have obtained the right to operate shall obtain the qualification of taxi drivers, register for employment according to regulations and directly engage in operational activities. It is necessary to use Internet technology to better build a business model in which enterprises and drivers share operational risks and reasonably distribute benefits. Encourage, support and guide taxi enterprises, industry associations to negotiate on an equal footing with taxi drivers and trade unions, and reasonably determine and dynamically adjust the taxi contract fee standard or quota task according to factors such as operating costs and changes in freight rates. If the existing contract fee standard or quota task is too high, it should be reduced. It is necessary to protect the legitimate rights and interests of drivers and build a harmonious labor relationship. It is strictly forbidden for taxi companies to charge high collateral from drivers, and the existing collateral should be reduced if it is too high.

  (6) Straighten out the price formation mechanism. All localities can implement government pricing or government-guided pricing for cruise car freight rates according to the actual situation in the region, and incorporate them into the government pricing catalogue according to law. Taking into account the operating costs of taxis, the income levels of residents and drivers, traffic conditions, service quality and other factors, scientifically formulate and timely adjust the level and structure of taxi freight rates. Establish a dynamic adjustment mechanism for taxi freight rates, improve pricing rules, improve the linkage method between freight rates and fuel prices, and give full play to the leverage role of freight rates in adjusting the supply and demand relationship in the taxi transportation market.

  (7) Promote the transformation and upgrading of the industry.Encourage cruise car operators and online taxi booking operators (hereinafter referred to as ride-hailing platform companies) to implement corporatized management in accordance with modern enterprise systems through mergers, restructurings, and absorption of shares, so as to achieve the integrated development of new and old business models. Encourage cruise car enterprises to transform and provide online ride-hailing services. Encourage cruise cars to provide operation services through telecommunications, Internet and other e-hailing service methods, promote the use of non-cash payment methods that meet financial standards, expand service functions, and facilitate public ride-hailing.Encourage self-employed people to form a company with a certain scale, implement organizational management, improve service quality, reduce management costs, and enhance anti-risk ability. Encourage business operators to strengthen branding, take the initiative to disclose service standards and quality commitments, carry out safety, integrity, and high-quality service creation activities, strengthen service quality management, and provide high-quality services.

  IV. Standardize the development of online car-hailing and private passenger car sharing

  (Eight) standardize the development of online car-hailing.Online car-hailing platform companies are providers of transportation services, and should have online and offline service capabilities, assume carrier responsibility and corresponding social responsibility. Drivers and their vehicles providing online car-hailing services should meet the basic conditions for providing passenger transportation services. Market-adjusted prices are implemented for online car-hailing, and government-guided prices may be implemented if the city people’s government deems it necessary.

  (9) Regulate the business behavior of online car-hailing. Online car-hailing platform companies shall make full use of Internet information technology, strengthen the production, operation and management of service vehicles and drivers, and continuously improve the ride experience and service level. Provide operation services in accordance with relevant state regulations and standards, reasonably determine the metering method, ensure the safety of operation and the legitimate rights and interests of passengers, and shall not engage in improper price behavior. Strengthen network and information security protection, establish and improve data security management systems, collect, use and protect personal information in compliance with the law, and shall not disclose sensitive information involving national security. The personal information collected and the business data generated shall be stored and used in the Chinese mainland. Online car-hailing platform companies shall safeguard and protect the legitimate rights and interests of drivers.

  (10) Regulate private passenger car sharing. Private passenger car sharing, also known as carpooling and ride-sharing, is a shared mode of travel where the ride-sharing service provider publishes travel information in advance, and people with the same travel route choose to take the ride-sharing service provider’s passenger car, share part of the travel cost or help each other for free. Private passenger car sharing is conducive to alleviating traffic congestion and reducing air pollution. City people’s governments should encourage and regulate its development, formulate corresponding regulations, and clarify the rights and obligations of the three parties, including the ride-sharing service provider, the ride-sharing person, and the ride-sharing information service platform.

  Create a good market environment

  (11) Improve service facilities. The urban people’s government shall incorporate comprehensive taxi service areas, stopping points, waiting berths and other service facilities into the urban infrastructure building plan, make overall and reasonable arrangements, conscientiously organize and implement them, and properly solve the actual difficulties of taxi drivers in parking, dining, toileting, etc. In airports, stations, docks, shopping malls, hospitals and other large public places and residential areas, cruise bus waiting areas shall be demarcated to facilitate taxi operations and better provide services for passengers to travel.

  (12) Strengthen the construction of the credit system. It is necessary to implement the service quality credit assessment system and the driver qualification management system, formulate taxi service standards, credit management systems for operators and employees, and clarify the basic requirements for operating in accordance with the law and providing honest services.Actively use the Internet, big data, cloud computing and other technologies to establish an evaluation system for taxi operators and drivers, strengthen the recording of information such as violations of laws and regulations, dishonesty, complaints and reports, and passenger service evaluations, as an important basis for taxi operators and employees to enter and exit, and incorporate it into the national credit information sharing platform and the national enterprise credit information publicity system.

  (13) Strengthen market supervision.It is necessary to innovate supervision methods, simplify licensing procedures, and implement online processing.It is necessary to disclose information such as the main body, quantity, mode of acquisition and change of operating rights of taxi operators, conduct regular taxi service quality assessments and release them to the public, and further improve the transparency of industry supervision. It is necessary to establish a joint supervision and law enforcement mechanism led by the government, with the participation of departments and the linkage of blocks, and a joint punishment and exit mechanism. It is necessary to establish and improve the supervision platform, strengthen the supervision of the whole process, investigate and punish the behavior of taxis that hinder fair competition in the market and price violations in accordance with the law, and severely crack down on illegal operations, gathering crowds to disrupt social order, or inciting organizations to disrupt the operation order and damage the public

  (14) Strengthen the construction of the legal system. It is necessary to accelerate the improvement of laws, regulations and standards for the management and operation of taxis, clarify management responsibilities and legal responsibilities, standardize qualification conditions and business licenses, and form a relatively complete system of laws and regulations for the management of taxis, business services and market supervision.

  (15) Implement the main responsibility of the local people’s government. All localities should establish a reform leadership mechanism to strengthen the organization and leadership of deepening the reform of the taxi industry. It is necessary to formulate specific implementation plans, clarify work objectives, refine and decompose tasks, establish relevant departments, trade unions, industry associations and other multi-party joint working mechanisms, and steadily advance various reform tasks. It is necessary to strengthen social communication, smooth the channels for interest appeals, take the initiative to release information, respond to social concerns, build consensus on reform, and create a good public opinion environment. For major decisions in reform, it is necessary to carry out social stability threat and risk assessments, improve emergency plans, prevent and resolve various contradictions, and maintain social stability.

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  (This article is published publicly.)

After riding 500 kilometers, 173 orders were sent, and the reporter sent takeaway to experience the five flavors of the long holiday

  In the past Mid-Autumn Festival National Day holiday, the reporter of the Yangzi Evening News Ziniu news cycled more than 500 kilometers and delivered 173 orders of takeaway, realizing the hardships of the takeaway brother. The reporter braved the rain to deliver milk tea to the construction engineering company next to Niushou Mountain, and also went to Sanqiao Wetland Park to deliver camping ingredients for foreign tourists on the full moon night of the Mid-Autumn Festival, and crossed the Jiajiang River many times to deliver supper to the citizens. The reporter observed that the number of orders sent to construction sites, parks, and subway stations has increased significantly. These orders are far away, off-road, and difficult to deliver. When the reporter finished work late at night, he was also cared for by restaurant owners and roadside stall owners many times, which made the reporter feel warm and warm.

  Ziniu News reporter, Yan Chunxu

  1. More than 10 takeaways were sent to the construction site, and the truck driver ate in the car

  At 6:21 p.m. on September 29, the reporter received an order from the platform to pick up the food from the braised chicken and rice (Gemdale Central Store) and deliver it to a tram limited company near Exit 8 of Yuzui Subway Station, about 4.2 kilometers apart. When the reporter finished picking up the food and prepared for delivery, he saw an order for Exit 8 of Yuzui Subway Station, but he grabbed the order directly by the way. At this time, the platform sent another order to a construction site at the intersection of Baoshuang Road and Tianbao West Road in Yuhuatai District.

  At 7 pm, the reporter finished delivering the second order from Exit 8 of Yuzui Subway Station and was ready to rush to the construction site where the customer was located. The reporter immediately panicked after seeing that the two places were about 4.1 kilometers apart from the navigation. There were still 3 minutes to time out, so he had to bite the bullet and follow the navigation. When he got closer, he found that there was a cement road under the bridge. The reporter walked about 100 meters in the dark, and he could vaguely see something in the shape of a ladder. When he got closer, he found that it was a step. The reporter pushed the electric car along the narrow slope next to the steps and slowly walked forward. When he saw the bright light, he turned to the Tin Hau Bridge. The reporter turned two or three corners on the bridge before pushing the electric car down the steps at the other end of the bridge. When he went down the steps, he also turned several corners. As soon as the reporter got off the bridge, it was pitch black in front of him again, and he could only identify the concrete road by the dim light of the electric car. After getting off the bridge, the reporter walked all the way along the potholed path next to the Qinhuai New River, and the road ahead became narrower and narrower, and some places were still dirt roads. The reporter drove forward for five or six minutes and turned more than 10 turns before seeing the construction sites on both sides.

  When the reporter delivered the takeaway to the customer, the platform showed that it had been 18 minutes overtime. The reporter felt guilty and kept apologizing to the other party. The other party also comforted: "It doesn’t matter, the place is difficult to find, and it is at night. Everyone understands, it would be nice if you could deliver it."

  During the Mid-Autumn Festival and National Day holiday, the reporter sent more than 10 takeout orders to the construction site or the company. Every time they arrived at the construction site, the workers were already waiting at the door. One worker told the reporter: "In order to send the children to school, they usually eat at the construction site canteen. It happened to be the Mid-Autumn Festival, and they ordered more than 20 yuan of Malatang."

  On the evening of the 5th, the reporter received an order to be sent to the entrance of Yangzijiang Avenue. Since this place is close to the construction site, the reporter thought that the worker had written the wrong location. When calling to confirm, he learned that the other party was a large truck driver who temporarily stopped in Nanjing to rest. The truck driver said on the phone: "This is ordered by my daughter. It doesn’t matter if it is earlier or later. Don’t worry on the road and pay attention to safety."

  2. Camping and barbecuing have become a trend, and they rush to the riverside to deliver ingredients to tourists on rainy nights

  At 7:02 p.m. on September 30, the reporter received an order from a hot pot barbecue food supermarket on Wuhou Street, Jianye District. The delivery fee was 8.5 yuan, and it was delivered to the Finless Dolphin Plaza in Sanqiao Wetland Park, 5.2 kilometers away. The reporter specially checked the map before departure, and thought that the destination must cross the Qinhuai New River, pass through Baoshuang Bridge, and get off the stairs. During the actual delivery process, the reporter found that the resistance was even greater, and there were many construction sites. There were many construction vehicles parked on the road next to the construction site.

  At 7:31 p.m., the reporter finally arrived at the finless porpoise square in Sanqiao Wetland Park, shared the location with WeChat by phone, and found the customer. When the customer received the barbecue ingredients and grill from the reporter, they kept thanking: "Please, please send it all the way!" The customer who originally ordered came to Nanjing from Yiwu, Zhejiang to visit, camped at the finless porpoise square in Sanqiao Wetland Park in the evening, tasted the duck blood fans in Nanjing that day, and liked Nanjing’s food very much.

  The reporter noticed that during the Mid-Autumn Festival National Day holiday, Riverside Park has become a good choice for tourists from other places and Nanjing citizens to clock in. The reporter went to Yuzui Wetland Park, Sanqiao Wetland Park Finless Dolphin Square and Hexi City Ecological Park to deliver more than 10 orders of takeaway, and only on October 4 at noon, it was sent to Yuzui Wetland Park three times. In Yuzui Wetland Park, a variety of snack cars have attracted tourists from all over the world. Many families ride bicycles in the park to enjoy the scenery everywhere. There are 20 or 30 tents on the grass alone.

  I ran more than 500 kilometers in 3 or 8 days, and I was often moved during the delivery process

  On the early morning of October 5, after the reporter finished work, he met a boss selling fried skewers near Hexi Gemdale Plaza, as well as a security guard from a nearby community. The reporter handed the selected skewers to the boss and said, "Roll me two cakes, one is not enough to eat!" After hearing that there were cakes, the security guard next to him also said to the boss, "I will also add two more cakes, how much is it?" The owner of the fried skewers stall said, "No need, I will give it to you." When the reporter said that he wanted to pay, the boss also said, "I don’t want the money, and I will give it to you. It is not easy for everyone to work outside, they are all brothers." Hearing the boss’s words, the reporter and the security guard quickly thanked the owner of the fried skewers stall.

  In the past 8 days, the reporter cycled more than 500 kilometers and delivered 173 takeaways, generating 1165.3 yuan in delivery income and 55 yuan in activity income. Three orders were deducted 9.74 yuan by the platform for overtime, and one customer was dissatisfied by the platform. 3 yuan was deducted, and 8-day insurance premiums were deducted 20 yuan. A total of 1187.56 yuan was earned.

  The reporter started to deliver food on the evening of September 28, and the working hours are from 10 am to 2 pm and 5 pm to 1 am the next day. Although the reporter may feel frustrated when the order is overdue or receiving bad reviews from customers, it is with the help of these strangers around him that people no longer feel cold in the early morning rain. Every corner of society is full of care, so that everyone who works hard for their dreams will not feel lonely.

NIO makes mobile phones: The outside world does not understand, and the owner is crazy

Author | Cloud

"Besides NIO owners, who else would buy it?"

"Is it unreasonable for a brand that has just entered the mobile phone industry to sell for 6,899 yuan?"

"Is it meaningful to customize a mobile phone specifically for a car?"

As a car brand that continues to lose money and has not yet shown any signs of profitability, NIO’s mobile phone production is not news, but it has never been optimistic.

On September 21, after the official launch of NIO Phone, founder Li Bin was once again labeled as "not doing his job properly". He mentioned in an interview after the press conference that NIO’s mobile phone business team has as many as 500 people and invests 500 million yuan annually. The outside world’s skepticism about NIO’s business has reached its peak.

But NIO’s phone was robbed crazy by the owner. According to NIO co-founder and president Qin Lihong at the press conference,At present, the NIO mobile phone has been sold out without three-party channels, and the order is scheduled for December.

At least in the small circle of less than 400,000 NIO owners, the popularity of NIO Phone is not inferior to this year’s iPhone 15 series.

Obviously, making a mobile phone is another decision made by NIO after insisting on changing the battery and insisting on being a community. The outside world cannot understand it, and the car owner loves it.

Entertainment Capital

, like 5

At the industry level, the "necessity" of car companies to make mobile phones has also been verified to a certain extent. Just before the Huawei conference that just topped the chart, Tan Benhong, chairperson and CEO of Avita Technology, also said on Weibo "spoiler" that Huawei and Avita jointly created Mate 60 Pro Avita Special Edition "is advancing rapidly".

Although Avita is a new car brand cooperated by Huawei, Ningde Times, and Changan Automobile, and "driver interconnection" is also Huawei’s strength, the trend of "making mobile phones for cars" has obviously been set off by NIO.

Zhang Junyi, a former managing partner of NIO Capital and a managing partner of Oliver Wyman, said:

"Li Bin’s work is good from a strategic perspective, but the matching of timing and funding is a matter of opinion, just like insisting on the power exchange model, the heavy operation of user companies, and the lack of investment in research and development. There are also many controversies, but the management of NIO still insists on doing it, and the user feedback is also very good."

What NIO and Li Bin do is often referred to as "business religion" – products and services are strongly bound, users are recruited with ideas, and users spontaneously expand.And is making a mobile phone a part of the realization of "doctrine" and the self-improvement of users, or is it a real and valuable enterprise decision?

The answer to this question lies in the hands of NIO’s owners.

NIO owner: You can buy it, it’s not too expensive

The biggest doubt about NIO’s mobile phones is that mobile phones are an industry where the annual shipments of mainstream brands are tens of millions, and the total number of NIO users is less than 400,000, of which 60% use iPhone – an ecological closed but complete product that is difficult to replace.

As a consultant in the new energy industry who owns Tesla, NIO, Ideal, Polaris, Volkswagen, and many other brands of electric vehicle products, and has worked in four car companies, Yiran was invited to participate in the NIO conference on September 21 and was one of the first contacts of NIO Phone.

At the same time, he is also one iPhone 60% of users, "For many users who already hold iPhone and Android, it may be easier to accept NIO phones, but I have only owned one phone for many years, and I am not willing to spend too much time managing the phone. So the process of NIO Phone becoming the second machine also needs to be adapted."

The reason why NIO’s NIO Phone is called the "Deluxe Edition Car Key" is because it enhances the experience unlike ordinary mobile phones, mainly focusing on the "UWB chip" and "SkyOS Tianshu" operating system standard on its new generation models.

Owners who use NIO Phone can unlock the vehicle more conveniently, stably and safely than other mobile phones, accurately locate the heating and ventilation massage control of each seat, and realize functions such as mobile phone doppelganger and application relay on the car. In addition, NIO also sets a separate vehicle control physical button for NIO Phone, which can call out the car control interface with one click.

Although most of the above features can be implemented by apps, using a NIO Phone is faster and smoother.

Although Yiran praised these features that NIO Phone can provide, he also made it clear that the biggest challenge for NIO to do mobile phone business lies in"Changing users’ past habits."

For example, in actual use, the NIO App has not even solved the problem of dual end point login. If "dual users" log in to the brand account on the NIO Phone, the account of their original device will be offline, which is not friendly for users who have just started using dual phones.

For core community users who know NIO as well as Yiran, buying a NIO Phone is almost a "painless decision."

It can be seen in the NIO App that the user needs 4,900 yuan to make NIO’s intelligent assistant "NOMI" have a movable entity, another in-car AR product set "N-Box Enhanced Entertainment Host" is worth 4,600 yuan, and the "Moon Theme" kit of the "Blackened" Logo is priced at 4,500 yuan…

In the product series of this "high-end brand", the mobile phone priced at 6,499 yuan is a highly technical and cost-effective product.

A few years ago, when Luo Yonghao was still making mobile phones, he once expressed the opinion that "domestic mobile phones are all assembled except Huawei". Li Bin also said similar words at the press conference, but was pointed out by some users who paid attention to the "machine circle". It is also an indisputable fact that the vast majority of mobile phone brands follow the R & D rhythm of core component manufacturers such as Qualcomm and MediaTek to release products.

Zhang Junyi said that most mobile phone companies do not control the whole process by themselves, but the expectations of NIO users for NIO Phone are a "NIO phone", not a "NIO joint Android phone", although the first generation of mobile phones may not be sound and complete, but also reflects some of Li Bin’s ideas in user experience and technological innovation.

As a "super atypical NIO owner" – due to frequent business trips, the annual driving mileage of NIO is only more than 100 kilometers. Zhang Junyi has a stronger sense of the owner’s rights and ecological experience provided by NIO. "I believe that many people will choose NIO Phone based on ecology." Similarly, when Huawei and Porsche designed a joint name, many users who purchased related products were not Porsche owners, but they were also inspired by brand power to place orders.

In his opinion, as a portable social tool, the current pricing of NIO Phone is not "thrilling", and the mobile phone can also be used as a wearable device – such as the bracelet mentioned by management at the press conference, and the central existence of AR glasses that have been "in the car", "this is an ecosystem".

Due to the high-end brand positioning, many of NIO’s core users, like Yiran and Zhang Junyi, see things more from an "ecological" perspective and are less sensitive to price. Therefore, they have a smoother acceptance of NIO Phone.

But for the "silent majority" and some "swing users", "wait and see" is normal. Holding a Huawei Mate 40 Pro, the big reason (pseudonym) for the NIO brand has always maintained a "distant" relationship:

Does not care about the brand conference, the information update mainly from the owner group Fellow (service specialist), but recognized the service value of NIO, two years ago purchased the most top NIO models – plus "worry-free service" and "worry-free insurance" NIO ES8, priced at more than 600,000 yuan, when his other option is not yet domestic BMW X5, priced at about 700,000 yuan.

Da Zai is a representative of another type of car owner of NIO. They are "early adopter pioneer users" in second-tier cities, but they are not as strongly bound to the brand as NIO core users and are keen to recommend NIO to people around them. One of his friends was recommended by him to buy the NIO ES6, but in the end, because he was not used to the tram, he was persuaded to return to the oil car by battery life anxiety. Da Zai said:

"I feel okay with the car, the power change is very good, and I’m not worried about NIO going out of business, but I won’t recommend it to my friends again. As for the phone, I’ll consider it."

NIO is also "performance maximization through business collaboration", will Li Bin become the next Jia Yueting?

When it comes to NIO’s mobile phone layout, Zhang Junyi and Yiran both mentioned "ecology" and "security".

At present, there are three models of "Driver Connect".

One is the "Huawei Smart Choice" model:

Huawei does not directly build cars, but enters the "light asset" in charge of car design, research and development, and manages production to a certain extent. The Huawei Wenjie brand is a product of this model. The Wenjie model directly adopts the "Hongmeng" car machine, which can be highly interconnected with Huawei mobile phones. Avita, which belongs to the "HI (Huawei Inside) model", can also obtain similar capabilities and will launch a customized version of the mobile phone.

The second is the "Geely-Star Meizu" mode:

Geely Group through the acquisition of Meizu brand, using its mobile phone research and development capabilities to upgrade the car machine to empower, according to user and media feedback, the former car machine system has been greatly improved after Meizu intervention, Meizu mobile phone and Geely’s Lynk and Krypton brand interaction, has also approached the level of Huawei Hongmeng system.

The third is the "Driver in One" mode pioneered by NIO:

The mobile phone is completely led by the car OEM, and the brand is also consistent, so that the mobile phone can be customized to meet the needs of the intelligent car. It is foreseeable that if Xiaomi succeeds in building a car, MIUI will also realize the deep interaction between the car and the mobile phone. As the author of "Musk the Martian", Yiran said that Tesla is also likely to promote its own mobile phone business. At that time, Musk will further open up the content platform (X), portable smart end point and smart car end point, as well as the software ecosystem of Unicom.

But before these players who have landed or "seem reliable", LeTV was the first to come up with a "performance maximization through business collaboration" plan, and at the same time promote various smart end points and car manufacturing businesses. Therefore, after NIO’s decision to make mobile phones came out, there have been voices linking Li Bin with Jia Yueting, who has never returned to China.

But Li Bin himself obviously does not agree with such a judgment. After the press conference, he not only mentioned that the threshold for mobile phones is "not that high", but also regarded mobile phones as an easier business than cars. In short, NIO’s mobile phone is "high and low".

According to Yiran, NIO has discussed cooperation with some mainstream mobile phone manufacturers. But both sides have very important considerations for user experience, data security and channel interests, and it is difficult to coordinate. In the end, NIO decided to do it himself.

Specifically, at the executive level, NIO recruited Meitu Mobile Phone President Yin Shuijun and a group of executives under his command, and established a mobile phone team of about 500 people, investing 500 million yuan annually to share R & D resources with the car and machine.

In his opinion, the higher the brand positioning, the more stringent the user’s requirements for data security and user privacy will be, but a smooth experience requires data to get through, so NIO must be the safest to do it by itself."Of course, NIO’s mobile phone user scale is only a few tens of thousands of people, this business is destined to lose money, equal to the user experience blood transfusion."

Zhang Junyi, who had in-depth communication with Li Bin in the early days of NIO’s startup, mentioned that even though there are not many users of the brand at present, Li Bin, as an entrepreneur who studied sociology, "has an ideal social practice" – he hopes to use good service to attract customers, so that existing customers can influence and attract new customers. "This is the original intention of NIO that has not changed. They are dedicated to doing good for users, impressing users with sincerity and care, and forming a positive energy community."

It is worth mentioning that, despite the extensive discussion on the NIO Phone, the press conference on September 21 was not dedicated to this "water testing" product, but a conference that comprehensively introduced the research results of NIO technology and was named "NIO IN".

Hoping to promote the inherent and R & D strength of the NIO brand to users, NIO’s self-developed lidar main control chip "Yang Jian" was also launched, which is another product of NIO’s "From 0 to 1".

It is understood that there are many voices inside and outside NIO suggesting that brands should communicate and tell stories at the technical level to "justify" the high R & D expenses in the financial report – they are spent on self-developed motors, batteries, chips and many other core components. If successful, it will build a deeper moat for the brand and help NIO cope with the "knockout" of the new energy market in the next decade.

Conclusion: After mobile phones, car companies have to sell cars

NIO is the target of many new car brands.

Geely’s polar krypton brand almost replicates NIO in marketing and user operation, and also uses a lot of NIO talents; other brands cannot avoid NIO’s methodology when doing community and service; China’s power exchange system, starting from NIO, currently SAIC, BYD and other large groups are also trying to join.

But for the time being, no car company will fully apply the "NIO solution", and the reason is also very simple:

As an independent car company, it has been in business for ten years and has sold nearly 400,000 cars, but there is no sign of profitability, and there are often "religious brand communication" that "I don’t understand it outside the circle, but I love it inside the circle". Public opinion is polarized.

Compared with the ideal, NIO’s sales are climbing too slowly. The "throne" that used to be the "highest-end new energy brand" is almost untenable after the launch of BYD’s "Look Up" brand. The service system that once made NIO proud has also deteriorated in the process of further user growth.

Li Bin mentioned several times before and after the press conference that although business expansion is within control, NIO’s organizational and management capabilities do have shortcomings that need to be filled.

A NIO internal staff responsible for technology-related work said that for the mobile phone business, he held a "unclear and uncertain" state, and he was noncommittal about Li Bin’s decision to invest heavily in mobile phones because it was too far from his work.

He Xiaopeng once asked someone to give Li Bin a message, advising him to invest cautiously and spend cautiously. The former "learned from the pain" after the pricing turmoil of G9, revolutionized the organizational structure, reduced the price of the product, and the sales volume recovered immediately. Only then did the advantages of intelligent driving technology that had been heavily invested in really begin to take effect.

However, people who are familiar with Li Bin and care about NIO often highly appreciate the founder’s strategic vision, which is in sharp contrast to the lack of understanding from the outside world and the unattractive figures on the financial report.

Perhaps, the distance from strategy to tactics, from thinking to landing, is the distance between the vision of the NIO brand and the reality of making money back. The NIO Phone will not crush NIO, but it will not make NIO "one step to the sky."

Qin Lihong once said that NIO’s current heavy investment is "paying tuition fees", but in China, "getting grades" is sometimes more important than "having a process". In addition to "ecology", another consensus between Yiran and Zhang Junyi is:

Selling more cars is the most important thing for NIO.

Geely Galaxy E5 debuts "Galaxy Flyme Auto" & "Flyme Sound Unbounded Sound"

  recently, "Pure electric three goodSUV "Geely GalaxyE5Flyme
AutoThe smart cockpit ushered in the debut. As Geely’s first self-developed "Galaxy"Flyme
Auto "And "Flyme
SoundThe mass-produced model of "Voices of No Boundary", empowered by Geely’s full-stack self-developed intelligent software and hardware, Geely GalaxyE5
Flyme
AutoSmart cockpit can not only create comparable Huawei car HongmengOSThe smooth and silky experience also relies on the four-screen linkage, the unbounded integration of the handcar, and the headrest of the main driver16Sound up,WANOSPanorama Sound’s state-of-the-art configuration and functions fully demonstrate its "good intelligence" value heritage, bringing consumers a full-scene immersive sensory experience, which can be called "ALevel-1 pure electric strongest intelligent cockpit ".

Geely GalaxyE5
Flyme AutoSmart Cockpit

  Milky WayFlyme
Auto
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"Hua Xiaomei"Three-legged leadership in the world

  Geely GalaxyE5Published by GalaxyFlyme
Auto, is the "Galaxy" jointly created by Geely Automobile and Xingji MeizuFlyme
Auto "Intelligent cockpit system, applicationAlive
DesignAdopt a simple and efficientHMIDesign, fully combine the user’s cockpit usage scenarios and interaction needs to create a full-scene, immersive integration experience. GalaxyFlyme
AutoOwn industrytopExtremely smooth non-sensory interaction, presenting with Huawei Car HongmengOSMillet SurgingOSThe level of keeping pace. Looking around the world, only "Hua Xiaomei" can achieve rapid integration of cars and mobile phones across end points, free links, and easy sharing.

Milky WayFlyme
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  In the No. 1 chip,16GWith the support of leading intelligent hardware such as random access memory and super computing power of Geely Star Smart Computing Center, GalaxyFlyme
AutoIt can bring excellent interactive experience such as strong linkage, fast interaction, and fast voice. It can be found in500Feedback on the user’s voice command within milliseconds can realize functions such as no wake-up in high-frequency scenes, understanding vague instructions, continuous interactive dialogue, offline dialogue, and full scene visibility. Users can play the car machine with "zero learning cost" like playing a mobile phone.

No. 1 chip

  The only "four-screen linkage" function in the same level breaks the "boundary" between the mobile phone and the car, allowing users to share vehicle information on multiple screens without operation.15.4inch2.5KUltra high definition central control screen,10.2Inch full LCD digital instrument, large frame sizeHUDIt can synchronize the flow of information and interface with the mobile phone, and users can understand vehicle information intuitively, conveniently and intelligently. The highly personalized "desktop" allows users to customize quick cards,DocksBar and negative screen, and operate through full-screen gesture controls. Meanwhile, GalaxyFlyme
Auto"Temporary needs" such as incoming calls and music can be suspended on the desktop in "small window" mode, which will not block the current important driving information, nor will it affect the user’s quick switching between multi-tasks, nor will there be a sense of "split screen display".

Geely GalaxyE5multi-screen linkage

  In addition, the Milky WayFlyme
AutoWith a rich ecosystem, users can choose from online music, online video, and in-car optionsKTV, online audio, game entertainment, etc. Watch, listen, play, sing functions. If users use Meizu mobile phones, they can useFlyme
LinkRealize the connection between the mobile phone and the carAPPUnbounded circulation, traffic sharing, and hardware sharing make mobile phones or cars "peripherals" to each other, greatly enhancing "playability".

Geely GalaxyE5

  China’s strongest voiceFlyme
Sound
Voice of the Unbounded
Geely self-developed intelligent sound system

  Milky WayFlyme
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SoundAs Geely’s self-developed smart sound system, Boundless Voices is designed with a three-dimensional surround sense of orientation to create an immersive and shocking auditory experience. The two will work together to create an immersive smart cockpit experience for users, allowing each user to have a personalized, customized, and high-end smart cockpit, and "win by wisdom" to go global.

Geely GalaxyE5The only headrest speaker in the same class

Geely GalaxyE5Flyme
SoundVoice of the Unbounded
Immersive cockpit

  Flyme
SoundBoundless Sound has made breakthroughs in the three dimensions of hardware parameters, software algorithms and quality sound sources. During the research and development process, the R & D team established the first acoustic master studio to develop acoustic technology and innovative software functions to provide users with high-quality sound sources and favorite sounds. At the same time, Geely has also established a "golden ear" public review mechanism to ensure that the sound tuning, sound texture, content quality, etc. are the sounds that users really want.

  Flyme
SoundThe Voice of the Boundless is equipped16A speaker, owned1000WIndependent power amplifier, the sound quality is comparable to the "Voice of Berlin" of luxury car stereos,
The treble sound quality is clean, clear, good ductility, not harsh, open and bright, and can fully display the sound details; the midrange penetration is strong and round, the original sound is accurately reproduced, and the analytical power of the human voice is truly displayed; the bass is full but not cloudy, the sound is clean and less noisy. Achieve
20HzThe diving frequency, million-level dome treble diaphragm material and the only headrest speaker in the same class make Geely GalaxyE5With cinematic sound effects, it brings a very temperature-sensitive and picturesque experience.

Geely GalaxyE516Speaker
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  With the full scene super immersion, intelligent optimization and other algorithms empowered,Flyme
SoundBoundless Voices can be used in virtual recording studios, concert halls, concerts, and opera houses4This scene restores a highly realistic venue and sound effects.

  Flyme
SoundVoices Without Boundaries also released the only domestic self-developed panoramic audio technology –WANOSAtmosAppAggregate high-quality panoramic sound content resources in a wide range of categories, such as music, audiobooks, movies, and TV dramas, to provide a more immersive experience.

Geely GalaxyE5Flyme
SoundVoice of the Unbounded
Four venues

  In the Milky WayFlyme
AutowithFlyme
SoundWith the blessing of Boundless Voices, Geely GalaxyE5The intelligent cockpit system and vehicle sound effects are unique, comparable to luxury brands. Combined with the previously disclosed aesthetic Chinese original design, Galaxy11combine1Intelligent electric drive, lowest drag coefficient in the same class0.269Geely self-developed Aegis short knife battery,11.9kWh100 kilometers of power consumption and other information, Geely GalaxyE5"Pure Electric Miyoshi"SUV "The "good-looking, easy-to-open, and intelligent" is gradually presented to users, interpreting "good life, everyone’sE5 "As more product details are revealed, users are excited about Geely GalaxyE5The expected value of global pure electric intelligence will continue to riseSUVUsers will also see new travel options that are more beautiful, usable, and intelligent.

Interview with Huang Xiaoming + Yang Mi: "National CP"’s Comical Self-Black Talk Show

    1905 movie network feature At many press conferences, Huang Xiaoming and Yang Mi were referred to as "national cp" by the propagandists, or some people would be a little dissatisfied to see such a big name, but regardless of whether the screen couple they formed was a good match or not, looking back at the years of hard work in the entertainment industry, the two still have a "fate".

    In Zhang Ji’s version of "The Condor Heroes", Huang Xiaoming misses a group of women for life, and Yang Mi plays the infatuated little Guo Xiang. At that time, Yang Mi was still in school, and in the play, he called Huang Xiaoming "big brother" one by one, and occasionally his parents would come to visit the class during filming. After so many years, Yang Mi and Huang Xiaoming had never worked together again, but both of them had experienced various "spiritual tempering" from "being hacked" to "self-hacking". Now Yang Mi could casually tease the "foot odor" meme, and Huang Xiaoming would always use "making too much trouble" to recall his "black history"…

    Until the two partnered again in "Why Sheng Xiao Mo" and became the male and female protagonists in the story of the "overbearing president" at the originator level, years of friendship and each other’s experience allowed them to seize the opportunity to black each other. During the interview, the two sat side by side. When Huang Xiaoming was reasoning for a long time, Yang Mi was next to him imitating his gestures. After he finished speaking, Yang Mi also said: If he were to chat with me, he would definitely be interrupted by me in less than a minute.

    Don’t look at Huang Xiaoming as a senior brother of the film school and the "big brother" in "The Heroes of the Condor", Yang Mi is several steps ahead of him on the road of life: at present, Yang Mi is guarding Liu Kaiwei and Xiao Nuomi’s family of three, and Huang Xiaoming is still showing his love with Angelababy all day long. Yang Mi said that "Uncle Liu" is a gentle and considerate man. Under such care, although she became a mother, her mentality will always be a girl; Huang Xiaoming himself is actually a little anxious: it is time to get married and have children. I don’t want my children to be young when I am in my seventies and eighties.

    But when it comes to the word "domineering president", as the most Jacques-Su-like actor in China, Huang Xiaoming immediately starts to play the role: "You have to impose your kindness on her, whether she accepts it or not."

    These days, celebrities are too good at finding trouble for themselves.

interview transcript

    1905 Movie Network: Is this style still taking the luxurious route?

    Yang Mi: Not luxurious, our play is really not luxurious.

    Huang Xiaoming: Yes, we are more realistic and not so beautiful. A lawyer has the identity of a lawyer, and he must wear the clothes he should wear. Zhao Mosheng also has her identity, but I still think that from the point of view of the girls, the style is still good-looking.

    1905 Movie Network: Yang Mi has seen big scenes in it. Will he feel a lot simpler this time?

    Yang Mi: You mean Brother Xiaoming has never seen a big scene?

    Huang Xiaoming: I admit, I really haven’t seen any big scenes. It’s just a suit, it’s very boring, very boring…

    Yang Mi: Eh! English! English!

    Huang Xiaoming: Yes! English is so good~

    1905 Movie Network: Has Yang Mi read the novel "Why Sheng Xiao Mo" before?

    Yang Mi: Actually, I read it a long time ago, because I like reading novels in my life. After I knew I was going to shoot it, I watched it again, and I also talked to Tang Yan about this play. In fact, there was no communication on how to act, but just how the character was and everyone’s understanding.

    1905 Movie Network: You always seem to be able to play the heroine of the novel that girls love to fantasize about.

    Yang Mi: (with a shy face) How can it always be…

    Huang Xiaoming: Yes! You summed it up right! Her appearance is typical of many heroines in novels. Maybe it’s because of her personality. I think an actor who creates a character must first be particularly suitable for this role, and her acting skills also make this character particularly full. The reason for the success of many movies and TV dramas must also be the credit of the male and female protagonists. Yang Mi is such an actor.

    (At this moment, Yang Mi has been imitating Huang Xiaoming’s gestures when speaking.)

    1905 Movie Network: Do you like to make fun of some of Huang Xiaoming’s signature moves?

    Yang Mi: Because the two of us are too familiar, I wouldn’t dare to change others. Brother Xiaoming is a particularly tolerant person. I called him big brother when I was a child. He has never had a temper with me, no matter how much I run on him.

    1905 Movie Network: After that, Huang Xiaoming seems to have played this "handsome" role again.

    Huang Xiaoming: I’m not as serious as I used to be. As a person who came out of the film school, I always think that big movies are my destination. But at the beginning of making movies, I can’t get good roles. Later, when I want to break through, I will choose roles that are not handsome. Maybe I didn’t do well enough. Sorry for polluting everyone’s eyes. That was my mistake. Just like when you are a reporter, you may not be the best one, but you are still working hard. I am the same as everyone else. Maybe everyone doesn’t like the characters I play, but I worked hard and I broke through. Now "Why Sheng Xiao Mo" I really like this novel and the character He Yichen. As Yang Mi said, just do what you like. Life is not long, and it is very important to do what you like…

    Yang Mi: I wouldn’t give him such a long time to chat with me. Maybe he was interrupted by me in less than a minute.

    1905 Movie Network: What kind of character do you think He Yichen is when you read the novel?

    Yang Mi: "Why Sheng Xiao Mo" is considered the originator of the overbearing president! When we were filming, we also read the script and read the novel, hoping to achieve the role in everyone’s mind.

    Is Huang Xiaoming a domineering CEO in his life? He seems to be quite obedient in front of Baby.

    Huang Xiaoming: (Seriously) It’s like this, that’s one side, and at the same time, I will also impose some arrangements and surprises on her, which is also a manifestation of domineering. You should impose your kindness on her, whether she accepts it or not, men should be like this, girls like surprises.

    Yang Mi: (earnest) You understand women too well.

    1905 Movie Network: Does Yang Mi like this type?

    Yang Mi: I like the kind of boy like our Uncle Liu~ He is a gentle and considerate man who helps you think about and take good care of everything.

    1905 Movie Network: When you read a novel, don’t you fantasize about being beaten by the male protagonist or something?

    Yang Mi: I just fantasize about being beaten by the wall, so what have I become! (laughs)

    1905 Movie Network: Is it because after becoming a mother, the mentality is not so girly?

    Yang Mi: I have always been a girl! Because Uncle Liu has always protected me well, I have always been very young mentally.

    1905 Movie Network: Now people all over the country are anxious about Huang Xiaoming’s marriage. Will you urge him as a past person?

    Yang Mi: No, no, I’m talking about what he’s doing, what does it have to do with me…

    Huang Xiaoming: That’s right! Whether I get married or not has something to do with her!

    1905 Movie Network: Looking at Yang Midu’s family of three and happy, aren’t you in a hurry?

    Huang Xiaoming: It’s alright. After all, it’s time to get married and have children. After all, I’m old, and I don’t want to wait until I’m in my seventies and eighties when my children are still very young.

    1905 Movie Network: You two seem to be typical examples of mainland actors and actresses who have been on the road of self-destruction for a long time.

    Huang Xiaoming: It has started, and it will go further and further.

    Yang Mi: I can help hack him! I came up with a lot of jokes on the set.

    1905 Movie Network: Which of you is stronger at heart?

    Huang Xiaoming: It must be her! At a young age, I also want to learn from her.

    Yang Mi: If you say that again, I should kneel down and draw…

    1905 Movie Network: Compared with the TV series version, what are your chances of winning?

    Huang Xiaoming: We don’t PK, we just work hard. (Yang Mi repeats this sentence on the side) Zhong Hanliang’s performance is really good, and there are things worth learning from. This is a sensitive topic. To put it bluntly, the entertainment industry is a big cake. You can’t finish it alone. Let’s eat it together.

    Yang Mi: Actually, Tang Yan and I don’t care about each other’s performances in private. There are so many roles. If I don’t play, you can do it. If you don’t play, there are others. Just like when we held a press conference today, a reporter said that there were four movies promoting at the same time in one day. I think this kind of competition is healthy.

Dongfeng fengshen Haohan real car, Mach electric hybrid DH-i won the "China Heart" 2023 Top Ten Engine and Hybrid System Award.

  On November 6th, 2023, the selection of "China Heart" 2023 Top Ten Engines and Hybrid Systems officially came to an end. Dongfeng Motor’s Mach-electric hybrid DH-i hybrid technology successfully won the "China Heart" 2023 Top Ten Engines and Hybrid Systems Award for its "super fuel-saving, super power, super quiet and super smoothness" in full speed range and all scenes. As the world’s first hybrid system integrating "power shunt+multi-gear series-parallel connection", Mach-electric hybrid DH-i technology integrates the characteristics of multi-gear series-parallel connection with good power economy and smooth power shunt, achieving a double breakthrough in performance and energy saving.

  The "China Heart" Top Ten Engines of the Year, sponsored by Automobile and Sports magazine, ranks with "Ward Top Ten Engines" and "International Engine of the Year" as the top three engines in the world, and its authority and gold content in the industry are obvious to all. As a representative work of self-owned brand hybrid technology, Mach electric hybrid DH-i hybrid system technology won the "China Heart" Top Ten Engine and Hybrid System Award, which proved that China’s own brand has been ahead of the joint venture brand in the field of hybrid technology.

  The strength is superior and the glory is added. The debut of Mach Power is the peak.

  Mach-electric hybrid DH-i technology was born in Mach Power, an independent passenger car power brand owned by Dongfeng Motor, including Mach G, Mach MHD and Mach E, covering four major fields: oil power, hybrid power, electric power and hydrogen power. Since the official debut of the "Dongfeng Motor Brand Spring Festival" conference in 2021, Mach Power has successively won three top ten engines and hybrid systems of "China Heart", two special awards from the jury of CCTV Automobile Fengyun Festival, People’s Network "People’s Ingenuity" award and many other industry awards. The dazzling honor comes from extraordinary strength. Mach Power has been recognized by the industry for many years, and it is inseparable from strong technical reserves and profound research and development skills. This award-winning Mach-electric hybrid DH-i hybrid system is the third generation Mach-MHD hybrid system, and its performance parameters are ahead of the industry.

  Mach-electric hybrid DH-i is the world’s first hybrid system integrating "power split+multi-gear series-parallel connection", which integrates the characteristics of multi-gear series-parallel connection, good power economy and good power split smoothness, and can achieve super fuel-saving, super power, super quiet and super smoothness in the full-speed scene of the whole vehicle. The hybrid system consists of a new Mach 1.5T hybrid special engine and Mach 4HD series hybrid electric drive. The thermal efficiency of the Mach 1.5T hybrid special engine is as high as 45.18%. It was certified by China Automotive Research Institute in early 2023, and the record has not been broken so far. The maximum power of the engine reaches 118kW and the maximum torque is 240Nm. Mach 4HD series hybrid electric drive has the most gears in the industry, 7 energy management modes and 26 working modes. Based on the self-developed intelligent control system, through continuous optimization and calibration practice on the whole vehicle, taking the optimal comprehensive efficiency as the core and combining with other performance requirements, the optimal mode and operating point suitable for each scene are intelligently selected. Under comprehensive working conditions, more than 95% working points of the engine are running in the high-efficiency range of the engine with thermal efficiency greater than 40%, thus improving the efficiency of the whole hybrid system and making the whole vehicle fuel-efficient, safe, smooth and powerful in the full-speed scene.

  Hard core strength does not believe in the limit, and dongfeng fengshen Haohan PHEV is amazing.

  There are two versions of Mach-electric hybrid DH-i, HEV and PHEV, among which the PHEV version, which participated in the "China Heart" Top Ten Engine Selection, has a maximum power of 265kW and a comprehensive maximum torque of 615 N m. Based on the 4-speed parallel connection/dual-mode power split, the PHEV version significantly improves the output torque of the wheel end from 0 to 90 km/h, with the peak torque reaching 5200Nm, and the hybrid mode accelerates to 6s level, and the climbing and overtaking abilities are significantly improved.

  Thanks to the strength of Mach electric hybrid DH-i hybrid system, dongfeng fengshen Haohan PHEV has achieved the ultimate experience of power loss and fuel consumption as low as 3.8L/100km, comprehensive cruising range of 1,350 km, 0-100km acceleration in 6s and zero frustration in gear shifting, which fully embodies the brand connotation of Mach Power "extremely fast, extremely economical, extremely quiet and extremely demanding".

  Driven by the strategy of "peak carbon dioxide emissions, Carbon Neutralization", the penetration rate of new energy in China automobile market continues to rise, and hybrid technology, as a new energy technology route that can not only give consideration to cruising range, but also improve energy efficiency, is increasingly welcomed by consumers in the market. Dongfeng Mach hybrid DH-i, with its strong strength and excellent technical indicators, has set a new benchmark for China’s own brand hybrid technology. With the blessing of industry-leading technology, Dongfeng will also bring more powerful, energy-saving, safer and more comfortable new energy products to consumers, and walk out of the road of new energy belonging to China’s own brand.

Moments are outdated! New black technology is popular among Beidou satellites

  On March 30, 2015, the first new-generation Beidou navigation satellite (the 17th satellite of Beidou Navigation) was successfully launched at the Xichang Satellite Launch Base. Starting from this satellite, Beidou satellites will haveintersatellite linkIt allows various satellites to achieve barrier-free real-time communication in space, allowing for "space conversations" at any time.

  Beidou No. 2: "Ten years ago, I didn’t know you, you don’t belong to me.

  What is an inter-satellite link?Inter-satellite link refers to the communication link established between satellites, which can connect multiple satellites together to form a satellite network. Information sharing between satellites is achieved by means of electromagnetic waves, and wireless links with data transmission and ranging functions.The inter-satellite link of Beidou satellites is mainly used to realize information transmission and two-way measurement between Beidou satellites.

  At present, other navigation systems in the world are studying "inter-satellite link" technology, and each has its own characteristics, such as the UHF band low-speed wide-beam inter-satellite link of GPS in the United States, the S-band low-speed wide-beam inter-satellite link of the Russian GLONASS navigation system, and the Ka-band phased array medium-speed inter-satellite link in our country.

  Can’t live without you

  Through the inter-satellite link, the independent operation of the Beidou satellite global system will be realized, the accuracy of orbit determination and timing will be improved, the injection frequency will be improved, and the dependence on ground stations will be reduced, effectively reducing the operation and management costs of the system.The management and maintenance of navigation satellites requires the support and cooperation of the ground station, and the user’s positioning accuracy depends on the accurate determination of the satellite position and satellite time by the ground station, and is injected into the satellite to broadcast to the user.

  For example, the United States has military bases all over the world, and GPS ground stations can choose the best location around the world to achieve all-weather seamless coverage, high orbit determination accuracy, and high injection frequency. The main control station is located in Colorado, the mainland of the United States, with three injection stations: Ascension Island, Diego Garcia Island, Kwajalein Island, and five monitoring stations (Colorado, Ascension Island, Diego Garcia Island, Kwajalein Island, Hawaii Island).

  Compared with GPS and Galileo, China’s Beidou relies more on inter-satellite links.

  For security and other factors, our country has only carried out ground station construction in China, so when the satellite runs to the place where the ground station cannot observe, how does the Beidou navigation satellite work? The answer is that we have inter-satellite links. Each satellite can act as a "router", and it can manage overseas stars through domestic stars without building websites around the world.

  What if a war breaks out and the ground station is damaged or disturbed? It doesn’t matter, with the interstellar link, our Beidou satellites can be self-reliant and self-sufficient, enter the autonomous operation mode without ground support, and continue to provide high-precision navigation, positioning, and timing services.

  peacetimeThe high-precision inter-satellite/satellite-earth observation provided by the inter-satellite link can make up for the regional layout defects of the Beidou satellite navigation system monitoring station in our country, manage overseas satellites, improve the injection frequency, and improve the comprehensive service performance of the system.

  The results show that the orbit determination accuracy of one ground station anchoring satellite-ground link and inter-satellite link data is similar to that of six L-band monitoring stations on the ground except that the orbital plane along the track direction accuracy is slightly worse. Combined orbit determination of inter-satellite link data and L-band data can improve the L-band orbit determination accuracy.

  Special periodIn extreme cases such as ground station destruction or interference, the Beidou satellite system can operate autonomously with the help of inter-satellite links, providing high-precision navigation, positioning, and timing services within 60 days without ground support.

  The inter-satellite link provides services for the Beidou system while also providing part-time services: providing communication and measurement and control support for spacecraft, missiles and other aircraft.

  China’s intersatellite link system has entered the era of "smart phones", representing the technology trend of next-generation satellite navigation systems.

  The most outstanding features include:

  1, China’s inter-satellite link system, 70,000 km ranging accuracy to centimeter level, equivalent to seeing a hair strand dozens of kilometers away, the measurement accuracy is higher than GPS.

  2. China’s inter-satellite link system is like a "mobile phone call", which is used by several people in a house and does not interfere with each other, while the GPS inter-satellite link is a "mass broadcast", which interferes with each other. One line works, and the other lines must be silent.

  According to the Doppler effect, the electromagnetic wave frequency radiated by an object varies due to the relative motion of the wave source and the observer. The faster the object, the greater the error in the received frequency, and the Doppler shift will affect the communication performance.

  Therefore, eliminating or reducing the influence of Doppler frequency shift on wireless communication is a problem that must be solved for wireless communication in high-speed motion, and the inter-satellite link needs to complete the fast acquisition and tracking of high-dynamic signals in a very short time.

  The maximum speed of high-speed rail is 350KM/h, which is about 100m/s, while the relative speed of satellites can reach 5000m/s. The Beidou inter-satellite link can complete a series of complex signal processing such as capture and tracking at extremely high speed in 100ms, and complete the high-speed establishment and handover of the inter-satellite link.

  Take China as an example.The country farthest from China geographically is Argentina, the distance between Beijing, China and Buenos Aires, Argentina is about 22,000 kilometers, and the farthest distance between the two satellites in space is 70,000 kilometers.

  This 70,000 kilometers is the furthest distance in the world, but it is also the closest distance. Two satellites are 70,000 kilometers apart, but they always know where each other is, and the accuracy of satellite position prediction can reach the meter level. This accuracy is equivalent to accurately hitting a human-sized target in Argentina in China. This is not a hundred steps through the yang, it is a hundred steps through the needle.

  The energy of the satellite is provided by two small solar panels. As an energy-limited system, the lower the power of the transmission is required, and the distance between the two satellites is so far. After a long space walk, the electromagnetic wave signal has long been submerged in the vast noise.

  How low is the signal power that our interstellar link needs to receive? Simply put, it is equivalent to 1/1 billion of the signal power received by our mobile phones. Cunning enemies are everywhere, always playing tricks in the dark, and the interstellar link has its own countermeasures. It can still work freely when the strength of the jamming signal is 100,000 times that of the useful signal.

  The intersatellite link independently developed by our country can quickly capture satellite signals flashing 70,000 kilometers away from such a low signal power. Through the intersatellite link, China’s Beidou satellite can quickly complete a handshake when flying at high speed in the vast space. After the handshake, the information exchange between the two satellites is completed, and the distance between the satellites is accurately determined. The distance measurement accuracy of 70,000 kilometers can reach 1 cm.

  In addition to the Ka intersatellite link that has been successfully verified, we also have a laser intersatellite link, which will be an intersatellite highway. Please wait and see.

  At 7:18 on January 12, 2018, the 26th and 27th Beidou Navigation Satellites developed by the Chinese Academy of Sciences Microsatellite Innovation Research Institute were successfully launched at the Xichang Satellite Launch Center. With the "assistance" of the inter-satellite link, the Beidou-3 project’s global networking and system services are one step closer!

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  "Palm" grip technology fresh news (WeChat search techsina or scan the QR code on the left to follow)

How to protect the rights and interests of takeaway brothers and online drivers

  In recent years, with the continuous emergence of new business models and new occupations, new problems of labor disputes have also emerged… Recently, eight departments including the Jiangsu Provincial Department of Human Resources and Social Security issued the "Opinions on Safeguarding the Labor Security Rights and Interests of Workers in New Employment Forms" and announced it to the public on December 18. The opinion focuses on the shortcomings of the problems faced by the protection of the rights and interests of workers in new employment forms, and protects the labor security rights and interests of workers in new employment forms such as online delivery staff, online car drivers, truck drivers, and Internet marketers through detailed measures.

  What are the highlights of the "Opinions" and what benefits will they bring to workers in new business models? The reporter of the Yangzi Evening News Ziniu interviewed labor law experts and asked them to interpret these issues.

  Yangzi Evening News/Ziniu News reporter, Wan Chengyuan

  Highlight 1: Clarifying the standards for incomplete labor relations

  Xu Xudong, a member of the Labor and Social Security Law Professional Committee of Nanjing Lawyers Association and a lawyer of Jiangsu Yicheng Law Firm, participated in the expert demonstration of the "Opinions" as an expert representative. Xu Xudong told reporters that the "Opinions" made it clear that there is strong autonomy in work arrangement among workers in new business formats. For such workers whose online work is subject to platform rules management or algorithm constraints and who obtain labor compensation, enterprises should negotiate with them to enter into a written employment agreement and reasonably determine the rights and obligations of both parties. Although the employment agreement is different from the employment contract that employers and workers need to enter into under the usual labor relationship, the purpose is the same.

  For such workers who rely on the information and scenarios provided by platform enterprises to independently conduct business activities, obtain operating income, and be responsible for their own profits and losses, the rights and obligations of both parties shall be adjusted in accordance with civil law.

  He believes that this classification in the "Opinions" will have an important impact on the types of rights, rights protection, and rights protection paths of workers in new business models.

  ◆ Highlight 2

  Make it clear that the platform is responsible for the payment of wages

  In terms of wage quota standards, the "Opinions" require that the hourly labor quota of laborers be reasonably determined by the piece-rate wage system to ensure that 90% of the new business workers in the same position can complete it within the agreed time. In terms of wage payment cycle, it is stipulated that it can be determined by hour, day, week and month, but the longest shall not exceed one month. In terms of overtime compensation, the "Opinions" stipulate that those who work on statutory holidays shall be paid wages higher than normal working hours.

  Xu Xudong believes that this leaves room for enterprises to negotiate with workers on specific standards, which is different from the usual labor relationship where workers extend their working hours, work overtime on rest days, and work overtime on statutory holidays at least 150%, 200%, and 300% of their wages, respectively. The "Opinions" make it clear that platform enterprises should take overall responsibility for the payment of wages to workers in new formats and supervise the timely and full payment of wages and compensation by enterprises that adopt cooperative employment methods with them, which adds an insurance to the wage protection of workers with incomplete labor relations.

  ◆ Highlight 3

  Safeguarding worker health and public safety

  The "Opinions" stipulate that for online car-hailing drivers, online delivery personnel, takeaway food delivery personnel, and online transportation drivers in the same city, who work continuously for more than four hours, enterprises should establish mandatory rest rules and no more orders will be dispatched within 20 minutes.

  Enterprises should ensure that workers in new business models enjoy a reasonable amount of continuous rest every working day through technical means.

  Xu Xudong believes that this regulation responds to the strong social response, and by improving the platform order distribution mechanism and the new business model worker rest system, it will effectively protect the physical and mental health and public safety of such workers.

  ◆ Highlight 4

  Protection against occupational injuries

  According to the "Opinions", when enterprises recruit laborers with incomplete labor relations, they should guide and organize them to participate in the basic old-age pension for employees of local enterprises, basic medical insurance for employees, or participate in the basic old-age insurance for urban and rural residents and basic medical insurance for urban and rural residents as required.

  Xu Xudong said that in the absence of coverage by work-related injury insurance, the pilot provides a safeguard for occupational injuries that workers with incomplete labor relations may suffer.

  ◆ Highlight 5

  The content and means of rights relief are clarified

  The "Opinions" stipulate that the labor security supervision organs shall promptly accept and handle complaints and reports on wages and compensation between laborers in new forms of incomplete labor relations and enterprises. Courts and arbitration institutions shall accept and handle disputes between such laborers and enterprises regarding wages and compensation, and should participate in compensation for occupational injuries in accordance with this opinion and the employment agreement between the two parties. Xu Xudong said that according to the provisions, labor inspection, labor arbitration and people’s courts will handle corresponding labor violations or disputes in accordance with their respective powers.

  Xu Xudong said that at present, the "Opinions" have not yet dealt with the specific provisions of incomplete labor relations workers in terms of economic compensation or compensation for the termination of employment contracts, paid annual leave, etc., pending the introduction of subsequent legislation or policies.

Community group buying "renewed war": there are "heads" who earn nearly 10,000 yuan a month.

  Look at the goods in the WeChat group, place orders in small programs, and move your fingers, and all kinds of fresh, grain and oil products will be delivered to your home. In 2020, a sudden epidemic disrupted everyone’s life rhythm, the online retail format broke out, and the community group purchase accident became an important support for the residents’ lives, and giants such as Meituan, Ali, JD.COM and Pinduoduo entered the market one after another. Recently, a reporter from Qilu Evening News and Qilu Yi went into several communities in the provincial capital to understand the current situation of community group buying.

  Qilu Evening News Qilu Yidian reporter Yu Yuxing

  Daily sales of 70-80 orders

  The maximum turnover per day is more than 10,000 yuan.

  Near eleven o’clock in the evening, Ms. Zhou "poisoned late at night" in the WeChat group, and photos and videos of spicy crayfish teased everyone’s appetite. The "Ding Ding" mobile phone kept shaking, and Ms. Zhou harvested another wave of orders before going to bed.

  In the past four years, Ms. Zhou has been a well-known "group leader" of a residential district in tianqiao district, Jinan, with two WeChat group purchases of 500 people. "In 2017, we started to do community group buying, and the users are basically the owners of the community." Ms. Zhou’s community group purchase relies on her own express collection point, and it is convenient for owners to take home the fresh food they bought the day before when they take the express delivery. "The source of customers is relatively stable, and it is not so laborious to do it. It is like opening another online supermarket. Everyone orders online and picks up the goods the next day. I am a pick-up point here."

  It is reported that there are thousands of households in Ms. Zhou’s community, and there are several community group purchases like her. "Basically, some treasure moms and mom-and-pop shops are doing it, and the user cross is very large." Ms. Zhou said that the platforms of the heads of delegations also cover each other, including Prosperity Optimization, Ten Clubs, You, Me and You. "I will send products from all platforms to the group and let users choose. Recently, a beautiful group was selected, and the activity was relatively strong, which was very popular with everyone. " 

  There are also differences in the opening of the group on each platform. Some groups are held every day, while others are held every other day. "Every time you open a group, you can trade dozens of orders and hundreds of orders. Each platform adds one, and the average is seventy or eighty orders a day." Ms. Zhou said that because most of them are fresh, grain and oil products, the single-day trading volume fluctuates greatly. "As little as two or three thousand yuan, more than ten thousand yuan. Especially on holidays, the volume of fruit gift boxes is very large, and the single-day turnover can reach about 13 thousand yuan. "

  10%-15% commission

  The "head" has a considerable monthly income.

  The second day after the rally, Ms. Zhou was the busiest time, basically from morning till night. "Especially after work, users go home and take the food back. There are often long pick-up queues at the door of the store. "

  Ms. Zhang, a working mother, is a member of the daily queue to pick up the goods. "If there is no food at home, just visit the group buying group in the community to see what to buy, and send it to the community the next day. It is simply too convenient to visit the vegetable market and supermarket." In Ms. Zhang’s view, convenience is the main reason for choosing community group buying.

  In addition to convenience, good quality and low price are also a major reason why community group buying can be a big fire. Ms. Zhou takes mangosteen, kiwi fruit, pitaya and other fruits on her platform as examples. Mangosteen, which costs more than ten yuan a catty in the supermarket, only needs 8.9 yuan to buy in the platform. 9.8 yuan in Xuxiang Kiwifruit Platform weighs three kilos, and the cheapest Kiwifruit in the supermarket also costs five or six yuan a kilo.

  "The quality of fruits and vegetables is comparable to that of supermarkets or even fresher, and the price is still cheap. Users who have bought them will place orders again and again." Ms. Zhou said that word-of-mouth communication among community users is more reliable than any advertisement. After being recognized by users, everyone will pull acquaintances in to buy together.

  It has been less than half a year since Ms. Feng, the "post-90 s" Bao Ma, became the "head" of community group buying. "My girlfriend recommended me to join, just to earn pocket money while taking care of my children." Ms. Feng said that there are more than 200 people in her group, and the daily sales are around 1,000 yuan. The platform gives 10% commission, and it can also have two or three thousand yuan a month.

  Ms. Zhou, who has two 500 people in her hand, has to double her monthly income. "There are many platforms, and the commission is basically between 10% and 15%." Ms. Zhou said that the monthly income is basically stable at around seven or eight thousand yuan. "On holidays, with the gift box, the monthly income is around 10,000 yuan."

  After seizing the market

  Doing a good job in product service is the key.

  Ms. Li, who has been the head of the Tenth Club in Dianliu Community of Jinan for more than two years, was recently invited by the US delegation and became the preferred head of the US delegation.

  "For the head of the team, multiple platform products can be sent to the same group, so that users can make their own judgments and place orders." Mr. Yuan, the preferred promoter of Meituan, said that Meituan had developed more than 3,700 WeChat groups with more than 100 people in Jinan in one and a half months.

  Different from the "seed player" such as the Tenth Club, which developed from the grassroots level of the industry, Meituan is a key project of large enterprises with a level of 100 billion. With strong financial support, it can be quickly opened nationwide at the beginning of the opening. "In the next step, relying on Meituan APP, Meituan Optimization will be made into a new industrial line alongside Meituan Takeaway."

  In Mr. Yuan’s view, there is an essential difference between the optimization of the US Mission and the Tenth Mission. The two modes are different. The Tenth Mission has small profits but quick turnover, focusing on profit and demanding sales; Meituan pays more attention to the number of orders when buying food, and wants to make data.

  However, Mr. Yuan admits that, as far as Jinan is concerned, the order quantity of the Tenth Club is currently unmatched by the US Mission.

  However, the US Mission also has an advantage that the Tenth Mission does not have, that is, the US Mission APP. "At present, Meituan has been connected with Meituan APP, and everyone can place an order through Meituan APP, which means that all people who have Meituan APP may become the preferred users of Meituan."

  "Community group buying starts from the head of the team, but it will eventually end in the supply chain". In fact, how to do a good job in product service after seizing the market is the most critical part for community group buying platforms such as Meituan Optimization, Ten-Club Group, and City Life.

  Hot money poured in, and giants followed suit.

  Is community group buying "really fragrant"

  If you win fresh food, you win the world. In recent years, various sales models of fresh food industry have been favored by capital giants frequently. In 2020, as a "pre-sale+self-promotion" sales model in the fresh food industry, community group buying became popular overnight and was selected by the capital again under the influence of the epidemic.

  According to the data of Tianyancha, according to incomplete statistics, there have been more than ten times of financing in the field of community group buying and fresh e-commerce in China this year, amounting to 10 billion yuan. Among them, the 10th Club was voted for three times this year, with a total financing of US$ 249.7 million; Tongcheng Life received 200 million dollars and tens of millions of dollars in financing in June and July. According to LatePost, the latest round of financing of $495 million per day is the largest financing of fresh food industry to date.

  With the influx of hot money and the follow-up of giants, what is the future of community group buying?

  "Community group buying adopts ‘ Pre-sale+self-withdrawal ’ The model is based on sales, there is no turnover, there is no need for offline stores, and there is no high distribution cost for centralized self-lifting. " Ms. Zhou, who has worked hard in community group buying for three or four years, is very optimistic about "community group buying". She said that the pre-sale method of community group buying can effectively reduce the inventory, and the goods have been booked and sold before they arrive in the warehouse, which improves the turnover efficiency and reduces the product loss rate and distribution cost.

  However, Mr. Zhao, a veteran in the industry, pointed out that the so-called fixed production by sales and fixed production by demand is actually difficult to achieve. Moreover, domestic agricultural products are generally lack of standardization, and direct mining in the place of origin and taking goods at the base are mostly gimmicks. "Community group buying also requires multiple categories, which is difficult for most enterprises, and many still rely on the local first-class wholesale market."

  In addition, Mr. Zhao believes that how to keep the head of the platform and keep the tourists is also a problem worth exploring.

  It is foreseeable that the competition for community group buying resources is bound to intensify. With the entry of Internet giants, there are more possibilities for this track.

M3X Mars Architecture 2.0 was released, which laid the technical foundation for Starway Brand 2.0 era.

On August 27th, Chery’s high-end brand Starway, with the theme of "Exploring the Future", presented the new M3X Mars Architecture 2.0 and AtlantiX, the first pioneer mass production concept car of this architecture, at Chengdu Auto Show.

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Huang Zhaogen, assistant general manager of Chery Automobile Co., Ltd. and general manager of Xingtu Marketing Center, and Hong Gaoming, assistant general manager of Chery Automobile Co., Ltd. unveiled AtlantiX.

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Fan Xing, deputy general manager of Xingtu Marketing Center, announced M38T Chinese name.

AtlantiX, the mass production concept car of the new flagship SUV Starway M38T in the 2.0 era. While relying on the new M3X Mars Architecture 2.0 to give M38T powerful products, Starway officially announced its Chinese name-"Eta Ursae Majoris" at this auto show.

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Hong Gaoming, Assistant General Manager of Chery Automobile Co., Ltd. introduced the technological highlights of M3X Mars Architecture 2.0.

Hong Gaoming, assistant general manager of Chery Automobile Co., Ltd. said at the press conference: "M3X Mars Architecture 2.0 integrates Chery’s global superior strategic resources, and is developed and manufactured according to luxury car standards. It is an advanced architecture representing the flagship value and forward-looking technology of Starway products, and it is also a technical carrier that drives Starway to the era of intelligence and hybrid electricity, laying a solid technical cornerstone for the global upward development of Starway brand 2.0 era."

??M3X Mars Architecture 2.0 is released, which will help the future products to be advanced in an all-round way.

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M3X, M means Mars, representing the spirit of continuous exploration of Starway brand, 3 representing the three core technical skills of Starway flexible hardware platform, intelligent network architecture and powertrain, and X representing infinite possibilities. This platform will generate more models to meet the needs of different customers. Since the release of M3X Mars architecture at the Beijing Auto Show in 2020, it has continuously empowered Starway products to release high-quality, high-quality and high-value kinetic energy.

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The newly released M3X Mars Architecture 2.0, on the basis of continuing the "three highs" advantages, has achieved six scientific and technological improvements in the four dimensions of safety, comfort, power and intelligence, which will help Xingtu to build better products and play a vital role in improving the future product layout. The architecture can realize the product matrix covering the A+ and B-class SUV/ car /MPV markets, covering the power forms such as PHEV/ICE/REEV, etc.

At this stage, M3X Mars Architecture 2.0 will produce 2.0TGDI+8AT, 2.0TGDI+7DCT and PHEV power systems, in which the maximum torque of 2.0TGDI is 400 N m, the thermal efficiency is more than 43%, the torque of 8AT is more than 400 N m, the power of 3DHT is more than 165kW, and the wheel torque is more than 4000 N·m, which is free according to the needs of the vehicle type. It also provides seven modes of all-terrain four-wheel drive system to achieve leading handling performance.

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The first body-in-white of Xingtu Eta Ursae Majoris Qingdao Super Factory.

Based on M3X Mars Architecture 2.0, the new cage-type energy-absorbing body technology will be adopted, which can meet the global N-CAP five-star standard in collision safety. Up to 85% of the whole vehicle is covered with high-strength steel, and 1,500Mpa ultra-high-strength thermoformed steel is used in key parts such as B-pillar, and the unique design patent of "double energy-absorbing box and double force-transmitting" path can better absorb and distribute the impact and energy generated by collision, meeting the stringent 25% small offset collision test standard.

Thanks to the independent development capability of the complete electrical architecture, M3X Mars Architecture 2.0 will bring a refreshing experience to smart cars. EEA4.0 advanced electronic and electrical architecture supported by Gigabit Ethernet, OTA and Autosar. It can easily meet the continuous upgrading needs of new energy, intelligent driving and intelligent cockpit. In addition to the typical NOP intelligent navigation driving assistance, ALC intelligent automatic lane change, AVP autonomous parking service and other high-heat functions, it also includes 21 ADAS basic functions and 11 high-order intelligent driving assistance functions.

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Eta Ursae Majoris mass production concept car AtlantiX

In terms of comfort, the M3X Mars architecture 2.0 will enjoy like a "magnetic levitation" through chassis CDC adaptive suspension, double hydraulic suspension and Queen’s car system. With the support of Qualcomm 8155 chip, the iterative Lion Lion Zhiyun system will bring a "four haves" intelligent cockpit with value, wisdom, emotion and temperature, and can always maintain the leading technology and comfortable experience through the continuous upgrade of OTA.

??Bring "Mars" to "Eta Ursae Majoris" and truly realize products empowered by technology.

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Eta Ursae Majoris real car map

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Eta Ursae Majoris mass production concept car AtlantiX

Starway Eta Ursae Majoris makes full use of smooth arc curves and full and tense curved surfaces to create a product perception of "luxury, technology, vitality and fashion". Among them, the design of "light language" will also become an important feature of the future starway family, expanding the traditional "point" and "source" to the streamer "beam" and the colorful "matrix". The X-type starship-type solar energy matrix daytime running light echoes with the through-type rear taillight belt of the Milky Way, giving drivers and passengers a sense of future and luxury while fully demonstrating the trendy, intelligent and energetic brought by science and technology.

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Eta Ursae Majoris mass production concept car AtlantiX